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BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
November 2017
Contents
Foreword
Executive Summary
Introduction
Defining startup ecosystem
A look at Turkey’s ecosystem
Culture

Talent

Market

Funding

Policy

Country Snapshots
Israel: Innovation hub of Middle East

Sweden: Unicorn capital of Europe

Singapore: State sponsored ecosystem

Brazil: Gateway to LATAM markets

References
3
4
5
6
7
9

13

17

19

23

25
27

29

31

33

35
FOREWORD
Entrepreneurs come in waves that follow  certain trends. The first wave of  entrepreneurship in
Turkey arose in the 2000s continuing into  the early 2010s when internet usage
increased  dramatically. In this period, we saw startups  such as Markafoni and Yemeksepeti
acquired by  foreign investors for  significant  sums, the largest investment in a female founded
company, Trendyol.com and  we also saw some globally renowned investors  such as Kleiner
Perkins, General Atlantic, Tiger Global and Wamda Capital investing in Turkey. The second wave
came with the mobile internet, and B2B technology adaptation: in the 2012-2016 period start-ups
which attracted  investors’ interest the most and got market  traction were either from mobile
(Scorp, Getir, BiTaksi) or B2B (iyzico, Insider, Paraşüt) verticals.

 

Currently, the next wave of companies to compete in the global market with innovative products
and services instead of localization of foreign business models. Is our ecosystem ready to train and
promote these start-ups?

           

I’ve been working with entrepreneurs in Turkey since the first wave. While traveling the world and
discovering other ecosystems, and had the chance to compare and contrast Turkey’s strengths,
weaknesses, and  potential. In this research, we intended to  summarize our learnings, extract
insights from global success stories, and provide a snapshot of Turkey’s current status.

Dilek Dayınlarlı
Managing Partner @ ScaleX Ventures
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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EXECUTIVE SUMMARY
This research provides an analysis and evaluation of the current status of the startup
ecosystem in Turkey. An ecosystem is ‘a community of organisms’, interacting as a system;
analyzing its basic elements is not enough as the community is the collective interaction of
actors with the environment and vice versa. We tried to analyze elements of the ecosystem
and their interaction with the startup lifecycle.

Apart from Turkey, we analyzed ecosystems that outperform their peers in certain aspects
with the aim of learning from their best practices. We have seen that building a successful
ecosystems takes around two decades and sustainable ecosystems emerge with a constant
stream of success stories — New York ecosystem got the boost it needed with DoubleClick
exit, success of Waze put Israel on the radar.

This research aims to draw attention to the importance of healthy startup ecosystems in the
age of knowledge economies. The composition of the top five public companies by market
capitalization changed dramatically in the last thirty years; big energy corporations,
manufacturers, and conglomerates are being replaced by information technology companies.
The only way to catch up in this age is to expand our understanding of ecosystems and take
actions to foster them.

To summarize our key findings, we recommend the following:

• Create awareness around the ecosystem: We are in a living, breathing ecosystem, actors
are not independent. Actions of each actor impact others in a complex manner; building a
healthy ecosystem will benefit everyone.

• Collect data and conduct research: Ecosystem building is a data-driven process.
Independent organizations should focus on collecting data, coming up with insights to
guide actors.

• Strengthen global reach: Turkey has a huge market and holds fair amount of opportunities
for entrepreneurs; yet being present only in local market limits company valuations,
strategic and financial investor interest. Turkish entrepreneurs should focus on global
problems.

• Improve VC funding: During the 2007-2017 period the focus was mostly on seed
investments which increased the startup output of our ecosystem. We are not equipped to
finance the next wave of startups - Turkey has the lowest accumulated VC investment per
GDP among OECD countries with 0.01% (OECD average is 0.46%).

• Create ‘smart’ policies: In this competitive age policymakers should focus on creating less
friction for technology companies. Smart policies helped countries like Israel and Singapore
jump start ecosystems, and we should follow on their footsteps.
Figure 1. Distribution of exit values among top 20 ecosystems
0%
5%
10%
15%
20%
25%
30%
35%
40%
SiliconValley
Beijing
London
NewYorkCity
Berlin
Boston
Amsterdam
TelAviv
Chicago
LosAngeles
Austin
Sydney
Stockholm
Seattle
Paris
Shanghai
Toronto
Vancouver
Singapore
Bangalore
Top 10 ecosystems account
for 87% of all exit value
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
5
INTRODUCTION
The concept of entrepreneurial ecosystems has gained popularity in recent years due to the
successes of disruptive technology companies that dominate the headlines – most of these
companies are in the U.S., and the majority of those are in the Silicon Valley.
Contrary to common belief, the Silicon Valley was built over decades of strategic investments
by the U.S. Government, as a part of a vision for an innovation-driven economy throttled by
the Cold War and the Space Race. Other countries have been trying to replicate the Silicon
Valley, often without understanding what makes an ecosystem successful: a problem
stemming from underestimating an ecosystem's complex nature and from not appreciating
the interplay of its constituent components.

