1. Magazine Content Page Analysis
By Matt Mosey

2. Mise en Scene- the Mise en scene of the main
The layout and page design of this magazine In the main picture of Ollie Sykes there is a lift picture at the top of the magazine content page
content page is load, in your face and camera light change towards his chest, is of a gig( likely a rock gig) .This reminds the
straight to the point with what the magazine highlighting the fact he has tattoos. This reader of places were there favourite rock stars
has to offer this week. It has the main large connotes to the audience the types of styles (Ollie Sykes) and the general rock community
article advertised at the top of the content that are expected in the rock community. gather to experience there favourite music. It
page, taking up half the page, This makes It also shows the reader that the general home
very noticeable and is the first thing you see. ground for rock music is inside the gig venue and
It is a picture ( of bring me the horizon) with to be apart of the community you should attend
a banner across the bottom of the band gigs to abide by the norms of the rock sub-
name. This will attract a large variety of rock culture. The background of a gig venue may also
fans since BMTH are well known in the rock allow the audience to relate to the picture if
industry. It will also attract new fans of rock they are already huge rock fans. This relation will
that wish to extended there knowledge make them feel more comfortable when reading
about rock culture (U&G) the magazine
The banner (bring me the horizon) overlaps the
The majority of the fonts in this content
picture of the band lead singer to establish a
page which read a title are rugged, bold,
connection between the text and the picture.(he
bright and urban. These fonts connote the
text been the lead singer bands name)
type of lifestyle that this magazine idolises.
The font in this content page varies in colour, size
Mode Of Address- the MOD of this content and style to ensure that the reader can clearly
page is very colloquial and relaxed. In the see the different article choices for example the
editors statement which each magazine bold and bright yellow writing “This Week”
gets each week, she talks with a relaxed connotes to the reader that each week there is
style , as if she was talking to us face to new and exclusive articles, which makes the
face. With such phrases and “downtime” it reader feel good in that they can read something
is clear that the magazine is trying to form different each week and get there moneys
a relationship between the reader and it. worth. Also, as well as the white background of
This makes the reader feel more the bottom half of the page, the article subject
comfortable when reading the magazine, titles are in yellow font with the background of
which would lead to repeat purchase to black. This makes sure they are easy to read and
reoccur the feeling of comfort they acquire clearly noticeable.
Article Titles- one of the article titles is “news” this attracts the audience to
when reading the magazine.
know that they can stay up to date with the latest rock news and stay in the
current picture of the rock community(U&G). Another one of the article
titles is “Feedback” which is when readers write in. This shows the audience
that the magazine does care about the readers and puts there views
forward. This makes the reader feel wanted and important in the rock
community(U&G).

3. Some readers may gather a misconception The main picture of this man (Slash) is
of the rock world that “rockers” are tough, wearing a lot of dark and rocker serotyped This magazine abides by the rock
hard and mean people however the main clothing. This would make the audience magazine conventions by having a rugged
picture of this content page goes against relate to him and therefore the general and messy layout with hard hitting titles
this stereotype. The picture is of Slash “(a magazine, therefore they would feel more and overlapped edges it perfectly fits the
highly regarded guitar player I the rock comfortable in reading it. conventions of rock by being informal and
industry) .In the picture it is mostly dark against the usually norms.
from his clothing and the background
however his smile and small parts of chest The content page shows a picture of some
that show have got a considerable amount of the double page spread articles which
of light on them. This could connote the they believe the audience will be most
Slash ( rockers in general) have a tough interested in. They also have small arrows
exterior and tough appearance but on the pointing to them telling the audience what
inside they are normal people. This might they are. This makes the audience want to
make the audience feel more comfortable read those articles because they have been
with joining the community of rockers. The put on special appeal.
slight removal of sun glasses may also show
that he will reveal his real self in the article
One of the article that the content page
advertises is a album review which
would expand the knowledge which is
The target audience of this magazine will
something readers look for in a magazine
be young makes due to the outrageous
(U&G)
colour schemes ( black and yellow).The
audience would also be rocker who are
probably more up to date with the rock Another big article header liner reads
world than someone who has only just “Win” this attracts the audience because
started listening to rock music, I know they believe they may get something else
this from the knowledge that is being put out the magazine such as a “free guitar”
forward insinuating that the reader
already knows about the specific band.
The constant subscription advertisement suggest
MOD- the mode of address of this magazine is informal an relaxed. It is the
that the same people may buy this magazine
type of language that you would use to your friend. In the rock community
regularly due to a specific interest. This magazine
everyone who listens to the music is regarded as a friend therefore people
is not the kind of magazine that you pick up ones
who are familiar with rock feel at home when reading this friendly language.
.It is a regular buy.

