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Guide for Strategic Presenters // Help your message reach beyond the room

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Michael Ambjorn
Michael Ambjorn

STRATEGIC PRESENTERS: // Help your message reach beyond the room Six pro steps from five world class presenters and facilitators.

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An Align Your Org guide on how to Align action with intent //AlignYourOrg STRATEGIC PRESENTERS: Help your message reach beyond the room 01 CLARIFY WHAT SUCCESS LOOKS LIKE Because you're not just doing it for fun right? You may have been given the main stage, yet you're still competing with coffee... what beats coffee? Great stories. Can you work backwards from your success criteria through the intersect of what people (organisers and attendees) are looking for - and what you are bringing to the conference?Metric: clear intent to align your actions 02 GET THE RIGHT PEOPLE IN THE ROOM How might you help people decide to watch you speak? Can your get the ideas you'll talk about out there ahead of you, so people have something to relate to? That's why authors are often popular as speakers.  Haven't got a book? Get on Op-Ed out there - and ask the organiser if you can blog for them on their platform / post on your own blog / Medium / LinkedIn...  Metric: the right people, not just people 03 ACTIVATE YOUR AUDIENCE How might you guarantee relevance and give people a stake in it at the same time? Can you interview some of the participants in advance? And / or run an online survey that'll inform your presentation? And / or Ask questions using Twitter or other platforms? #tag optional Metric: a full room of the right people on the day 04 MAKE PEOPLE PARTICIPANTS How might you make sure you Talk With rather than Talk At people? How might you avoid a monologue? Can you ask your audience to talk to the person next to them about key questions? Could it help retention of key ideas? Metric: an active and engaged audience 05 RETAIN ATTENTION How might you make sure it isn't over when it is over... How might you engage those beyond the room? Could you for example share slides as you go along? Other resources? What else can you do to build a community? Metric: an audience that can immediately dig deeper 06 GET ACTION How might you make sure intent turns to action? Make a clear, concise call to action at the end Ask others to help spread the word Why not share this with a peer? Metric: your strategic intent turned into action SOURCES Developed with input from these world class presenters & facilitators Stephen Welch @stephenwelch11 Mike  Pounsford @mikepounsford Casilda  Malagon @casilda1 Martin  Gilbraith @martingilbraith Michael Ambjorn @michaelambjorn

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Guide for Strategic Presenters // Help your message reach beyond the room

  • 1. An Align Your Org guide on how to Align action with intent //AlignYourOrg STRATEGIC PRESENTERS: Help your message reach beyond the room 01 CLARIFY WHAT SUCCESS LOOKS LIKE Because you're not just doing it for fun right? You may have been given the main stage, yet you're still competing with coffee... what beats coffee? Great stories. Can you work backwards from your success criteria through the intersect of what people (organisers and attendees) are looking for - and what you are bringing to the conference?Metric: clear intent to align your actions 02 GET THE RIGHT PEOPLE IN THE ROOM How might you help people decide to watch you speak? Can your get the ideas you'll talk about out there ahead of you, so people have something to relate to? That's why authors are often popular as speakers.  Haven't got a book? Get on Op-Ed out there - and ask the organiser if you can blog for them on their platform / post on your own blog / Medium / LinkedIn...  Metric: the right people, not just people 03 ACTIVATE YOUR AUDIENCE How might you guarantee relevance and give people a stake in it at the same time? Can you interview some of the participants in advance? And / or run an online survey that'll inform your presentation? And / or Ask questions using Twitter or other platforms? #tag optional Metric: a full room of the right people on the day 04 MAKE PEOPLE PARTICIPANTS How might you make sure you Talk With rather than Talk At people? How might you avoid a monologue? Can you ask your audience to talk to the person next to them about key questions? Could it help retention of key ideas? Metric: an active and engaged audience 05 RETAIN ATTENTION How might you make sure it isn't over when it is over... How might you engage those beyond the room? Could you for example share slides as you go along? Other resources? What else can you do to build a community? Metric: an audience that can immediately dig deeper 06 GET ACTION How might you make sure intent turns to action? Make a clear, concise call to action at the end Ask others to help spread the word Why not share this with a peer? Metric: your strategic intent turned into action SOURCES Developed with input from these world class presenters & facilitators Stephen Welch @stephenwelch11 Mike  Pounsford @mikepounsford Casilda  Malagon @casilda1 Martin  Gilbraith @martingilbraith Michael Ambjorn @michaelambjorn