http://www.McKaig.net Our amazing May newsletter for your enjoyment!

1. This Month
In History
A Free Family Resource Courtesy Of Your Name — McKaig Chevrolet Buick
“Our Business Is Finding Solutions To The Everyday Problems That Keep Most People Stuck In A
Car They Hate .”
Your Name - Automotive Transportation & Financing Expert | 1-XXX-XXXX | www.XXXXX.com
On May 5th, Americans across the coun-
try will gather to celebrate Cinco de
Mayo. Donning sombreros and dancing to
mariachi music, revelers will celebrate
everything Mexican, and enjoy a shot of
tequila—or three. The holiday has be-
come ingrained in the American calendar,
and in 2005 Congress passed a resolution
calling on the president to recognize the
historical significance of the holiday. Con-
trary to wide-
spread popular
belief, May 5th is
not actually Mex-
ican Independ-
ence Day, and
the holiday is
primarily cele-
brated in only
one of Mexico's
31 states. So,
why is Cinco de
Mayo more popular in America than in
Mexico?
The real story of Cinco de Mayo weaves
together two concurrent wars—the
French intervention in Mexico (also
known as The Maximillian Affair) and the
American Civil War. On May 5, 1862, de-
fending Mexican forces under Ignacio
Zaragoza defeated Napoleon III's French
army at Puebla, one of the most im-
portant Spanish colonial cities in Mexico.
At the time, the French army was consid-
ered to be the most powerful fighting
force in the world, and the unlikely Mexi-
can victory resulted in a decree by then-
Mexican President Benito Juárez that a
celebration of the battle be held each
year on May 5th. Cinco de Mayo was
born, but it was about to be kidnapped.
As the French were making war with Mex-
ico, the American Confederacy was
courting Napoleon's help in its conflict
with the United States. At the time of the
Battle of Puebla, the Confederacy had
strung together impressive vic-
tories over the Union forces.
According to some historians,
the French, who made war with
Mexico on the pretext of col-
lecting debt, planned to use
Mexico as a "base" from which
they could help the Confederacy
defeat the North, and the Mexi-
can victory at Puebla made the
French pause long enough for
the Union army to grow strong-
er and gain momentum. Had the French
won at Puebla, some contend, the out-
come of the American Civil War could
have been much different, as the French
and Confederates together could have
taken control of the continent from the
Mason Dixon line to Guatemela, installing
an oligarchical, slave-holding government.
That didn't happen, of course. In the
years that followed, Latinos in California
and the U.S. Northwest celebrated Cinco
de Mayo with parades of people dressed
in Civil War uniforms, giving speeches
about how the Battle of Puebla fits into
the larger narrative of the struggle for
4 - 1494 - Christopher
Columbus discovered
Jamaica.
5 - 1862 - Cinco de
Mayo is celebrated in
remembrance of the
Battle of Puebla.
5 - 1961 - Alan Shepard
became the first Ameri-
can in space.
17 - 1875 - The first
Kentucky Derby horse
race took place at
Churchill Downs in
Louisville.
21 - 1881 - The Ameri-
can Red Cross was
founded by Clara Bar-
ton.
Why is Cinco de Mayo More
Popular in America Than in Mexico?
By: Brian Greene

2. FAMOUS WORDS
Interesting Facts
You Never Knew
“If you don’t like something,
change it. If you can’t change it,
change your attitude. Don’t
complain.”
Maya Angelou
Did you know . . . Most lip-
sticks contain fish scales.
Did you know . . . Bill Gates
began programming com-
puters at the age of 13.
Did you know . . . There are
1,929,770,126,028,800
different color combina-
tions possible on a Rubik’s
Cube.
Did you know . . . In every
episode of Seinfeld there is
a reference to Superman.
