Expert Hub Overview

ExpertHub Legal Network

Product Overview
July 2009

Why ExpertHub Legal Network: Value Proposition
• Delivers Qualified Leads
– 39 different practice areas to choose from
– Choose the counties that you draw clients from
– Emailed to you in real time
• Delivers Increased Exposure Online
– Online profile optimized to make sure you are found when users search for
you
– ExpertSyndication Platform helps consumers find you when they search for
general legal topics
• Enhances Your Online Reputation
– Your contributed articles become highly ranked in Google, establishing you as
a thought leader with respect to the type of law you practice.
• Easy To Do Business With
– 3 month initial commitment (you need 3 months to calculate ROI)
– Month to month after that

7/2/2009 © ExpertHub. All Rights Reserved 2

ExpertHub Legal Sites
Highlights:
• All of our sites serve two
purposes:
1. Help users find legal
information
2. Help users find an
attorney that can
help them
• All of our traffic is
organic, which leads to
extremely motivated,
high quality consumers.
• Our sites showcase the
attorneys that contribute
articles

Contributed
articles are
featured on our
homepages and
throughout our
network of sites


Sites in the ExpertHub Legal Network
Legal Category Practice Areas Sites Top Keywords
Personal Injury Personal Injury PersonalInjuryLawyer.com “personal injury lawyer,” “personal injury attorney,” injury lawyer”
Auto Accidents AccidentAttorneys.com “accident lawyers,” accident attorneys,” “workmans compensation settlements “
Wrongful Death WrongfulDeathLawFirms.com “wrongful death attorneys,” “death claim lawyers,” “death law”
Trucking Accidents CarAccidentAttorneys.com “car accident lawyer,” “auto accident lawyers,” “car accident attorney,”
Product Liability AutoAccidentLawyers.com “auto accident lawyers,” “car accident claims,” “deposition auto accident”
TruckAccidentLawyer.com “truck accident lawyer,” “truck accidents,” “truck accident attorney”
ProductLiabilityLawyer.com “product liability attorney,” “product liability lawyer,” “product liability”
Medical Malpractice MedicalMaplractice.com “medical malpractice lawyers,” “malpractice lawyers,” “medical malpractice”
BirthTraumaLawFirms.com “birth trauma lawyer,” “c section infection,” “ebs palsy”
Asbestos AsbestosLawFirms.com “asbestos lawyer”, “asbestos law firms,” “asbestos attorney”
Nursing Home NursingHomeLawFirms.com “nursing home lawyer” “nursing home attorneys” “medication error nursing homes”
Maritime MaritimeLawFirms.com “maritime law firms,” “federal maritime lawyers,” “maritime lawyer in maine”
Aviation AviationAttorneys.com “aviation lawyer,” “aviation attorney,” “airport policies”
Criminal Criminal Defense CriminalDefenseLawyer.com “criminal lawyer,” “criminal defense attorney,” “criminal defense lawyer”
Defense DUI and DWI DrunkDrivingLawyer.com “dui lawyer,” “drunk driving lawyer,” “legal bac for driving”
White Collar Crime TrafficViolationsLawFirms.com “traffic ticket lawyer,” “traffic lawyer,” “traffic violation lawyer”
Traffic Tickets
Family Child Custody ChildCustodyLawFirms.com “custody laws,” “child custody laws,” “child custody questions”
Child Support ChildSupportLawFirms.com “child support lawyer,” “child support attorney,” “child support law”
Divorce DivorceLawFirms.com “divorce lawyers,” “divorce attorney,” “alimony laws”
Family
Immigration Immigration Law USImmigrationLawyers.com “immigration lawyers,” “immigration attorney,” “us immigration lawyers”
Bankruptcy Bankruptcy BankruptcyLawFirms.com “bankruptcy lawyers,” “bankruptcy laws,” “filing chapter 7”
FilingForBankruptcyOnline.com “filing for bankruptcy,” “filing bankruptcy,” “file bankruptcy online”
Foreclosure ForeclosureLawFirms.com “foreclosure attorneys,” “foreclosure lawyers,” “foreclosure law firms”
Employment Employment EmploymentLawFirms.com “employment lawyers,” “unemployment lawyers,” “employment attorneys”
Sexual Harassment SexualHarassmentLawFirms.com “sexual harassment lawyer,” “sexual harassment attorney,” “sexual harassment laws”
Wrongful
Termination


