Don't mess up your A/B test. Your results can be corrupted if you don't check do the necessary QA checks before hand. This presentation was done at Conversion Hotel in the Netherlands in November 2014 #CH2014

1. I WAS AN EXCITED A/B TESTER

2. TWEET ME ——> @digital_tonic
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3. Hypothesise Design Test BOOM!
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4. #CH2014

5. window.myInterval = setInterval(function() {
if ($("ul> li.dates.rounded-tr.active").length > 0) {
$('#dates-prices').css("display","none");
$('#dates-prices-new').css("display","block");
}
}, 50);
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8. WHERE DID IT GO?!!!!
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9. #CH2014

10. STOP SCREWING UP YOUR TESTS
HOW TO QA AN A/B TEST
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11. WHAT IS QA ?
Quality Assurance is a way of preventing mistakes or defects
when delivering solutions or services to customers
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12. #CH2014

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15. CROSS BROWSER TESTING

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19. Set your test cookie
http://bit.ly/testcookieoptly
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21. TARGET YOUR TEST WITH THE TEST COOKIE

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23. Go through the test yourself
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24. Is it loading without any flashing?
Are the images rendering correctly
Is there issues with the CSS?
Are the goals firing?
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25. Don’t forget to remove reset the test criteria
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26. Have you seen any test screw ups yourself?
LETS SHARE!!
#CH2014