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1405 doohf eric mauriello
1.
Possible Worldwide Touch Ideas
for leveraging touch screen technologies in physical locations
2.
2 Why Touch?
3.
3 Our mission
is to help brands move from the age of communication to the age of participation.
4.
4 participate = to
take part, be or become actively involved, or share.
5.
5 Why get people
to participate?
6.
6 “Tell me and
I'll forget; show me and I may remember; involve me and I'll understand.” Ancient Chinese Proverb
7.
8.
Macy’s Beauty Spot
9.
10.
guidance
11.
inspiration
12.
young
13.
14.
15.
16.
17.
17 How is it
working?
18.
18 Interaction
Interaction
19.
Approximately 40 people
per day in each store are using the application.
20.
20 Time
21.
Average time spent
is 04:24
22.
22 Attraction
23.
50 people per
day per store are compelled to the touch but not use.
24.
Questions?
25.
ank You Eric Mauriello POSSIBLE
WORLDWIDE eric.mauriello@possibleworldwide.com 212.710.2416
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