Our aim in this research is to understand and explore the components of a startup ecosystem
and the implications for Turkey. We analyze and assess Turkey's performance, summarize the
factors that are driving successful startup ecosystems from all over the world, and provide
specific examples from other countries that can help improve Turkey's stance.
Source: Startup Genome; Ecosystem Report 2017
The accumulated experience of the ecosystem from success and failures, the
flow of this knowledge within the ecosystem, and the views/behaviors of the
people concerning entrepreneurship.

Presence of talented employees and founders for every stage from idea
generation to product development, customer acquisition, company building,
international expansion.

Local demand for the particular products or services of tech companies as
well as the capacity of tech companies to achieve market reach abroad - often
supported by "country brand”.

Presence of adequate capital, appropriate funding structures for each
company stage, and the ability of capital to pick the right ventures and
support them in their journey.

Governments should focus on creating a stable, predictable, and supportive
regulatory environment for entrepreneurs and investors - often with a long-
term view. Policies focus on hard problems that other actors are unable to fix.
Culture
Market
Funding
Talent
Policy
An entrepreneurial venture passes through several stages of its life, from a startup with a
handful of employees to (hopefully) a significant technology success story. These stages have
varied requirements and interactions with the ecosystem at large. While assessing the
ecosystem, we paid attention to make observations and recommendations by its capacity to
cater to these stages' respective needs.
DEFINING STARTUP ECOSYSTEM
In the context of this report, we narrow entrepreneurship down to "high-growth startups" or
“scale-ups”, often innovative & high-tech focused companies that excludes "self-employed
people" or "small businesses”. The term ecosystem emphasizes that entrepreneurship take
place in an environment composed of various ingredients, where interdependent actors have
complex interactions. We divide the ecosystem to its following constituent components for
analysis:
There are other factors with impacts on the ecosystem not included in our research such as Density:
Creating a dense ecosystem where actors are in close physical proximity to each other may have a
significant impact on ecosystem output. Although this can happen organically, countries can also
focus on establishing clusters and physical hubs to build a dense ecosystem. Another key concept
is Spillovers: disseminations of talent, technical knowledge, market know-how between ecosystem
actors. PayPal management team breeding the next generation of Silicon Valley or Israeli Unit 8200
members turning into entrepreneurs are examples of spillovers.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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A LOOK AT TURKEY’S ECOSYSTEM
As a country of 80 million people and a young population, Turkey's economic potential is
often widely recognized - sometimes also in the context digital economy, as also illustrated
during 2011 to 2013 period of "Digital Bosphorus”.

Though it did not live up to these (probably hyped) early expectations, the Turkish tech
ecosystem has been developing steadily over the years. Prominent success stories such as
the Pozitron and Yemeksepeti acquisitions or Logo IPO have been breathing life into the
ecosystem. A more varied set of ventures, diversifying from the early e-commerce and
"consumer internet" focus to today with SaaS startups with global markets have been
verifying the technical capabilities of Turkish entrepreneurs and engineers. Turkey's strengths
remain true: a strong entrepreneurial culture, competitive technical talent, a sizable local
consumer market, and comparatively strong supporting industries such as banking, logistics.
Yet, problems impeding Turkey's potential exist. While angel investor and VC funding
increased in the last years, funding levels remain well below comparable countries, especially
at the scale-up stage of a venture's life. The local B2B market is small (software takes up only
10% of total IT budgets of Turkish SMBs - which is half of the global average) and company
internationalization is slow. Experienced professionals still shy away from early and scale-up
stage tech companies, foregoing these careers for the safety of corporate jobs. Although the
government has incentive programs to foster innovation and new business inception,
ineffective structuring hinders the effective use of these resources. Turkey needs a better
reputation to ignite foreign investor interest. The tax system continues to be a challenge for
investors and tech companies alike.

To portray a complete picture, we deep dived in all five ecosystem components introduced
above and showed the strengths, needed improvement areas for immediate results, and the
structural problems that need be dealt with in the longer term to carry the ecosystem forward.
N
Figure 2. Notable technology exits from Turkey, 2011-2016, Valuations
14 major technology exits occurred in Turkey in the 2011-2016 period with a total transaction size of $1.2B
Source: Deloitte Turkey M&A Reports 2013-2016, Various Public Sources
$589mn
Food delivery
$486mn
E-commerce
Marketplace
$432mn
E-commerce
$428mn
ERP
$100mn
Mobile
Technologies
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
9
CULTURE
The entrepreneurial culture is the overall attitude on starting, running and growing companies.
People will be better served starting their ventures to solve problems, recruit top talent
(especially experienced people) with ease, find societal acceptance and shown as role
models. Risk taking needs to be accepted, success praised, creativity fostered, and failure
tolerated as a natural part of the process. In countries like Japan, South Korea, and Germany,
startup inception rates remains low compared to their counterparts due to their risk profile.