Sites in the ExpertHub Legal Network
Legal Practice Areas Sites Top Keywords
Category
Disability Disability DisabilityLawyers.com “disability lawyers,” “disability attorneys,” “social security disability lawyer”
Social Security SocialSecurityLawFirms.com “ssi fraud California,” “social security law,” “social security law firms”
Workers Compensation WorkersCompensationLawFirms.com “workers compensation lawyers,” “workers compensation attorneys,”
“workers comp attorneys”
Real Estate Real Estate RealEstateLawyers.com “real estate attorney,” “real estate lawyers,” “property liens”
Estate Estate Planning EstatePlanninglLawFirms.com “estate planning attorney,” “estate planning lawyer,” “estate lawyers”
Planning Probate
Business Business SmallBusinessLawFirms.com “business lawyers,” “business attorney,” “small business lawyers”
Specialized Intellectual Property IntellectualPropertyLawFirms.com “intellectual property lawyer,” “intellectual property law firms, ” “ip law firms”
TechnologyLawyers.com “technology lawyers,” “lawyers technology”
USEntertainmentLawyers.com “talent agreement,” “entertainment attorneys,” “entertainment firm lawyer”
Tax TaxationLawFirms.com “tax law firms,” “cpa vs. lawyer,” “taxation laws”
Consumer Protection ConsumerProtectionLawFirms.com “consumer protection attorney,” “consumer protection lawyer,” “consumer
lawyer”
Securities SecuritiesLawFirms.com “securities law firms,” “securities lawyers,” “securities attorneys”
Environment EnvironmentalLawyers.com “environment lawyer,” “environmental attorneys,” “environmental law firms”


Generating Case Leads from ExpertHub Sites

Highlights:
• We have a simple, 2-step process to generate case leads for lawyers. We test and optimize our lead generation process
constantly to maximize conversion AND quality.
• On the 1st page, the consumer chooses the type of lawyer that they are looking for, their location and answers questions
relevant to that type of law.
• On the 2nd page, we show the lawyers that are subscribed to that practice area and zip code. The consumer chooses which
ones he wants to review his case and fills out his contact information.
• Upon submit, the consumer is shown the lawyers name, a link to their profile and website and the lawyers phone number.
The same information is sent to the consumer in a confirmation email.
• The inquiry is also emailed directly to the lawyer for immediate follow up as well as placed in his/her online account with
ExpertHub.
• This process (and the lawyers that are shown) is the same regardless of which site the consumer comes from. So, as a lawyer,
you are getting distribution (and leads) from our entire network of sites.

Online Profile Optimized for Google Organic Search
Highlights:
• Every member of our service gets an
online profile that is optimized for
Google at no additional charge.
• By completing your online profile, your
page becomes even more prominent in
the eyes of search engines.
• You can add the following to your profile:
• Bios and photos of every attorney in
the firm including experience,
education and professional affiliations
• Video clips
• Detailed case history and notable
outcomes
• Links to all articles that you contribute


LawFirms.com Profile Page Case Studies
Search in Google for This Keyword Page Title in Google Profile Link Monthly
Visitors to
Profile Page

“nicholas walsh law office” “Law Office of Nicholas H. Walsh, P.A. - Portland, http://www.lawfirms.com/lawyers/law-office-nicholas- 450
“nicholas walsh lawyer” ME Personal ...” h-walsh-pa
+ 5 other page 1 keywords

Jd hass Law Offices of JD Haas - Bloomington, MN http://www.lawfirms.com/lawyers/law-offices-jd-haas 600
Jd hass attorney Lawyers

“white flood trial attorneys” “White Flood Trial Attorneys - Houston, TX http://www.lawfirms.com/lawyers/white-flood-trial- 200
“brian white maritime” Personal Injury ...” attorneys

“ed gudeman” Ed Gudeman, Member of Gudeman & Associates, http://www.lawfirms.com/lawyers/gudeman-associates- 100
“gudeman & associates” P.C. - Royal Oak, MI ... pc/ed-gudeman

“valerie sherman lawyer” Sherman Law Group - Roswell, GA Bankruptcy, http://www.lawfirms.com/lawyers/sherman-law-group 400
“sherman law group” Criminal Defense ...

