Paper presented at the 2012 Distance Education Association of New Zealand (DEANZ) conference.

1. Third Generation Teaching and Learning Development:
An Integrated Service Framework for Supporting Online,
Blended and Distance Education
Mark Brown, Ken Cage, Samantha Rullan & Liz Jennifer Thompson
Distance Education Association of New Zealand Conference
13th April, 2012

2. Third Generation Development…
Basic thesis…
The success and effectiveness of our
investment in new models of online, blended and
distance education depends on our investment
in people

3. Third Generation Development…
Outline…
1. The crisis facing traditional centres
2. Towards a third generation model
3. The Massey story

4. The Crisis…
How many of you have been restructured
in the last two years?

5. The Crisis…

6. The Crisis…
http://www.cadad.edu.au

7. The Crisis…
Academic consultants…
General, professional or academic staff?
Learning consultants…
General, professional or academic staff?

8. Towards a third gen model…

9. Towards a third gen model…
Tracing history…
1st 2nd 3rd
Generation Generation Generation

10. Towards a third gen model…
1st Generation – emerging
• Staff development – usually under HR
• Student development – ‘add on’
Teaching
Learning

11. Towards a third gen model…
2nd Generation - disconnected
• Staff development – centre driven
• Student development – student centred
Teaching
Learning

12. Towards a third gen model…
3rd Generation - integrated
• Staff development – demand driven
• Student development – curriculum embedded
Teaching
Learning

13. The Massey Story…
• 1st Gen = TDU / Learning Support
• 2nd Gen = CADeL / Learning Development
• 3rd Gen = Centres for Teaching and Learning

14. The Massey Story…
- Educational Technology
Unit
- Student Engagement and
Evaluation Unit

15. The Massey Story…
Mission
To support an exceptional and distinctive learning
experience for staff and students, on all
campuses, and all modes of study by offering world-
class research-informed and demand-led
teaching and learning development services.

16. The Massey Story… - Teaching Development

17. The Massey Story… - Teaching Development

18. The Massey Story… - Teaching Development
Teaching Excellence (AkoAotearoa)
• Planning and Design for Learning
• Facilitating Learning
• Assessing Student Learning
• Evaluating Teaching and Learning
• Professional Development and Teaching
Leadership

19. The Massey Story… - Teaching Development

20. The Massey Story… - Learning Development

21. The Massey Story… - Learning Development
Adapted from Wilson (2009)
Tertiary Intervention
What do we do for
failing students
Secondary Intervention
What do we do for at-risk
students?
Targeted/Selective Primary Intervention
What do we do for targeted groups of students?
General/Primary Intervention
What do we do for all students?
Intervention Pyramid

22. The Massey Story… - Learning Development
Student Lifecycle
I
N
T
E
R
V
E
N
T
I
O
N
S
Support and Intervention Framework

23. The Massey Story… - Learning Development

24. The Massey Story… - Learning Development
First Few Weeks - ‘Online orientation course’

25. The Massey Story… - Learning Development
Visits
150000
100000
50000
0
2009 2010 2011 2012
Total visits 111,113
65.4% increase on
2011

26. The Massey Story… - Learning Development

27. The Massey Story… - Learning Development
- Online clinics

28. The Massey Story… - Academic Development
- Academic ethos

29. Issues to consider…
• Same but different
• Effectiveness
• Impact
• Next crisis…