Cooperation and ambition are other essential components of culture. Collaboration speeds up
information and know-how flows within the ecosystem, serving as a learning process for the
whole ecosystem which leads to increased survival rate at all levels. Real success comes from
big ambitions: changing and challenging the status-quo, growing beyond the borders to
change the world. Culture should nurture minds that desire to create global companies that
might outlast them. In Japan, selling your business is seen as a failure or defeat which puts a
constraint on M&A activity and success stories.
STRENGTHS
Already a country with an entrepreneurial
population, the Turkish appetite for founding
ventures has been increasing amid the
elevated status of entrepreneurship in the
world as well as the local success stories as
previously mentioned. In fact, Turkey ranks
favorably among similar or "advanced"
countries regarding the entrepreneurial
aspiration of its population (see figure 3).

Just like the rest of the world, graduates of
top schools of Turkey have started to rank
founding their own company or working in a
rising star startup as more desirable than
working for a large corporation (top MBA
graduates choosing to work in tech
companies increased from 9% to 18%
during 2007-2012). In parallel, the new
generation of young people from wealthy
families shows increased interest in
investing in startups.
Figure 3. 18-65 years old wanting to launch a business, %
Source: Startup Genome; Ecosystem Report 2017
0 10 20 30 40 50
Germany
Sweden
Singapore
United States
France
Israel
Poland
Brazil
Turkey
Chile
2016
2010
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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WEAKNESSES
Despite this cultural affinity for entrepreneurship, Turkish entrepreneurship ambition has
mostly been locally focused, limiting companies' potential. Although this has been improving
recently, a stronger conversation around global success stories and the vision to go beyond
Turkey's borders would help kindle global ambitions of local founders. Turkey gave birth to
many startups in the global arena that either raised multiple rounds or reached revenues
beyond $10 million. Promoting these startups would help shift the focus to the global stage.

Turkey's other weakness is the hesitation of experienced talent to join technology companies,
which deprives even growth stage startups of necessary managerial/commercial know-how.

WHAT OTHERS DO?
There are several examples of countries taking an active role in promoting their startups:
Estonian government created an agency to encourage local startups globally, while Polish
Prime Minister took it upon himself to carry Polish tech products with him during his
diplomatic missions. Singaporean government funds multiple TV shows about startup life and
funding, and Israeli government focusses on building a relationship with its diaspora for skill
and know-how transfer. Milkroundabout in the UK created events to promote jobs in startups,
as detailed in the callout.
Silicon Milkroundabout (SMR) started as an informal event series by the founders of
London based startup Songkick (Y-C Alumni startup that raised $16.5 million from star VCs
such as Sequoia and Index Ventures) as they were trying to find like-minded employees for
their own startups. SMR got spun out of Songkick by ex-COO Pete Smith and is now run
independently. The event series now host around 150 startups seeking to fill over 2,500
jobs and has a stellar job fulfillment rate; around 25% attendees got employed.
WHAT SHOULD WE DO?
Turkey already has global champions such as Peak Games (large independent mobile game
studio with +300 million downloads globally), TaleWorlds Entertainment (creator of PC game
Mount & Blade which sold over six million copies globally), and Zeplin (designer and
developer cooperation tool that got accepted to Y-Combinator and has one million active
users). Publicly acclaiming their success would help as encouragement. Ecosystem actors
should act in tandem to promote the importance of global mentality. We should also focus on
building a stronger bond with globally successful companies founded by Turkish Diaspora to
ignite and help global ambitions. Successful private initiatives like Milkroundabout in the UK
could be duplicated in Turkey to create interest in startup careers featuring successful
professionals already choosing startups over established companies.
VC FUNDED TURKISH DIASPORA STARTUPS
184 startups founded by Turkish founders raised over $700 million worldwide in the
2011-2016 period. We listed leading VC funded Turkish Diaspora startups:
A new search engine
technology for big data

Funding
$43.5 Million in 4
Rounds from 9
Investors
Subscription-based
streaming video on
demand service

Funding
$83.9 Million in 7
Rounds from 19
Investors
Building mobile games
designed to be developed
into entertainment

Funding
$28 Million in 4 Rounds
from 5 Investors
Beacon powered mobile
marketing for retailers
attracting customers

Funding
$32 Million in 3 Rounds
from 6 Investors
Building a database to
solve the challenges of
Big Data analytics

Funding
$13 Million in 3 Rounds
from 13 Investors
Provides customer
experience
personalization tools

