1. Target Audience
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2. When asked why Twitter is better than Facebook our target audience replied
with...
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You can say more in facebook
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More people make status’
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fb is an overall better site, People think twitter is better because they became
bored of face book, typical human beings
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Much easier to navigate, less arguments
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Less arguments and controversy also no advertisements.
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Less complicated
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Lots more people use it and it is a way of keeping in touch with modern society
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3. When we asked our target audience their thoughts on whether Twitter has
positive or negative affects this is what they responded with:
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Allows people to express their negative view to a broader audience, whilst in policed at such a level that it
contradicts freedom of speech.
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It allows people to interact with celebrities in a way they wouldn’t be able to normally.
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People spend time tweeting instead of working and doing normal activities
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Everybody's on their phone too much
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It degrades society as its annoying and people have no respect for there own life having to show everyone
what they're doing 24/7
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Lets everyone keep in touch
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Can be useful
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negative, bullying can happen and people can still get abused on it
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keeps people up to date
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4. Audience Profile
The audience that we are aiming our
documentary at are aged 15-35 and
interested in social networking sites in
particular Twitter. They have a keen
interest in what’s going on in the world and
always like to keep in touch with their
#iends.
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5. Audience Profile
Example of a member of our target audience
Name: Joe Broomfield
Age: 17
Interests: Going out, spending time with #iends, spending
time on his laptop and smartphone, listening to music, going
on social networking sites such as Twitter, Facebook and also
likes looking at YouTube.
Occupation: attends co$ege and is hoping to go to university
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6. Conclusion
This research into our target audience has helped us to
know what their interests are so that we can bear this in
mind when creating our documentary so that it appeals
and relates to them.
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