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© Mark Cahill




#LOCC
  +
#SXSW
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Online Social Networking
                       Marketing     Marketing Strategy




                 Social
                              Technology
                Networks


© Mark Cahill                                            5
I have over 15 years experience with blue-chip
    corporations such as such as Dell, Airtricity, Trinity
    Biotech and Johnson & Johnson in a variety of
    IT/Technical Project Management and Strategy roles.
    In recent years I have also worked with SMEs and
    entrepreneurs developing business, digital and social
    media marketing strategies.




© Mark Cahill                                                6
What is SXSW?



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SXSWi

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Marissa Mayer
                Google Vice President of Location and Local Services
© Mark Cahill                                                          12
Guy Kawasaki
                Silicon Valley VC and Author
© Mark Cahill                                  13
Gary Vaynerchuk
                Video blogger, Author and seller of Alcohol
© Mark Cahill                                                 14
Matt Mullenweg
                Founder of Wordpress
© Mark Cahill                          15
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•

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•
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Jeremiah Owyang, Partner of Customer
© Mark Cahill        Strategy at Altimeter Group       33
Richard Binhammer,
 Strategic Corporate
  Communications,
  Social Media and
      Corporate
     Reputation
 Management for Dell




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© Mark Cahill   35
Craig Newmark – Craigs list
© Mark Cahill                                 36
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© Mark Cahill   Ann Handly & David Meerman Scott   38
© Mark Cahill   John Adams – Twitter Engineering   39
© Mark Cahill   40
Navin Ganeshan, Lisa Byrne, Shashi Bellamkonda, Network Solutions
     Barg Upender
© Mark Cahill                                                            41
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© Mark Cahill
                Mark Little - Storyful   43
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Best T-Shirt ever



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What
                iLearned


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Web


Mobile          Semantic   Real-time   Social   Physical




© Mark Cahill                                         68
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Are you a SXSW Virgin?




© Mark Cahill            72
© Mark Cahill   73
MarkCahill@ConsultMark.ie
    http://twitter.com/markcahill
    http://Facebook.com/ConsultMark
    http://ie.linkedin.com/in/markcahill
    http://ConsultMark.ie/blog
    (087) 9497083


© Mark Cahill                              74

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