20090212 Primjena.Com Moderna Izborna Kampanja On Line

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Prezentacija o novim medijima u izbornim kampanjama - PRimjena.com Zagreb 12.2.2009 Dva slidea posuđena iz http://www.slideshare.net/neilperkin/whats-next-in-media

Noticias y política

Moderna izborna kampanja – od plakata do Facebooka Krešimir Macan manjgura.hr

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“ Communities already exist. Instead, think about how you can help that community do what it wants to do” Mark Zuckerberg

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We know that platforms are increasingly integral to at least a small part of almost everything almost everybody does almost everywhere, including many parts of political communication processes, from the production of content, over its distribution, to its consumption, to the actions that follows next. Simply put, if we don’t study platforms, we are studying the past, not the present and future of political communication. Our field brings much to this with its emphasis on both short-term individual-level attitudinal and behavioral effects and the study of longer-term institutional implications. To pursue these research opportunities we have to (1) handle challenges of methods and access to data, (2) the fact that political communication is a small part of very, very large platforms, and (3) get beyond our comfort zone and read more scholarship from outside political communication.

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A. I need to remind the people who help me with this paper that my experience is not with a disabled child, but I experience with an adult disabled person. B. My paper’s topic is “The physical health of adults with disabilities.” C. Please follow the information that the teacher give us. D. Please find 12 references those about “the physical health of adults with disabilities.” As you complete the assigned reading for class on April 23, please submit short answers to the Three Things to Know. 2 sentences for each of the below questions · How does media impact what we learn, as well as the way we learn? · How has the nature of digital media made it central to our thinking and behavior? · How has the nature of digital media shown the potential for limits of human control of media?The Crisis in Journalism Internet-based companies have used technology to disrupt existing industries, undermining the financial foundation for traditional journalism (Franklin 2011; Jones 2009; McChesney and Pickard 2011; Meyer 2009). Subscriptions that had once funded newspaper journalism plummeted as users flocked to “free” online content. Print advertising, which had made up the bulk of revenue for news organizations, also fled to the internet; Craigslist and eBay replaced the newspaper classified ads, whereas Google, Facebook, and online ad brokers replaced display ads. As users and advertisers moved online, publishers decided they had to follow. Stand-alone news websites offered free online content, reinforcing the expectation that news should be available without cost. Some introduced pay walls to try to recapture some lost revenue. In the hope of finding greater readership, “distributed content” became common, where publications allowed their content to appear on Facebook and other platforms. Unfortunately, of the people who find a news story from social media, about two-thirds remember the social media site where they found it, but fewer than half remember which news outlet originally published it (Kalogeropoulos and Newman 2017). Still, publishers competed to create content that met the format and content preferences of those platforms. When Facebook research showed users engaged with video presentations more than text, the call for news outlets to “pivot to video” followed. In one example, The Washington Post, best known for its sober political coverage, began creating scripted funny videos as a way to attract more users via distributed content (Bilton 2017). That is a change from how news organizations have operated in the past. At legacy news sites—whether the printed newspaper or online website—news organizations offer the user a package of content. Users might skim the headlines, check out the sports, and delve deep into a feature article—all from a single news outlet. That means the editorial staff at the outlets produces a well-rounded package of information and news, along with lighter lifestyle and entertainment stories. With distributed content,.

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