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The Essential Guide To Microlearning
How To Make A Big Impact From Short Sessions
Written by Sean McPheat
2
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
So you’re interested in microlearning!
Maybe you’ve just heard of the term and what to find out exactly what it is?
Maybe you’re thinking of implementing it within your company?
Or maybe you want some pointers on how to structure a session?
Whatever brought you to this special report I hope you’re going to find the answers
you were looking for no matter what your question was!
In putting this download together I hope to cover all of the main questions that
you might have when it comes to microlearning.
I also want to provide you with some evidence as to why it is so important and
why it needs to be part of the modern day learning and development mix.
Notice that I said that it needs to be “part of” your training mix. I don’t prescribe
to throwing the baby out with the bath water. There is still room for face to face,
virtual learning, informal and formal learning.
Microlearning is a modern day solution that caters for how the modern day
learner wants to learn and when they want to learn.
So grab yourself a drink and enjoy the report!
Sean McPheat |
Chief Executive
www.mtdtraining.co.uk
Introduction
3
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
What Is Microlearning?
Microlearning provides your staff with the “Must Have” skills and behaviours
they need to be more effective in their role.
These sessions are usually delivered online via video or online learning and each
session is focused on a selection of key skills delivered in quick, short bursts
that make the learning memorable.
We’re talking between 1 and 5 minutes per session here and they can be accessed
on any platform at any time whether it be smartphone, tablet or laptop so the
sessions are easily accessible for when you need that ‘just-in-time’ learning.
Microlearning requires little effort from the individual and allows them to be in
control of how they learn. It is easily digestible and can sometimes include short-
term activities to help you retain what you have just learnt and put it into practice.
We all now need to do “more with less”, we receive countless emails and
requests each day and our attention spans are at an all-time low.
So your staff can’t really afford to spend days away from their day job in
training. If they do, they return to a backlog of work and fail to implement what
they learned – which defeats the object!
Instead, your staff are crying out for personalised development (not sheep
dip) that is delivered in a way that suits how they learn best, that utilises modern
technology and keeps them engaged and interested.
Microlearning sessions are perfect for organisations who want a real, practical
approach to developing their staff or for those of you that want something a little
bit different.
They are also ideal for organisations who use the 70 20 10 model. As part of the
10%, microlearning sessions can become a valuable part of learning something
relatively quickly and then enabling informal learning to take over for the rest.
4
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
Interesting Research
We all love a stat!
Here are some interesting statistics and research about microlearning,
how people learn and the technologies that we are using today that makes
microlearning very appealing.
The improvement that
microlearning has in the
over
traditional training
retention of information
People who learn through
microlearning techniques
28 percent faster
answered
questions
By 2019, will be
responsible for 80% of the
internet traffic in the world
video
1 minute of video content was found to be
equal to about 1.8 million written words
for training retention
The average employee only has time to devote
1% of their working week to !development
The number of today's tech
savvy employees that are
than to read emails,
documents or web articles
more likely
to watch a video
Millennials are expected to
constitute
by 2020
half of the global
workforce
Learning in bite-sized pieces
makes the from the
classroom to the desk 17% more efficient.
transfer of learning
22%
2 %8 75%
80%
60 Seconds
50%
17%
(Dresden University Study)
4.8Per Day
Minutes
(Deloitte)
(CISCO) (PriceWaterhouseCoopers)
(Dresden University Study) (Forrester)
(Journal of Applied Psychology)(Forrester)
60
5
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
Interesting Research
Percentage of L&D
Professionals said that they
to traditional time-consuming
eLearning courses because their
learners prefer it
prefer
microlearning
Attention spans have shrunk
by half over the past decade
Percentage of Millennials that
than
a formal training approach
prefer on-the-job training
Half of the 385 employees
who took part in a survey indicated
that they would use their company's
learning tools more on their own
LMS if the courses were shorter
"Best in Class" organisations
are 60% more likely than all
others to c
for employee development
onsider microlearning to
be effective
Number of times that Millennials
per hourswitch between tasks
94%
50%
50%
60%
2753%
(Boyette study) (Software Advice)
(The Aberdeen Group)
(ATD Research)
50%
6
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
Key Features & Benefits Of Microlearning
Short Bursts
Sessions last a couple of minutes.
Limits time away from the office.
Engaging Content
Video instructors coupled with
on-screen graphic reminders.
70-20-10 Enabled
Ideal for 70-20-10 style of
training – coaching aids too.
Keeps Your Attention
Better attention = better retention.
Improves buy-in to the learning.
“Doing” Not Theory
Sessions focused on the most
important, practical elements.