Funding
$74.8 Million in 4
Rounds from 10
Investors
Cloud-based
development
environment

Funding
$21.5 Million in 4
Rounds from 7
Investors

Leading marketplace for
online learning

Funding
$173 Million in 6 Rounds
from 17 Investors

Open source in-memory
platform for data
distribution

Funding
$13.5 Million in 2 Rounds
from 2 Investors

Scaled Inference is a
scaled artificial intelligence
machine learning software

Funding
$27.2 Million in 3 Rounds
from 9 Investors

Social address book
solutions that help
mobile operators

Funding
$21 Million in 9 Rounds
from 3 Investors

Stream analytics, based
on real time streaming
data integration  

Funding
$42 Million in 3 Rounds
from 9 Investors
Prototyping and
collaboration tool

Funding
$8.0 Million in 4
Rounds from 10
Investors
 Collaboration app for
designers and
developers

Funding
$1.4 Million in 3 Rounds
from 12 Investors

Mobile test prep
platform

Funding
$2.8 Million in 1 Rounds
from 4 Investors

Organic app growth
and marketplace
intelligence

Funding
$2.8 Million in 2
Rounds from 10
Investors
Social engagement and
member analytics for
gyms

Funding
$5.0 Million in 3
Rounds from 2
Investors
Digital health
marketplace matching
doctors and patients

Funding
$37.5 Million in 3
Rounds from 9 Investors
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
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TALENT
Talent denotes the overall quality and quantity of talent pool in the ecosystem. An ecosystem
needs great people to come up with ideas, create new methodologies, make discoveries and
build companies. The talent pool must be heterogenous and flexible; a lone group of
scientists may invent the stickiest glue, but will they be able to mass produce it and turn it into
a commercial success? And after their initial success, will they be able to create a scalable
company? Startups are built by teams that are diverse in skill sets; they achieve this either by
training the existing talent or pulling talent from various sectors and levels. Ecosystems that
do not provide necessary support structures fail to create global success stories. 

Technical talent can be defined as know-how in a specific technical area such as software,
manufacturing, design, etc. and it is the source of new ideas, inventions and innovations.
Technical talent is at the core of the startup inception. Managerial talent has the adequate
skills to build or run a large business. High growth startups should optimize existing revenue
streams and venture out for new revenue streams simultaneously while turning their ideas into
real companies.

The influx of new talent into the ecosystem is another critical point. Successful universities
with research arms churning out engineers and scientists kindle innovation. An ecosystem
may reach the natural limits of its talent pool. A reasonable way to overcome this obstacle is
to tap into the immigrant talent pool. Immigrants bring know-how and culture from different
parts of the world. They also tend to be more entrepreneurial – a phenomenon called
‘immigrant mentality.' A healthy ecosystem should be able to attract immigrants; from a young
university graduate to seasoned expats.
STRENGTHS


Turkish companies or companies
founded by Turkish founders
globally raised over $700 million in
2011-2016. There are hundreds of
highly skilled Turks working for
multinationals such as Apple,
Facebook and Google. These facts
show that Turkey has technical
talent who are globally competitive
and could deliver global products
and services.
32
42
48
61
66
74
94
96
127
171
Turkey
Spain
Italy
United Kingdom
Poland
Germany
Korea
Mexico
Japan
United States
Figure 4. Number of engineering degree graduates; in thousands
Source: OECD, 2012
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
14
WEAKNESSES
On average, technically talented entrepreneurs tend to lack commercialization skills; they
either have hard time finding the product market fit or marketing their product beyond Turkey.
Finding co-founders with complementary skills can be challenging. Our founders need
support mechanisms, trainings and other programs focusing on this issue.

English is one the most widely spoken languages in the world and as such is the de-facto
language of communication in areas such as commerce, tourism, and innovation. In
international rankings, Turkey ranks low – in 2012 the countrywide TOEFL score was 75;
ranking Turkey on par with non-Latin alphabet countries such as Sudan and Ethiopia.
According to the research conducted by TEPAV (Economic Policy Research Foundation of
Turkey) and the British Council in 2013, improving English skills could have a significant
impact on the internationalization of the country and may turn the country into a regional hub
and therefore strengthening innovation capabilities.

WHAT OTHERS DO?
Swedes created ‘global only’ incubation, mentorship and accelerator programs. Ukrainians
focused on outsourcing to fine tune their technical and commercial skills and have built
connections with startup incubators in the U.S. Chileans started a global startup program
(‘Startup Chile’) to attract talent from around the world.

