2. O n t h in a ir e , it s a b o u t “ Yo u r b r a n d in
t h e c o n s u m e r s h a n d …”
T h e M o b ile D e v ic e is :
• With us 24/7
• It knows who we are
• It knows where we are
• It can give us immediate
gratification.
3. N e a r F ie ld C o m m u n ic a t io n s
NFC is the w o r l d s s i n g l e s t a n d a r d for secure wireless,
contactless technology that enables smart phones and wireless devices to
connect with an RFID chip.
4. T h e k e y d r iv e r s o f N F C
a d o p t io n
• Mobile Payments - mobile wallet
• Peer to Peer sharing
• Advertising and promotions
5. M o b ile P a y m e n t s –
M o b ile W a lle t
6. P e e r t o P e e r a n d S o c ia l
N e t w o r k S h a r in g
7. NFC –
M o b ile
e ng a g e
me nt
a nd
a c t iv a t io
n at
r e t a il
8. T h a n k Yo u
Tim Daly
Founder
Thinaire
tdaly@thinaire.net
203.434.7489
www.thinaire.net
Ab o u t th in a ire ™
T h e le a d e r in N F C m o b ile
e n g a g e m e n t s o lu t io n s .
thinaire allows for individuals with NFC enabled smart devices to engage with consumer touch-points such as RFID
embedded media, and NFC payment terminals. To be “ On th in a ire ” will be to participate in a rich mobile
experience that provides value added engagement and activation, including with store loyalty programs and tailored
offers, point of sale redemptions using the mobile wallet, mobile and e-commerce transactions, charitable giving,
and social media sharing.
Notas del editor
Extend the reach and relevancy of advertising campaigns: Enhanced consumer engagement and activation with RFID embedded media via NFC