Google's Business Listings have recently been updated and business owners who previously found themselves ranking in local results with their business listing, need to take another look at their listing in order to rank in the "3 Pack" Where there were 5 results showing in local results, now there are only 3, and it's more important than ever to ensure your business information is accurate, and you are taking every possible step to compete for the top three spots in Google Local Results. Here are the most important factors for ranking your listing in the 3 Pack.

1. HOW TO RANK IN GOOGLE’S
3 PACK
Craig Hosking – Co-Owner and COO
Maximize Digital Media

2. GOOGLE HAS CHANGED THEIR
MAP LISTINGS…AGAIN.
They went from 10 pack…
Then to 7 Pack…
Then to 5 Pack…
Now to the 3 Pack
Competition has now become tougher to get the
premium real estate that Google offers for free…
Today we will go over several areas to help you
score a place in the 3 pack…

3. WHAT IS THE “3 PACK”?

4. HIGH NUMBER OF REVIEWS

5. NUMBER OF GOOGLE +1′S
Post on your Google+ Page and collect +1’s from
your audience.

6. HIGH GOOGLE+ RATINGS
Be a “5 Star” business…

7. OWNER-VERIFIED PAGE
Claim your page! Go through the verification
process to have Google recognize you as a real
business.

8. PRODUCT OR SERVICE-BASED
KEYWORDS IN THE GOOGLE+
PAGE TITLE AND PAGE
DESCRIPTION
Keywords…Tell Google what you are about.

9. LOCATION-BASED KEYWORD IN
THE GOOGLE+ PAGE TITLE AND
PAGE DESCRIPTION
What geo-targeted areas am I marketing to?
Not POLK COUNTY…

10. USING A BROAD CATEGORY
KEYWORD IN THE
CATEGORY SECTION OF
GOOGLE+ LOCAL
You can only use what Google gives you in the drop
down…choose wisely.

11. USING A LOCAL AREA CODE
If you need one, use a FREE Google phone number
or get one an inexpensive number at Twilio

12. THE LENGTH OF TIME YOUR
BRAND HAS BEEN ON
GOOGLE+ LOCAL
The sooner you start, the better…

13. HAVING A COMPLETE PROFILE
A complete and accurate NAP
Opening/closing times
Images/Videos
Just fill out everything they offer….

14. HAVING VIDEOS WITH HIGH-
QUALITY CONTENT
ASSOCIATED WITH YOUR
GOOGLE+ LOCAL PAGE
Get a Youtube account and upload some videos
from your phone. Fill out the complete description
on the video and give it a good title (think keyword
related). It will auto post to your Google+ page if
you have it connected to your Youtube
account….FUN

15. THE RATE AT WHICH YOUR
CIRCLES INCREASE
Start inviting other G+ friends to your circles…build
your following.

16. USING LOCATION-BASED
KEYWORDS ON OTHER CUSTOM
ATTRIBUTES OF YOUR GOOGLE+
LOCAL PAGE
“Pizza in Lakeland”…use it wherever possible without
sounding “spammy”

17. REVIEWS FROM TOP
REVIEWERS IN YOUR NICHE
This one is difficult for most businesses, easier for
restaurants.

18. HIGH NUMBER OF SHARED
GOOGLE+ POSTS
Just like Facebook, the more people share your
content from G+, the more Google loves you.

19. MAXIMIZE DIGITAL MEDIA CAN HELP
YOUR BUSINESS GET INTO GOOGLE’S
“3 PACK” AND DEVELOP LEAD
GENERATION STRATEGIES.
If you would like a copy of this presentation, please give me a
business card and I will email you a copy.
Craig Hosking
craig@MaximizeDigitalMedia.com
863-606-5994
MaximizeDigitalMedia.com