WHAT SHOULD WE DO?
Turkish people are innovative, flexible, and we have the technical talent to build the products
we dream. The lack of commercialization, limited company building, and global expansion
skills are creating a bottleneck and limiting startup development. We should focus on fostering
commercialization skills, and globally connecting founders with people who have done it in
the past. Startups with global potential should be hand-picked and offered training. Turkey
has not yet tapped into the talent pool of the regional markets — startup programs could
focus on countries in Caucasian and Balkan regions.
Promising technical talent is trapped in the corporate world; they are well compensated and
protected in that world. In order to attract talent, startups could award company shares - but not
many people are used to earning “shares” instead of cash which makes them under appreciate it.
Ali Kodal, CEO of Kutumubu
“ ”
Launched in 2010, Start-up Chile had a single vision: bringing global
founders to Chile and help them start their companies in Chile by giving
them the necessary means. The program provides $40k seed stage
funding coupled with a working visa and mentoring sessions. Over 1,400
startups from 79 countries have taken part in the program and participants
have raised over US$420 million, have created more than 4,500 jobs. %35
of the founders stayed in Chile, and %45 of the startups kept their HQ in
the country.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
15
Portfolio
1,400 startups

from 79 countries
Revenue
$276mn

revenue worldwide
Funding
$420mn raised
valuation +$1.4bn
Economic Impact of Startup Chile
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
17
MARKET
Market is the size of the local economy and reach in the international markets. A large local
market is desirable but most local markets are not large enough and that is why market reach
is key to a sustainable ecosystem. From our initial analysis, only China and the U.S. have large
enough local markets to accommodate self-serving ecosystems. All other successful startup
ecosystems have higher rates of international customers as their local markets usually don't
go beyond early majority. After this stage, startups need access to the U.S. (e.g., Israel) or
China (e.g., Hong Kong) or a regional cluster such as Europe (e.g., Sweden) or Southeast Asia
(e.g., Singapore).

Early stage startups should be able to reach innovator customers that would take the
commercial risk of an early prototype with the entrepreneur, share their problems with them,
maybe even hire them to solve these issues. When ideas turn into real products and an initial
traction is realized, startups face what we call the "trough of sorrow" (also called 'the Chasm').
The trough of sorrow is a period in which start growth stalls; customer acquisition becomes
harder and harder. Startups that got trapped in "the trough of sorrow" either die or turn into
zombies (sizable startups that stop growing). At this stage, the ecosystem has to offer either
market depth that will take the company above $10mn in revenues or sufficient market reach.

STRENGTHS
Turkish consumers love technology – Turkey has the sixth largest Facebook and fourth largest
Instagram user base in the world as well as the fourth largest mobile phone market in Europe.
Over time, Turkey has became the test bed of some international consumer Internet
companies. Turkey also produced consumer-facing startups such as Scorp (+15mn users
globally) and Connected2me (+20mn users globally). On the B2B side, we have globally
competitive industries like tourism, banking, telecom and retail. These industries could help us
breed globally competitive B2B startups. Pozitron is a great example as it started serving
banking customers in Turkey and became a regional player who then got acquired by its
global counterpart.

WEAKNESSES
Turkey has a very limited regional and global reach. Turkish tech products have a hard time
finding their way in Europe; other clusters around Turkey such as MENA and CEE are not large
enough, and Turkish trade relations with the U.S. are not strong enough.
Local market size is a blessing and a curse at the same time for Turkey. It’s attractive
enough, but not large or deep enough to build a very successful startup. That’s why Turkish
startups should have a global mentality
Ali Halabi, CEO of Voltlines
“ ”
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
18
WHAT OTHERS DO?
Other countries focus developing their ecosystem through industries that they are globally
competitive. For example defense industry gave birth to cybersecurity in Israel. Automotive
manufacturing industry paved the way for IoT startups in Sweden. Russians are rebranded
their products for global expansion with strategic partnerships. Germans are trying to increase
exposure of their traditional industries to the startup ecosystem (pushing industry 4.0)

Due to its precarious geopolitical position, ‘security’ has been a priority throughout history for
Israel. Israeli resources were limited. They had to be smart and concise about their military
maneuvers. They invested in intelligence gathering in the early days of military conflict by
establishing Unit 8200 in 1952. This elite military unit recruited only the best and the brightest
of Israel and was responsible for gathering intelligence from open and closed media by any
means necessary. Over time, the Israeli military became a large buyer of cyber-attack and
defense products. Several alumni of Unit 8200 started cyber tech companies (including but
not limited to such companies as Check Point, Imperva, Incapsula, Cybereason, NSO Group,
Palo Alto Networks, NICE, and CyberArk) to share the know-how they accumulated during
their military service.