When You Need It
Use the sessions as and when there
is a specific need and on any device
A
B
7
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
The DNA Of Microlearning
The power of one…
As mentioned before, microlearning focuses on one specific skill or behaviour
that is linked to one specific performance objective.
So that could be:
“How to address persistent lateness” – management topic
“How to overcome a price objection” – sales topic
“How to book holiday” – as part of induction and onboarding
“How to reduce wastage” – for a food manufacturer
The idea here is to not cover too much as you simply do not have the time to play
with in a microlearning session – leave that for another training intervention.
So a session is normally designed around one type of media or activity, the most
common ones being:
Video
A short module using elearning authoring software
A game
Survey
Articles
eBooks
Infographics
Screen capture/recording
One
Objective
One
Activity
8
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
How Organisations Use Microlearning
Microlearning can be used in many different ways.
Based on our experience here are some of the most common uses:
For pre-work exercises or knowledge as part of a face to face programme
Used as a resource for the 70 20 10 model. As part of the “10”
To help reinforce the learning from other interventions
As part of induction/onboarding to cover procedural knowledge
For demonstrations on what “excellence looks like” i.e a software
demonstration or walk around a car in a dealership
Used as a resource that staff can call upon “on-demand” rather than “googling
information”
Used as something different. Many organisations use microlearning to mix
up the type of learning and development opportunities and activities that
they offer their staff.
For internal coaches and managers to use as a resource to coach and develop
their staff. i.e watch a session and then hold a coaching session around it
To load up on an organisation’s LMS or intranet as part of a HR/L&D Academy
For internal systems orientation for staff
For process explanations on how it they work and why
For company history, about us and mission and values
For content and training where your learners are less engaged
9
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
Is Microlearning A Good
Fit For Your Company?
There are some key considerations that you need to think of if you’re looking to
implement microlearning within your company.
Here’s a list to help you:
Do you have internal resource that are capable of designing microlearning
sessions?
Will you create your own microlearning from scratch or will you use content
from an external provider?
Who will “own” microlearning within the business?
Will you go “big bang” or will you pilot microlearning on a small number of
people?
Will you hire the content or purchase it outright?
Will the content sit on your LMS or will it be on an external system?
How will you decide what content is required? i.e conduct a TNA
How will you map out all of the skills that your learners need and in which
order they will need them?
Following on from the question above; how will you determine which skills
and behaviours can be covered through microlearning?
How will you connect the content to the business outcomes?
10
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
Is Microlearning A Good
Fit For Your Company?
Think micro-skills i.e “How to say no and mean it” rather than a generic title
“Improve your communication skills”
Will you use presenters or voice over?
How will your learners access the sessions?
How will you ensure that your learners can access the content through their
mobiles in an easy way.
Will there be any security and bandwidth constraints? Firewalls, data etc
Will you give your learners specific time throughout the day to complete
the sessions or will they need to “find the time”
How will you get buy-in into this approach?
How will you monitor the progress/usage of your staff?
What records will be kept?
How will sessions be followed up their line manager?
Will there be a specific order for staff to complete the sessions or not?
How will you measure the effectiveness of the sessions?
How will you monitor the action taken by each staff member?
What process will you follow to break down and chunk large pieces of training
content into micro-sessions?
11
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
How To Create An Effective
Microlearning Session
Here are some overarching design principles to take into consideration if you’re
thinking about putting your own microlearning sessions together.
A
B
Conclude the session with what to do next
Use a memorable and eye-catching title
Start with a heavy hitting & attention
grabbing statement
Roadmap what will be covered
and the key outcome
Get to the point very quickly
Keep the session focused on taking action
Use graphics, imagery and limit text
Ask yourself “How can we make this engaging?”
Focus on or behaviour1 key skill
12
MTD Training Group www.mtdtraining.co.uk 0333 320 2883
About the author, Sean McPheat
Sean McPheat is the Chief Executive Officer of the MTD Training
Group.
Founded in 2001 and having trained over 200,000+ staff since, MTD
specialise in management and leadership development and also sales
effectiveness programmes.
MTD specialise in management development, sales effectiveness and digital content
creation.
Please click on the link below for further details about MTD’s services.
www.mtdtraining.co.uk
Sean is regarded as a thought leader within the L&D industry and has been featured on
CNN, BBC, ITV and has over 300 different media credits to his name.
He has created a number of thought leadership whitepapers that have gone viral
throughout the L&D community.
2017 was a very successful year for MTD as they won 2 prestigious L&D awards.
CIPD Best HR/L&D Supplier Personnel Today Best HR Supplier Partnership
Today, Sean continues to lead his team to design and delivery innovative L&D solutions
that focus on getting the results that you are looking for.
