Personal Information
Organización/Lugar de trabajo
Greater Boston Area United States
Ocupación
Partner, Senior Vice President, Strategy Director at BEAM Interactive
Sector
Advertising / Marketing / PR
Sitio web
www.mckinney.com
Acerca de
Results-oriented strategist with proven leadership skills. Combines a background in brand building and innovation with product and service development to deliver solutions that drive business results.
Proven integrated marketing expertise that includes digital marketing, brand advertising, customer relationship management (CRM) and social media. Diverse category experience includes technology, retail, automotive, pets, telecommunications, and spirits. Track record of success in both start-up ventures and mature businesses.
Specialties: Marketing strategy, digital marketing and experience design, brand strategy.
Etiquetas
ux
fidelityhealth
uxresearch
healthcare
beam
uxpabos16
designsprints
codesign
interactivestrategy
crm
socialmedia
Ver más
Presentaciones
(1)Recomendaciones
(11)Deeply Embedding UX Practices Into Your Organization by Grafting them Into Your Agile Process
UXPA Boston
•
Hace 8 años
How to conduct market research in startups and small firms?
Asen Gyczew
•
Hace 8 años
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT
•
Hace 8 años
5 Things I Wish I Knew – A Service Design Journey
Jamin Hegeman
•
Hace 10 años
UX STRAT 2013: Jon Innes and Liam Friedland, UX Strategy and Organizational Synergy
UX STRAT
•
Hace 10 años
Research Rebooted: Market Research is Broken, How Lean Can Help Fix It #leandaywest
The Difference Engine
•
Hace 10 años
The Planner Survey 2012/2013
Heather LeFevre
•
Hace 10 años
How I stopped worrying about the future, and got busy inventing it
Bud Caddell
•
Hace 11 años
Social Trends - June 2010
Shiv Singh
•
Hace 13 años
What the F**k is Social Media NOW?
Martafy!
•
Hace 13 años
Social Media Charts
Avi Savar
•
Hace 14 años
Personal Information
Organización/Lugar de trabajo
Greater Boston Area United States
Ocupación
Partner, Senior Vice President, Strategy Director at BEAM Interactive
Sector
Advertising / Marketing / PR
Sitio web
www.mckinney.com
Acerca de
Results-oriented strategist with proven leadership skills. Combines a background in brand building and innovation with product and service development to deliver solutions that drive business results.
Proven integrated marketing expertise that includes digital marketing, brand advertising, customer relationship management (CRM) and social media. Diverse category experience includes technology, retail, automotive, pets, telecommunications, and spirits. Track record of success in both start-up ventures and mature businesses.
Specialties: Marketing strategy, digital marketing and experience design, brand strategy.
Etiquetas
ux
fidelityhealth
uxresearch
healthcare
beam
uxpabos16
designsprints
codesign
interactivestrategy
crm
socialmedia
Ver más