WHAT SHOULD WE DO?
We should bank on the fact that our consumers are early adopters and help consumer tech
startups foster in the local arena and replicate their model outside Turkey. Acquisition of ICQ
(an early predecessor of instant messaging apps that got acquired by AOL for US$400 million
in 1998) had a dramatic impact on Israeli startup ecosystem as it ignited the interest of future
founders and also investors in the consumer tech industry. On the B2B side, we should focus
on specific industries to create incubators and accelerators that serve the needs of these
industries and establish funding mechanisms that will increase inception rate for startups in
these verticals. For example, large banks of Turkey have a reputation for innovation in the
industry beyond our borders. They may pave the way for market access to many startups.
Integrating our banks with the ecosystem could deliver quick results.
Cybersecurity in Israel:
• 350 active cybersecurity companies
• 200 cybersecurity companies founded since 2013
• 30 multinational cybersecurity companies have R&D centers in Israel
• Annual exports of US$6.5bn in 2016
• In 2016, Israeli cybersecurity companies raised $581M (15% of global VC in this space)
• Three of the largest cybersecurity companies worldwide are Israeli (Checkpoint; $20bn market
cap, Cyberark and Imperva $1.5b market cap each)
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
19
FUNDING
Startups need funding throughout their lifetime: they run negative balances for most of the
time, and when they become cash flow positive, they need fresh capital to strengthen their
balance sheet or to create a war chest for acquisitions. Funding is more than ‘capital' in the
form of cash. Angel investors and VCs support the ecosystem by bringing in expertise with
corporate governance and pave the way for further funding and sometimes exits.

Startup funding at the inception stage is the riskiest and mostly provided by governments
through R&D funds or the 3Fs (friends, family, and fools). In other cases, founders fund
themselves via bootstrapping. When self-funding or funding thru 3Fs is not possible, founders
tend to rely on government funding mechanisms. At the validation stage, business angels,
incubators, and accelerators come into the picture. They support startups with limited capital
and sometimes auxiliary services such as rental space, technical support, etc. The importance
of smart investors emerges at this stage: startups usually need connections, advice,
sometimes an extra hand in sales coupled with capital.

After initial customer traction and finding a viable, scalable business model, startups need to
consider getting funding from venture capitalists. Startup funding is a long and tenacious
path. They will need multiple rounds with different magnitudes. Investors should be able to
fund different stages or introduce startups to their larger local or international counterparts.

The final stage may be when startup exits via an IPO or acquisition. Both options rely heavily
on many macro-level issues such as “investor attractiveness” of the country, overall business
climate, political stability, state of the local capital markets, and access to foreign capital
markets. Israelis leveraged their access to the U.S. market and currently rank the third in
terms of number of public companies trading on NASDAQ after U.S. and China.
Figure 5. Government R&D Funding Shares by Sector
Countries either focused their R&D efforts on manufacturing (such as South Korea, Germany, Japan) or on services (Israel,
United Kingdom). Countries that lack focus such as Turkey, Spain and Poland got lower rankings in Global Innovation Index.
Source: OECD, 2015
88,9%
86,8%
86,5%
68,3%
51,8%
45,6%
45,6%
39,0%
24,2%
8,2%
12,4%
12,4%
29,8%
46,6%
47,3%
49,5%
57,8%
73,7%
Korea
Germany
Japan
United States
Turkey
Spain
Poland
United Kingdom
Israel
Manufacturing
Services
Other
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
20
STRENGTHS
Turkey has relatively strong angel investment activity, incubation, and accelerator (the number
of seed investments increased 4.5x and reached 121 as of 2016). The government typically
supports inception stage (206 startups got funding from government in the first half of 2017).

WEAKNESSES
Government mechanisms that provide funding to startups and tax incentives focused on
business angels are very complex and under-utilized. VC activity is limited: Turkey has the
lowest accumulated VC investment per GDP among OECD countries with 0.01% ( the
average is 0.46%). Lack of later stage funding is a massive bottleneck: 221 startups got seed/
pre-seed stage investment in the 2013-2016 period, and only 33 startups got to Series A.

WHAT OTHERS DO?
Singapore de-risked VC investments by co-investment mechanisms, Israel also created a
downside focused mechanism. Brazil created investor friendly local VC scheme. UK and
Singapore outsourced government funding and business-angel tax incentive programs to
private institutions to increase their efficiency.