“mansfield, tanick, cohen” “Mansfield, Tanick & Cohen, PA - Minneapolis, http://www.lawfirms.com/lawyers/mansfield-tanick- 250
“seymour mansfiled, attorney” MN Lawyers” cohen-pa

“lowenthal abrams” “Lowenthal and Abrams, P.C. - Bala Cynwyd, PA http://www.lawfirms.com/lawyers/lowenthal-and- 700
“jeff lowenthal” Medical Malpractice ...” abrams-pc

“terry laporte” The Law Office of Terry LaPorte - San Jose, CA http://www.lawfirms.com/lawyers/the-law-office-terry- 50
Social Security ... laporte

“james schloner” Law Office of James N. Schloner, P.A. - http://www.lawfirms.com/lawyers/law-office-james-n- 40
Minneapolis, MN Personal ... schloner-pa

samuelson hause Samuelson, Hause, & Samuelson, LLP - Garden http://www.lawfirms.com/lawyers/samuelson-hause- 50
City, NY Family, Child ... samuelson-llp


ExpertSyndication Overview
Highlights:
• Our platform and network is built to
automatically optimize your
contributions for organic search. These
are techniques that lawyers spend
between $5-25K to SEO consultants to
do for them. They are included at no
additional charge.
• Search optimized page titles, meta
tags, etc
• Search friendly urls
• Linked to from relevant articles and
pages in our network: gives your
content the hardest part of SEO –
high-quality inbound links
• Social media tools are built in,
maximizing your exposure.
• Ability to for users to share via Twitter
(and other platforms) with 1 click
• Users rate content submissions – so
that the most helpful content gets
more exposure
• Consumer sees your (or your firms)
byline prominently and can contact you
directly, increasing your lead volume,
based on the article that you have
written.
• You can include back-links to your site in
the content to improve your site’s SEO
rankings.

ExpertSyndication Case Studies
Search in Google for This Keyword Article Title in Google Link to Article Monthly
Visitors
from Google

“beating a speeding ticket in court” “Beating a Speeding Ticket in Court” http://www.lawfirms.com/resources/criminal- 255
“how to beat a speeding ticket” defense/traffic-tickets/cross-examine-officer-speeding-
+ >100 keywords ticket.htm

“mha guidelines” “Determining Eligibility for Making Home http://www.lawfirms.com/resources/real- 194
“legal help with mha modification” Affordable (MHA ...” estate/foreclosure/mha-guidelines.htm
+ >100 keywords

“workers compensation wages” “What Wage Benefits Are You Entitled to Under http://www.lawfirms.com/resources/disability/workers- 130
+ >50 keywords Florida Workers ...” compensation/wage-benefits-workers-
compensation.htm

“rights of injured workers” “Rights of Injured Workers: What You Need to http://www.lawfirms.com/resources/disability/workers- 110
+ >40 keywords Know” compensation/injured-workers-rights.htm

“court attorney vs. private attorney” “Public Defender vs. Private Attorney: Is it Worth http://www.lawfirms.com/resources/criminal- 105
+ >40 keywords It?” defense/defendants-rights/public-defender-private-
attorney.htm

“child support payment modification” “How Child Support Payment Modification http://www.lawfirms.com/resources/family/child- 100
+ >30 keywords Works” support/modifying-child-support-payments.htm

“probate transfer deed process” “Transfer on Death Deed | Avoid Probate for Real http://www.lawfirms.com/resources/estate- 90
+ >30 keywords Estate” planning/probate/transfer-on-death-deed.htm

“advantages of bankruptcy” “Advantages and Disadvantages to Filing for http://www.lawfirms.com/resources/bankruptcy/filing- 85
+ >20 keywords Bankruptcy” bankruptcy/pros-cons-advantages-filing-bankruptcy.htm

“beneficiary gift and taxes” “Beneficiary and Fiduciary Liability for Income, http://www.lawfirms.com/resources/estate- 75
+ >20 keywords Gift and Estate ...” planning/beneficiary-fiduciary-liability.htm

“b-2 visa requirements” “Visa Alphabet Soup: B-2 Visitor Visa “ http://www.lawfirms.com/resources/immigration- 70
+ >20 keywords law/us-visa/visa-alphabet-h2-visa.htm


ExpertStats Reporting
Highlights:
• Our reporting interface shows you how
your advertising campaign is performing
for you at a glance.
• The “Leads Summary” section shows you
the number of times your name was
shown to a consumer that browsing our
directory or completing a case lead form,
as well as the actual # of leads you have
generated each month.
• The Exposure Tab shows you the number
of times your profile and your articles
have been viewed. If you click on the
link, you see the # of views broken down
by attorney (if you have multiple
attorneys) or article
• You can also read all of your leads and
have a record of all emails from
ExpertHub stored for you.
• To demonstrate this page, go to
http://www.experthub.com/features/exp
ertstats


Expert Hub Overview

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