1. Mercedes Schlaffer
Trilingual executive –Spanish, English, Portuguese- with outstanding Negotiating skills,
Social Media, Marketing , Branding, PR, Product and Business Development. Expert in
lead generation, Market Research, Executive Presentations and Partnerships .
“She is very good at building trusting relationships with partners and managing events and other promotional vehicles to generate
sales. She is very bright and a quick study”.
Ron Perkins, Director of Business Development, NRI
“Driven to achieve positive results for her Clients , prospective customers and the Company she works for, she refuses to fail”
Peter Strelzick, Sales Manager, Konica Minolta
“Her involvement with professional organizations is evident, and has propelled her knowledge and networking extensions. Mercedes has
proven to be resourceful and reliable, serving as account representative and business developer. While very professional, she is also very
kind and good-natured, enthusiastic, and eager to create connections. Mercedes would be an asset to any organization.”
Andrew Weinberg. Regional Director of Business Development at WorkingBuildings, LLC
Mercedes Schlaffer 1415 51st North Bergen NJ 07047 (917)332-8520 @mbaezrina
http://www.mercedesschlaffer.com info@mercedesschlaffer.com http://www.linkedin.com/in/mbaezrina

2. PROFESSIONAL CAREER AND KEY ACHIEVEMENTS
Marketing & Social Media Consultant Social Media Strategy , Marketing, Business Development, PR., Branding, Partnerships, Events
and sponsorships. SEO . New York, NY – 2011 to Present
Business Development. NRI, Increased sales $450,000 in less than 8 months by managing and penetrating more than 250 accounts.
Managed and Developed Partnerships in California and New York. Product Development. PR and Events in Construction industry
generating more than 1,500 relationships with C-Level Executives. New York, NY – 2009 to 2011
Senior Account Manager. DPI Sales and Business Development for Copiers and Printers Opened new accounts worth $600,000 on
the first year by cold calling more than 150 calls per day exceeding all monthly quota by an average of 12 %. Generated more than 12
appointments per week. New York., NY. 2008 – 2009
Marketing, Investor Relations & PR RAGHSA, Inc. Corporate Branding. Design Coordination, Adevertising, PR and marketing material
for 3 new Towers. Managed 100% of 3 Showroom projects to successful completion including Agency Liaison, , Purchasing, and Media.
Developed the whole marketing strategy and investor relations for Latin-American Region. Buenos Aires, Argentina and Punta del Este,
Uruguay. 2006 -2007
Sales and Business Development. Global Crossing. Created sales strategies and negotiated with Engineers and IT
personnel. Brought more than $900,000 yearly in new accounts exceeding all four quarterly quotas by 15%. Recognized as a “Top
producer” by the Yearly Sales & Business Developing GC Competition. Buenos Aires, Argentina 2003 – 2006
Product Quality Analyst American Express Argentina, Customer Service Call Center Buenos Aires, Argentina. 1997 – 1999
EDUCATION
Degree in Communications Sciences, Major in Business & Media Planning University of Buenos Aires (UBA) Buenos Aires,
Argentina 12-2005
Making Meaning. How to Make Meaning in Social Media to increase exposure. Melea Seward. NewYork, NY 2012
Strategies to Grow your Business. Develop a Business & Marketing Plan SUNY- New York, NY 2-2011
Mastering Marketing NYC Business Solutions. New York, NY 3-2011
Mercedes Schlaffer 1415 51st North Bergen NJ 07047 (917)332-8520 @mbaezrina
http://www.mercedesschlaffer.com info@mercedesschlaffer.com http://www.linkedin.com/in/mbaezrina