EX3 Energy Investor Presentation

2. To produce and market a new and convenient
energy supplement to safely enhance mental &
physical capabilities and serve as an essential step
to staying focused and productive all day.
Mission and Vision
EX3 Energy stands poised to exploit an
untapped segment of the global energy market by
providing an alternative to bulky and inconvenient
liquid beverages.

3. Market Opportunity
Consumers are increasingly aware and
cautious of consuming energy drinks and
supplements with high doses of caffeine.
People still live an on-the-go lifestyle, and
desire and need an alternative to caffeinated
energy products.
EX3 Energy is the Xtreme Energy alternative
Without the caffeine. ANYTIME - ANYPLACE!

4. Market Opportunity
The U.S. energy drink industry is anticipated to more than double and reach an astounding
$19.7 billion in 2013, which is almost a 160% increase from 2008.
Rising health awareness among global consumers is playing a major role in the popularity
of energy products. With a society of time-scarce consumers struggling to maintain a work-
life balance, this growth is expected to continue.
There is a growing interest among Baby Boomers looking to add a little hop to their step.
The consumer goods market research firm reported that those 55 years and older, who
also happen to represent two thirds of the U.S. population, are emerging as a promising
consumer base for these products
Global demand for sports and energy drinks is expected to grow at a compound Annual
growth rate (CAGR) of more than 10% from 2011 to 2016.
The predominant market for EX3 Energy is the 18 to 34 year olds. This demographic tends to
live an on-the-go lifestyle (students, weekend partiers, after-hour crowds, video gamers,
young professionals, etc.) and are receptive to advertisements for these types of products.

5. Our Product
EX3 comes in a conveniently flat 3in x 3.5 in
package that contain four chewable tablets that are
equivalent to one energy drink. EX3 Energy is sold
in four exciting flavors – Cherry Tart, Juicy Grape,
Lemony Lime and Tangy Orange. And we've recently
added pineapple and mango.
New Formulation - L-Arginine – for Nitric Oxide uptake
- Decaffeinated Green Coffee Bean Extract
- Vinpocetine - for mental clarity
- Niacin
- Vitamin B12
- Raspberry Ketones

6. Strategy
EX3 Energy presents great opportunities for sports and
entertainment based marketing through sponsored
promotion to establish and extending the brand.
These venues provide excellent opportunities for
capturing video and still image media as a means of
generating highly integrated trans-media content that
can be distributed on EX3 Website, mobile app,
YouTube and social networks (Facebook, tumbler,
Pinterest, twitter, etc.), affiliate websites
and other media end points.
Marketing and Promotion

7. Strategy
EX3 Energy will seek international distribution partnerships, offering select
distributors exclusive rights in certain territories, while splitting distribution rights
in others.
EX3 Energy will tailor its product offering based on the particular needs of each
geographic region, offering different flavor combinations that map to the
particular tastes of each region.
Flavor expectations differ considerably between different countries and regions,
According, and EX3 Energy is keen to leverage these differences in order to tailor its
product offering to a diverse global consumer while maintaining a unified global
brand identity.
Distribution

8. Strategy
Distribution Milestones
By end of first quarter: Secure exclusive distribution deals with Mexico and other South
American Countries - Argentina, Brazil, Chile, Colombia, Mexico, Paraguay, Peru, Uruguay, Venezuela
By end of second quarter: Secure exclusive distribution deals in each of the Asia Pacific territories and
The Australia’s - Cambodia, China, India, Indonesia, Japan, Singapore, Thailand, Vietnam, Australia,
New Zealand
By end of third quarter: Secure exclusive distribution deals in each of the European territories - Austria,
Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain,
Sweden, Switzerland, UK, Bulgaria, Czech Rep., Estonia, Hungary, Latvia, Lithuania, Poland, Romania,
Russia, Ukraine
By end of Fourth quarter: Secure distribution deals Africa and Middle Eastern territories - Algeria, Egypt,
Morocco, South Africa, Tunisia, Saudi Arabia, Israel

9. Competition
Threats
Existing competitors may react to EX3 Energy’s entrance into the energy supplement market. A strong
competitive reaction could be a formidable threat. Most threatening would be for one or more of the
established to leverage their brand in order to develop a chewable similar to EX3 Energy.
Regulatory changes in energy supplement space.
Advantages
EX3 Energy is Caffeine free The formula is fully developed, packaged and ready for manufacturing
EX3 Energy has few competitors in the chewable energy supplement space.
The package form factor is easy to manufacture, deliver and store.
EX3 Energy is much more convenient for its users to carry, dispense and share with friends

10. Financials
Year 1 Year 2 Year 3
Total Sales US $89,68,422 US $66,186,476 US $79,713,955
Total Direct Cost $3,021,796 $24,186,349 $29,076,462
Gross Margin $5,946,626 $42,000,127 $50,637,493
Gross Margin % 66% 63% 64%
Gross profit $5,946,626 $42,000,127 $29,076,462
EBITDA $2,882,686 $35,823,287 $45,219,236
Return on equity 39% 490% 620%
EBITDA @ year 3: $45,219,236*
PE: 10
Market Cap: $45,219,236
ROI: 518%*
*based on completion of funding and meeting proforma sales targets.
Exit Strategy
• Acquisition
• Initial Public Offering (IPO)
• Strategic Merger (Friendly Sale)

11. Financial Requirements
EX3 Energy seeks an equity investment of $5
Million dollars for a maximum of 10%
equity in the company.
$125,000 USD Per Unit To
a maximum of 40 Units
The funds will be used to:
Manufacture new inventory which will enable
us to book orders, obtain sales and global
distributorships
Enhance and extend the existing website for selling to
consumers and to enable and support our distribution
partners and affiliates, and to develop the necessary
content management and social media infrastructure in
order to grow and support the brand
Begin the promotional push through sponsored
events in which to begin capturing media content
for distribution in order to begin branding EX3
Energy
Develop the mobile application in order to engage the
audience and enhance the brand.