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Location Based Services

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Debesh Majumdar
Debesh Majumdar
TecnologíaEmpresariales
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Location Based Services Entry Strategy Debesh Majumdar 09BM8016 Kumar Bipallav Mani 09BM8068 VGSOM March 4, 2011
Overview ,[object Object],[object Object],[object Object]
Needs of LBS ,[object Object],[object Object],[object Object],[object Object]
Facts and Figures ,[object Object],[object Object],[object Object]
The Players in the market
LBS in iPhone
LBS in Android
LBS in iPhone – Paid vs Free
LBS in Android – Paid vs Free
Things to note about LBS ,[object Object],[object Object],[object Object],[object Object]
Forecast ,[object Object],[object Object],[object Object],[object Object]
Forecast contd.. ,[object Object],[object Object],[object Object]
[object Object],[object Object]
LBS Applications available or in the pipeline
LBS Applications available or in the pipeline
Mobile Advertising via LBS
Market Size
Porter’s 5 forces Analysis Threat of Entry Buyers Suppliers Rivalry Substitutes LBS
Threat of entry Threat of Entry Buyers Suppliers Rivalry Substitutes LBS ,[object Object],[object Object],[object Object],[object Object]
Buyers Threat of Entry Buyers Suppliers Rivalry Substitutes LBS ,[object Object],[object Object],[object Object]
Substitutes Threat of Entry Buyers Suppliers Rivalry Substitutes LBS ,[object Object],[object Object],[object Object]
Rivalry Threat of Entry Buyers Suppliers Rivalry Substitutes LBS ,[object Object],[object Object]
Suppliers Threat of Entry Buyers Suppliers Rivalry Substitutes LBS ,[object Object],[object Object]
Business Model
LBS Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]

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