Did you know . . . Rubber
bands last longer when kept
Fear of failure is something many of us
wrestle with and it often starts when we
are children. How many of us have been
shut down by someone or an experi-
ence that has caused us to avoid some-
thing we formerly loved? How many of
us have experienced humiliation at the
hands of teachers, classmates, family or
others because we didn't do something
"right" or were judged to be somehow
inferior? It only takes a few devastating
experiences or derisive comments from
people whose opinions we value to
make us fear making a fool of ourselves
by trying something new or different.
Kathleen, a 52-year old accomplished
and well-educated woman is a classic
example of this. As a young girl she had
a keen desire to play tennis, and when
she was in the eighth grade she finally
persuaded her parents to let her take
private lessons from the physical educa-
tion teacher at her school. A new shiny
tennis racket was subsequently pur-
chased and she joyfully went off to her
first lesson, during which her teacher
said little but frowned a lot. During the
second lesson her teacher seemed irri-
table and impatient, and at the end of it
she said to Kathleen: "You are hopeless
with a tennis racket, so do the world a
favor and stay away from tennis
courts." Thoroughly humiliated and her
enthusiasm for tennis forever crushed,
Kathleen has never again touched a
racket or attempted to play. Today she
has overcome this experience but has
never again been able to regenerate
any enthusiasm or interest in tennis.
Even though she now knows she could
play if she really wanted to, she doesn't-
-the "thrill is gone."
Fear is our natural response to anything
we perceive as a threat or dangerous,
but when we perpetually live in fear it
limits what we can accomplish or do.
We learn to protect ourselves from the
possibility of any future humiliation or
shame by (1) avoiding a potentially
fearful experience or (2) by creating a
laundry list of
excuses to justify and support our
avoidance behavior.
Avoidance. If we don't try we can't fail.
By avoiding what it is we fear we are
assured that nothing bad will happen.
This reinforces the idea that our fear is
serving and protecting us, but it also
prevents us from learning and growing-
it just seems too risky to stick our neck
out.
Excuses. What are yours? Do you justify
your avoidance behavior by creating
long lists of excuses? The more excuses
you can come up with, the more you
are able to justify your avoidance be-
havior. It becomes a self-perpetuating
cycle.
How to Address Fear of Failure
Analyze your fear
What exactly are you afraid of? When
did this fear start-can you trace it back
to a person or an event? Is this a real
fear that truly endangers your physical
or emotional wellbeing, or does it exist
only in your mind?
Identify the source of your fear
What or who is the source of your fear?
If the people involved are all in the past,
it is time to break their power over you.
If the source is an event, learn what you
can from it and let it go. Stop allowing
something from the past to define who
and what you are now.
Take action
The apprehension we feel before we do
something is often worse than the doing
of it. Build on your successes. Who
knows how far you can go if you can get
past the paralyzing fear that prevents
you from trying something new or
different.
Fear of Failure: Is it Limiting You?
by Judith Albright

3. IF YOU READ NOTHING
ELSE . . . READ THIS!
THANK YOU!
Prize Winner
Do you know of someone who is looking
for a quality pre-owned vehicle or wants to
upgrade their current vehicle?
Even if they have little money to put down
or they’ve had trouble qualifying in the
past… I can help them! Send them my way.
They’ll be glad you did and so will you!
Here’s why…
If you refer someone to me this month,
when we finish the paperwork for their nicer,
newer car - I will give them a $25 gift certifi-
cate and give you one too!
Kent Abernathy:
Believes everyone
deserves a nicer,
newer car or truck
and wants his team
to provide solutions
to your transporta-
tion needs.
“My goal is to be your TRUSTED advisor.”
Kent Abernathy
A Dealer FOR The People
McKaig Chevrolet Buick
1110 E Broadway Ave
Gladewater, TX 75647
(903) 845-2132
http://www.McKaig.net
We were upside-down on a vehicle and were
at the end of our rope in trying to get rid of
it. McKaig's was able to work out a deal with
us and help us get a great new car! It was
nice to feel welcome in a dealership. Not the
fake kind of welcome, but the at home in a
small town welcome. We were treated with
respect and I feel like they helped us more
then "made a sale"out of us. ~ Jake Garland
Search This Newsletter For The Answer
To The Digital Camera Question and
Submit Your Answer Online.