WHAT SHOULD WE DO?
Just like Turkey, the South African government extended their existing R&D program to
support tech ecosystem. The programs failed as most of them were designed for
corporations. The South African government redesigned the program around startups by
taking their needs into consideration which had an impressive impact on the effectiveness. A
report by the World Bank Group identified “broad vision setting” as a root-cause of
inefficiencies in such programs as it stiffens specialization. Our programs could be redesigned
with a similar approach. Israel had taken dramatic steps to ignite its VC industry decades ago
and is now reaping the benefits. Due to the bottleneck created by the lack of VC funding, any
effort we put on earlier stages often goes to waste.
Figure 6. VC funding as % of GDP, shown as basis point
Source: OECD and Startups.watch, 2014
Figure 7. VC funding in Turkey, $ in millions
Source: Startups.watch
16,2
36,4
21,8
30,6
15,6
40,0
27,6
35,2
2010 2011 2012 2013 2014 2015 2016 2017
3,83
0,66
0,38 0,31 0,29 0,23 0,13 0,07 0,05 0,01
Israel Sweden UK Hungary France Estonia Russia Slovenia Poland Turkey
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
21
Government Supports to Startup Funding in Singapore
The Singaporean government offers funding schemes that are differentiated based on
startup stage through a National Framework for Innovation and Enterprise.
•The Early Stage Venture Fund invests in early-stage Singapore based
companies with a 1:1 matching basis with accredited VCs.
•The Technology Incubation Scheme provides incubation to startups trying to
validate their business through selected tech incubators.
•Spring Singapore invests in inception-stage, Singapore based startups with a 1:1
matching basis through independent third party seed investors and accredited
business angels.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
22
Local VC Fund Framework in Brazil
In the 2011-2015 period, Brazil got $1.3bn VC investment - comprising 64% of all VC
investments in LATAM region. Brazil continues being a hot spot for VC investments.
The Brazilian government boosted VC activity enabling local VC funds and facilitating
local fund structures as well as tax incentives. Brazil has two main fund frameworks:
FIEEs for VC, FIPs for PE funds which are regulated by the Brazilian securities
regulator (CVM). Brazilian residents pay 15% tax (less than half of the original rate)
and foreign investors pay 0% on capital gains from local PE / VC funds.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
23
POLICY
Policy remains a core component of the startup ecosystem as it
sets the tone of the overall business environment. Policies should
be adjusted to ease friction in opening and running a business. In
an age where the total cost of starting a business has decreased
dramatically, and most new businesses are started by young
founders that don't even visit bank branches, lengthy
bureaucratic processes should be replaced with digital, modern
systems. Bankruptcy is in the nature of startups - nearly 90% of
all startups fail after several years. Strict bankruptcy laws that put
pressure on investors and founders have a negative effect on
inception level funding.

Investors, from business angels to corporations buying assets,
expect a level of business certainty. Minority shareholders should
be provided with monitoring, auditing, and other corporate
governance rights so that they can protect their investments.
Large investors demand access to efficient and transparent
commercial courts that do not add any obstacle to their day to
day business dealings. As startups mature, they start to face
business realities — a complicated tax system may scare new
businesses away. The number of hours spent on tax filing and
overall tax burden are essential metrics that policymakers should
focus on improving.

STRENGTHS
The new commercial code has reformed many of the archaic
business practices in Turkey. However, Turkey is still ranking 69th
on Doing Business Rankings of the World Bank Group. Doing
Business Index (DBI) 2017 report states that Turkey is strong in
minority shareholder rights and contract enforcement.

WEAKNESSES
The same report marks taxation and insolvency/bankruptcy
settlements as weaknesses of Turkey. Turkey suffers from dull
and intricate tax preparation processes and also from low rates of
insolvency recovery and the long time it takes to recover assets.
Doing Business Index
Ranking of Turkey
Ranking out of 188 countries, DBI 2017
(lower is better)
Source: World Bank, Doing Business 2017
Overall
Ranking
Paying
Taxes
Resolving
Insolvency
Construction
Permits
Getting
Credit
Starting A
Business
Trading Across
Borders
Getting
Electricity
Registering
Property
Enforcing
Contracts
Protecting
Minority Investors
69
128
126
102
82
79
70
58
54
33
22
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
24
WHAT OTHERS DO?
DBI reports indicate that countries that managed to decrease tax complexity usually
implemented online tax filing and submission systems similar to the e-invoice practice that is
still under implementation in Turkey. Nations that fully implemented identical systems such as
Malaysia managed to cut the time it takes to file any tax and increased tax revenue. Serbia
was known for their notorious bankruptcy mafia which was benefiting from the inefficiencies in
the insolvency. Administrators drafted a new bill to address all the issues around insolvency; it
took them four years to implement it. As a result, the average time for a Serbian company to
go through bankruptcy has fallen from 7.3 years to only 2.7.