His daily LinkedIn posts and muses receive millions of hits each month and he is often
asked to keynote at events worldwide.

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The Essential Guide To Microlearning

  • 1. The Essential Guide To Microlearning How To Make A Big Impact From Short Sessions Written by Sean McPheat
  • 2. 2 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 So you’re interested in microlearning! Maybe you’ve just heard of the term and what to find out exactly what it is? Maybe you’re thinking of implementing it within your company? Or maybe you want some pointers on how to structure a session? Whatever brought you to this special report I hope you’re going to find the answers you were looking for no matter what your question was! In putting this download together I hope to cover all of the main questions that you might have when it comes to microlearning. I also want to provide you with some evidence as to why it is so important and why it needs to be part of the modern day learning and development mix. Notice that I said that it needs to be “part of” your training mix. I don’t prescribe to throwing the baby out with the bath water. There is still room for face to face, virtual learning, informal and formal learning. Microlearning is a modern day solution that caters for how the modern day learner wants to learn and when they want to learn. So grab yourself a drink and enjoy the report! Sean McPheat | Chief Executive www.mtdtraining.co.uk Introduction
  • 3. 3 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 What Is Microlearning? Microlearning provides your staff with the “Must Have” skills and behaviours they need to be more effective in their role. These sessions are usually delivered online via video or online learning and each session is focused on a selection of key skills delivered in quick, short bursts that make the learning memorable. We’re talking between 1 and 5 minutes per session here and they can be accessed on any platform at any time whether it be smartphone, tablet or laptop so the sessions are easily accessible for when you need that ‘just-in-time’ learning. Microlearning requires little effort from the individual and allows them to be in control of how they learn. It is easily digestible and can sometimes include short- term activities to help you retain what you have just learnt and put it into practice. We all now need to do “more with less”, we receive countless emails and requests each day and our attention spans are at an all-time low. So your staff can’t really afford to spend days away from their day job in training. If they do, they return to a backlog of work and fail to implement what they learned – which defeats the object! Instead, your staff are crying out for personalised development (not sheep dip) that is delivered in a way that suits how they learn best, that utilises modern technology and keeps them engaged and interested. Microlearning sessions are perfect for organisations who want a real, practical approach to developing their staff or for those of you that want something a little bit different. They are also ideal for organisations who use the 70 20 10 model. As part of the 10%, microlearning sessions can become a valuable part of learning something relatively quickly and then enabling informal learning to take over for the rest.
  • 4. 4 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 Interesting Research We all love a stat! Here are some interesting statistics and research about microlearning, how people learn and the technologies that we are using today that makes microlearning very appealing. The improvement that microlearning has in the over traditional training retention of information People who learn through microlearning techniques 28 percent faster answered questions By 2019, will be responsible for 80% of the internet traffic in the world video 1 minute of video content was found to be equal to about 1.8 million written words for training retention The average employee only has time to devote 1% of their working week to !development The number of today's tech savvy employees that are than to read emails, documents or web articles more likely to watch a video Millennials are expected to constitute by 2020 half of the global workforce Learning in bite-sized pieces makes the from the classroom to the desk 17% more efficient. transfer of learning 22% 2 %8 75% 80% 60 Seconds 50% 17% (Dresden University Study) 4.8Per Day Minutes (Deloitte) (CISCO) (PriceWaterhouseCoopers) (Dresden University Study) (Forrester) (Journal of Applied Psychology)(Forrester) 60
  • 5. 5 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 Interesting Research Percentage of L&D Professionals said that they to traditional time-consuming eLearning courses because their learners prefer it prefer microlearning Attention spans have shrunk by half over the past decade Percentage of Millennials that than a formal training approach prefer on-the-job training Half of the 385 employees who took part in a survey indicated that they would use their company's learning tools more on their own LMS if the courses were shorter "Best in Class" organisations are 60% more likely than all others to c for employee development onsider microlearning to be effective Number of times that Millennials per hourswitch between tasks 94% 50% 50% 60% 2753% (Boyette study) (Software Advice) (The Aberdeen Group) (ATD Research) 50%
  • 6. 6 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 Key Features & Benefits Of Microlearning Short Bursts Sessions last a couple of minutes. Limits time away from the office. Engaging Content Video instructors coupled with on-screen graphic reminders. 70-20-10 Enabled Ideal for 70-20-10 style of training – coaching aids too. Keeps Your Attention Better attention = better retention. Improves buy-in to the learning. “Doing” Not Theory Sessions focused on the most important, practical elements. When You Need It Use the sessions as and when there is a specific need and on any device A B