“Success is not final, failure is not fatal: it is the
courage to continue that counts.”
Winston Churchill
SUDOKU Puzzle
Quick SUDOKU rules . . .
To solve a SUDOKU puzzle, every number from 1 to 9 must ap-
pear in:
 Each of the nine vertical columns
 Each of the nine horizontal rows
 Each of the nine 3 x 3 boxes
Remember no number can occur more than once in any row,
column or box.

4. Why am I giving away a Digital
Camera? Because everyone likes to
win stuff. It’s fun. And I want this newsletter to
be fun for you. I also want you to read it.
Ahhh . . . now you’ll see my selfish motivation.
In order to win the Digital Camera you have
to answer the question below. In order to an-
swer the question, you have to read this news-
letter. I’ve hidden the answer somewhere in the
contents of these four pages.
If you read the whole newsletter, I think
you’ll like it and you’ll look forward to getting
it every month.
Then when you are looking to buy a vehicle
or know someone who is, you’ll remember this
newsletter and hopefully you’ll give me the
chance to earn their business. That’s my master
plan. So answer the question and you could be
the winner. There’s a new winner every month.
CONSUMER ALERT!
WIN A FREE
DIGITAL CAMERA
INSIDE THIS ISSUE
Here’s The Question:
When did Bill Gates first begin programming
computers?
Submit Your Answer And Win
Go to www.FreePrizeQuestion.com/
CONTEST CODE MCKAIG CHEVROLET BUICK
Submit Your Answer By: May 31, 2013
There are dastardly scams being pulled on
innocent car buyers every day. It’s really
tough to tell where these shyster lots are and
whether or not you’re on one. Remember
these people are very well trained and may be
taking advantage of you without you ever
knowing it.
You know this to be true because of the
stereotypes we all hear about how shady and
unscrupulous car dealers and used car sales-
man are. It’s true. There are some bad apples
out there that spoil it for the bunch.
So what can you do about it? Arm your-
self with the insider information you need
to recognize a common car scam when you
see it. This information can save you big
money, lots of time and an enormous amount
of pain, heartache and frustration.
I’ve prepared a FREE REPORT especial-
ly for people who are thinking about making a
vehicle purchase in the next few months. This
report explains the ten most notorious and
common car scams that go on at dealerships
all over the country. Some right here in our
own town.
This report will show you how to spot
these scams and how to avoid being a victim.
This is insider information you won’t get
from any other car dealer. In fact, I’m sure I’ll
get some heat from the industry just for writ-
ing this. But I don’t care. I’m here for you.
If you are in the market for a car you
are entitled to this information. It is availa-
ble to you absolutely FREE with no cost or
obligation.
To request your free copy of this
special industry expose’ visit my report
request web site at:
www.McKaigForThePeople.com
 This Month In History
 Why Is Cinco de Mayo More
Popular in America Than in
Mexico?
 Fear of Failure: Is it Limiting
You?
 Interesting Facts
 Sudoku Puzzle
Because I’m A DEALER FOR THE PEOPLE I can do
things that most other car dealers can’t. I’ve been help-
ing individuals like you and families like yours for years and
you know I’ll do it for you.
So here’s my promise…If I can’t get you into a nicer, newer
car or truck, I will give you a $25 gift certificate!
Get Expert Automotive Financing Answers & Solutions For Free.
Call Me Now At (903) 845-2132
Don’t Get Ripped Off The Next Time You Buy A Car.
FREE REPORT Reveals The 10 Most Notorious and Common Car Scams Dealers
Use To Rob You Of Your Cash & Sanity and How You Can Avoid Being A Victim!