4. The metal hammer title is rugged There are a lot of pictures on the right hand
and has a particular font that apply side with number next to them relating to
the rocker codes and conventions. the article. Is pictures are quote noticeable The PUG looks like it has been
This makes the reader feel as one of them is quite rude. pealed back. This is informal and
comfortable in a familiar
messy which relates to the codes
environment
and conventions.
There are a variety of article titles In all of the pictures the style of the
that all relate to rock in some way. clothes relate to the genre of the
There are two columns, one with magazine. This creates a sub-culture
the regular types of article for of fans who wear these clothes to
example about album reviews and express there love of this music and to
the other Coolum is features for express there love of the general
example exclusive news that lifestyle.
happen recently (i.e.. Band break
up) The images of bands and individual
artist relate to the lifestyle they lead
and that they points. For example
The word “Hammer” above the the man raising his middle fingers.
word content reinstates the brand
identity of the magazine The constant change in fonts keeps
the content interesting.
The dark colours and mostly male
appeal in this content page simple
reinstates the demographic audience.
Of being young male rockers.
The mode of address this content page mainly relates
to the culture of rockers.

5. A lot of the articles are band names Giant writing saying “look in the mirror” this is
therefore to understand what they even quite conformational and therefore abides by the
are you would have to have experience in conventions of a rock magazine. The PUG with the dripping blood affect
the rock community to enjoy them. reinforces the conventions of rock
magazines to be violent and bashful. Blood
connotes destruction, pain and generally
things against normal society. Therefore it
I believe this magazine is for fans for attracts the reader because it shocks them.
rock that are experienced. Many of the
articles are amount bands that expect a
small bit of knowledge about the bands The picture of the editor would be
already. The bands articles will expand assumed to be a picture of a rock fan.
the knowledge of rock fans that have Since he is wearing the conventional rock
enjoy rock for a long time(U&G). clothes he is trusted to the reader to
delivery good articles and a generally good
magazine.
Mode of address- The MOD in this
content page abides by the conventions
of a rock magazine. It gives frontal and in
your face language which as “look in the
mirror” this almost intimidates the
reader but at the same time makes them
feel comfortable reading the magazine.
There is a instant noticeable advertisement
of gigs towards the bottom of the content
page. This already try's to get new readers
to join the rocker community and The black on white or white on
experience readers to simply buy tickets. black writing stands out easily
This instant advertisement of gigs shows and is clear to read.
that this music genre is a long term appeal
and not a short one.

6. The editor signature makes the
The white background makes
The meaning of this page is very statement feel more important
the rest of the text and picture
clear with the title “Content” and more personal to the
stand out of the page.
reader.
Article quote gives the reader a taste of
Festival reviews are very important for what they are about to expect in that
rock magazines as if the reader has article.
attended them they will be extremely
interested because they can relate to the “this week” makes the articles feel
articles.(U&G) more exclusive each week.
The layout of the content page is
straight forward having more attention Articles titles next to page number makes
to the picture tan the actually article it clear and noticeable for the reader to
titles. The articles titles on the right navigate the magazine
hand side have the conventional titles
such as album reviews which extended
the knowledge of the audience or band
updates.
The text of the title “Content” is
rugged and cut. This simply follows
the conventions of rock magazine
as been
One of the affects in the reading
and Leeds festival announcement is
a spray paint effect which is known
to be vandalism. However, when in
a magazine it is acceptable because
of the conventions of this magazine
being rebellious, young and cool.
The PUG with the giant font and explanation
mark mark “Plus” makes the reader think they
are getting extra out the magazine.(U&G)