Learn How Mike and Troy Create 5 and 6 Figure Affiliate Sites.

1. Making Money with
Product Review Sites
Fast, Fun and Easy Money Making Sites...

2. Our approach to mini-sites and
product review sites is very
different than most.

3. Site Evolution
Shift to
Authority
Expand
monetization
model
Test the Niche
for profitability

4. Our Approach
‣ We’ve created $20k+ a month affiliate
review sites off just 200 to 300 users a
day following this model & numerous
other $5k and $10k sites as well
‣ We’re gonna show you how we do it and
why our approach is so much different
than what others do

5. Selecting a Niche
‣ Can it support a 100+ product reviews?
‣ Is the niche evergreen?
‣ Can you expand into info products for more profit?
‣ Are backend high-priced products/services an option?
‣ Can you diversify across multiple vendor networks?
‣ Is a “leveraged offer” available?
‣ Can you make at least $25 a sale? (We prefer $100)
‣ Is the traffic “return traffic”?

6. The Essentials
‣ Must build a list
‣ 1000+ word reviews that are not fluff & contain
negatives
‣ Start with 30 reviews, move to 100+
‣ Fresh curated blog content
‣ Must be an outsourced model (for us)
‣ Build out social ring of trust

7. Us Versus Them
‣ We use these sites for niche testing to build out bigger sites, not as an
income model in and of themselves
‣ Our goal is to have a handful of authority review sites, not 100 throw
away sites
‣ Our diversification is built upon the authority model & diversified traffic
sources, not in having a 100 sites
‣ We create high quality blogs that provide value, not just a bunch of
mini-sites designed to trick Google
‣ Maintain, expand, grow with fresh content - not just a set and forget it
until it dies approach
‣ We build $5k+ a month sites, not $500 a month sites

8. Why $5k Sites?
‣ We want to have sufficient profits to
outsource them 100% - that’s scalable!
‣ We add a lot of content to them to build
out their authority & site footprint
‣ We add SEO to them as well
‣ We typically invest $1500+ a month into a
$5k a month site

9. Disarm Your Readers
Our approach is to be a
quality blog that happens to
have reviews... not a pure
review site that happens to
have a blog...

10. Build Subscribers
‣ Don’t focus on making sales
‣ Your first goal should be to build your
subscribers & loyal readers with
quality & engaging content
‣ If you do, sales will come naturally

11. A Little Secret
‣ Google doesn’t like review sites
‣ So don’t be one!
‣ Be an authority blog instead
that happens to have some
reviews as well... :-)

12. An
example
of what
NOT to
do!

13. Monetization Method
‣ Amazon Products
‣ Clickbank Products
‣ Other Affiliate & CPA Programs
‣ PayDotCom, Clicksure, Commission Junction, etc.
‣ Forget Adsense - not worth it

14. Niche Strategy
‣ Same overall niche if you want to
focus on list building
‣ Different niches if you want to
focus on testing out niches

15. Ramping Up Profits
‣ Expand list building
‣ Create other feeder sites
‣ Create your own info product to sell
‣ Look at micro continuity options
‣ Look into higher priced services

16. Profiting from Losers
‣ Make money even when you don’t
‣ Dress up your loser sites and sell them
off on flippa.com
‣ Worth $350 or more depending on
how well you dress up the site and
what income & traffic proof you have

17. Be Patient
‣ We’ve had many sites that don’t
start to do well until 12+ months
‣ Sorry, but that’s being real
‣ Sites - like a good wine - need to
age to build up trust and authority

18. Resources for Your
Product Review Sites
The tools to make your life easier...

19. Check out the Blog
‣ Recent blog
post on the
subject
‣ ctcbiz.com/
review-sites

20. Podcast
‣ 3 Episodes
‣ Weekly
‣ Coming to
iTunes soon...
ctcbiz.com/podcast

21. Resources
‣ Insider’s Club
‣ ctcbiz.com/coaching
‣ AOT Product Reviews
‣ ctcbiz.com/aot-reviews
‣ AOT Curated & Authority Content
‣ ctcbiz.com/aot-cur & ctcbiz.com/aot-auth

22. Product Review Sites
Q&A
Got Questions? Bring ‘em on...

23. Making Money with
Product Review Sites
That’s a Wrap!