  • 7. 7 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 The DNA Of Microlearning The power of one… As mentioned before, microlearning focuses on one specific skill or behaviour that is linked to one specific performance objective. So that could be: “How to address persistent lateness” – management topic “How to overcome a price objection” – sales topic “How to book holiday” – as part of induction and onboarding “How to reduce wastage” – for a food manufacturer The idea here is to not cover too much as you simply do not have the time to play with in a microlearning session – leave that for another training intervention. So a session is normally designed around one type of media or activity, the most common ones being: Video A short module using elearning authoring software A game Survey Articles eBooks Infographics Screen capture/recording One Objective One Activity
  • 8. 8 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 How Organisations Use Microlearning Microlearning can be used in many different ways. Based on our experience here are some of the most common uses: For pre-work exercises or knowledge as part of a face to face programme Used as a resource for the 70 20 10 model. As part of the “10” To help reinforce the learning from other interventions As part of induction/onboarding to cover procedural knowledge For demonstrations on what “excellence looks like” i.e a software demonstration or walk around a car in a dealership Used as a resource that staff can call upon “on-demand” rather than “googling information” Used as something different. Many organisations use microlearning to mix up the type of learning and development opportunities and activities that they offer their staff. For internal coaches and managers to use as a resource to coach and develop their staff. i.e watch a session and then hold a coaching session around it To load up on an organisation’s LMS or intranet as part of a HR/L&D Academy For internal systems orientation for staff For process explanations on how it they work and why For company history, about us and mission and values For content and training where your learners are less engaged
  • 9. 9 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 Is Microlearning A Good Fit For Your Company? There are some key considerations that you need to think of if you’re looking to implement microlearning within your company. Here’s a list to help you: Do you have internal resource that are capable of designing microlearning sessions? Will you create your own microlearning from scratch or will you use content from an external provider? Who will “own” microlearning within the business? Will you go “big bang” or will you pilot microlearning on a small number of people? Will you hire the content or purchase it outright? Will the content sit on your LMS or will it be on an external system? How will you decide what content is required? i.e conduct a TNA How will you map out all of the skills that your learners need and in which order they will need them? Following on from the question above; how will you determine which skills and behaviours can be covered through microlearning? How will you connect the content to the business outcomes?
  • 10. 10 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 Is Microlearning A Good Fit For Your Company? Think micro-skills i.e “How to say no and mean it” rather than a generic title “Improve your communication skills” Will you use presenters or voice over? How will your learners access the sessions? How will you ensure that your learners can access the content through their mobiles in an easy way. Will there be any security and bandwidth constraints? Firewalls, data etc Will you give your learners specific time throughout the day to complete the sessions or will they need to “find the time” How will you get buy-in into this approach? How will you monitor the progress/usage of your staff? What records will be kept? How will sessions be followed up their line manager? Will there be a specific order for staff to complete the sessions or not? How will you measure the effectiveness of the sessions? How will you monitor the action taken by each staff member? What process will you follow to break down and chunk large pieces of training content into micro-sessions?
  • 11. 11 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 How To Create An Effective Microlearning Session Here are some overarching design principles to take into consideration if you’re thinking about putting your own microlearning sessions together. A B Conclude the session with what to do next Use a memorable and eye-catching title Start with a heavy hitting & attention grabbing statement Roadmap what will be covered and the key outcome Get to the point very quickly Keep the session focused on taking action Use graphics, imagery and limit text Ask yourself “How can we make this engaging?” Focus on or behaviour1 key skill
  • 12. 12 MTD Training Group www.mtdtraining.co.uk 0333 320 2883 About the author, Sean McPheat Sean McPheat is the Chief Executive Officer of the MTD Training Group. Founded in 2001 and having trained over 200,000+ staff since, MTD specialise in management and leadership development and also sales effectiveness programmes. MTD specialise in management development, sales effectiveness and digital content creation. Please click on the link below for further details about MTD’s services. www.mtdtraining.co.uk Sean is regarded as a thought leader within the L&D industry and has been featured on CNN, BBC, ITV and has over 300 different media credits to his name. He has created a number of thought leadership whitepapers that have gone viral throughout the L&D community. 2017 was a very successful year for MTD as they won 2 prestigious L&D awards. CIPD Best HR/L&D Supplier Personnel Today Best HR Supplier Partnership Today, Sean continues to lead his team to design and delivery innovative L&D solutions that focus on getting the results that you are looking for. His daily LinkedIn posts and muses receive millions of hits each month and he is often asked to keynote at events worldwide.