Matts-and-Davidson-Best-Practices-for-web-development

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A good website is the one which could be easily found by the search engines. It is good in its build , easy and fast to use. A SEO carefully considers the information architecture and analyzes overall design. This presentation gives you some important and basic ground rules to follow while developing your website.For more details call us at 1-800-353-8867 or Email us at info@mattsdavidson.com and visit us at http://www.mattsdavidson.com/

Diseño Tecnología

Tel. 1-800-353-8867,
1-914-220-6576
www.mattsdavidson.com
Best Practices for Web
Development

A good Web site
• A good website is the one which could be easily found by the
search engines. It is good in its build , easy and fast to use.
• A SEO carefully considers the information architecture and
analyzes overall design.
• SEO strategies keeps changing with the highly demanding
market.
• But there some important and basic ground rules.

Create Clean and Valid Codes
• Search engines always prefer code that is simpler and more
semantically defined and
• In accordance with W3C standards.

Avoid Duplicate Content
• Do not use duplicate content on multiple domains, or within
the same website.
• If you have different versions of a URL to incorporate different
global markets, they should re-direct to a main domain.

Avoid Splash Pages
• They look great. But…
• They block search engine spiders.
• Educate the web developer or client about the consequences.

Add Alt Tags for Images
• Describe the images and logos used in the website by adding
alt tags.
• It tells the search engine more about the website content.

Header Tags
• Use header tags appropriately on each page of the site.
• The most important keywords should be used in a 'h1' tag.
• Title should be clear, well written and precise.

Search Engine Friendly
• Build a search engine friendly site
• As many web users fail to look past even the first page of
results.
• An SEO professional can 'fix' a site that isn't achieving great
rankings in the search engines.

Contact Us:
Matts and Davidson
Tel. 1-800-353-8867,
1-914-220-6576
www.mattsdavidson.com

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4. Avoid Duplicate Content • Do not use duplicate content on multiple domains, or within the same website. • If you have different versions of a URL to incorporate different global markets, they should re-direct to a main domain.

5. Avoid Splash Pages • They look great. But… • They block search engine spiders. • Educate the web developer or client about the consequences.

6. Add Alt Tags for Images • Describe the images and logos used in the website by adding alt tags. • It tells the search engine more about the website content.

7. Header Tags • Use header tags appropriately on each page of the site. • The most important keywords should be used in a 'h1' tag. • Title should be clear, well written and precise.

8. Search Engine Friendly • Build a search engine friendly site • As many web users fail to look past even the first page of results. • An SEO professional can 'fix' a site that isn't achieving great rankings in the search engines.

9. Contact Us: Matts and Davidson Tel. 1-800-353-8867, 1-914-220-6576 www.mattsdavidson.com

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