WHAT SHOULD WE DO?
Turkey has taken necessary steps to revolutionize the taxation system with e-Invoice, e-
Ledger and e-Archive. Policymakers should continue digitization initiatives and extend them
to other areas such as social security payments, signage, and tax auditing. A similar
transformation should start in bankruptcy laws. Turkey ranks 129th out of 190 countries in
‘resolving insolvency' according to DBI. It took Serbia 4 years to prepare and implement a
new bankruptcy law. They have been implementing new policies around, such as out-of-court
solvency, private bailiffs, professional insolvency administrator and much more. Serbia now
ranks 46th in the world and 2nd in the region in resolving insolvency.
About The Ease of Doing Business Index: The ease of doing business index is an index created by the World Bank Group. Higher
scores or lower rankings for any given sub-index indicate better, usually simpler, regulations in the given sub-index such as easy
insolvency process or low tax complexity. 
Source: World Bank, Doing Business 2017
Figure 9. Resolving insolvency score of selected countries
High is better, DBI 2012 vs DBI 2017
33,9
26,3
24,0
76,4
59,7
35,0
Poland
Serbia
Turkey
2017 2012
Figure 8. Overall doing business score of selected countries
High is better, DBI 2012 vs DBI 2017
65,8
59,7
66,0
77,8
72,3
67,2
Poland
Serbia
Turkey
2017 2012
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
25
COUNTRY SNAPSHOTS
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
Israel
Innovation Hub of Middle East
ECOSYSTEM OVERVIEW
Israel is a tremendous success considering its challenging circumstances. The country has a
turbulent past filled with wars, problematic relationships with its neighbors, and limited natural
resources. With a population of 8.4 million, this small nation managed to brand itself as the
‘Startup Nation’ — Israel has more Nasdaq listed companies than any other country except
China and the U.S.. Israel high-tech exports grew by a CAGR of 7.7% in 2010-2015 period
reached $12bn, and Israeli tech exits reached $10bn in 2016 surpassing most European
countries. How did Israel achieve this success?

The limitations surrounding Israel paved the way for its success. Due to the stressful
relationship with neighbors, Israel started investing in military technologies early on. The
population of Arab countries surrounding the country dwarfed Israel. To mitigate the quantity
problem, the government focused on quality, formed elite military units and invested in military
technologies, in software especially in cybersecurity. Graduates of these elite military schools
went on to conquer the startup world, security experts of Unit 8200 turned Israel into a
cybersecurity giant.

The Israeli government made a crucial strategic decision: to jump start and breed a "science-
based" sector. The state had a hands-on approach to science and innovation and focused on
building sustainable, market-driven institutions that would continue fueling innovation in
perpetuity. Government policy was ‘neutral,’ meaning that the government does not ‘pick
winners,’ does not dictate which sectors, firms nor technologies to support, but rather
responds to market demand and signals. Policy makers reviewed their strategies regularly,
understanding the needs of the ecosystem, and invested in the riskiest projects where the
private sector would not dare take an interest.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
27
Notable Deals and Private Valuations
In 2011-2016 period, there were 353 high-tech exits with a total value of $47bn in Israel.
$1.1bn
Navigation and
Transportation
$1.0bn
IoT, Predictive
Analytics
$1.0bn
Financial Services
$811mn
Semiconductors
$500mn
IaaS
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
28
FOCUS ON HIGH-TECH INDUSTRIES
Israel has limited natural resources, but plenty of highly skilled manpower, as well as scientific and technological
prowess, and hence the question was how to mobilize these assets for economic growth. The Israeli government
used ‘High Tech’ strategy as a lever for economic growth along with innovation and R&D as mechanisms for
endogenous growth. Israel’s innovation policy is known for its dynamism: new and varied programs have been
created in response to changing needs, and existing programs are constantly fine-tuned in light of market
developments.
GOVERNMENT ENRICHING TALENT
The ‘Magnet’ Program, instituted in 1993, supports the formation of consortia made of industrial firms and
academic institutions to develop generic, pre-competitive technologies. These consortia are entitled to multi-year
R&D support with no repayment requirement. The technical incubator program was set up in 1991, in part to
provide skilled immigrants from the former Soviet Union with funding to become successful entrepreneurs. Since
the first companies emerged from the incubator program in 1993, 61% have secured follow-on funding and 40%
are active to this day. According to the OECD, the private sector has since invested over $2.5bn in incubator
graduates.
INITIATING FUNDING MECHANISMS
Yozma (meaning "initiative" in Hebrew) was set up by the government in 1992 to jump-start the venture capital
market. The Israeli high tech firms were traditionally strong in technology but lacked managerial expertise and
competencies. Founded with a budget of $100 million in 1993, Yozma established 10 venture capital funds,
contributing up to 40% towards the total capital investment. The rest was provided by foreign investors, who were
attracted by risk guarantees.
GLOBALLY CONNECTING ISRAEL
Israel is the most frequently mentioned ecosystem for innovation content clusters in the U.S. and vice versa. This
depth of the Israeli market arose as the result of well-executed integration programs to pioneer ecosystems.
Almost all Israeli entrepreneurs build their startups aiming at a global scope, 69% of them leapfrog the local
market going straight to the U.S. or U.K. Many of them build their startups’ headquarters in the U.S. at the cost of
losing local talents in Israel. These entrepreneurs thrive in global ecosystems and the repeating success stories
motivate the rest. On the other hand, the Israel government and ecosystem leaders strive to attract entrepreneurs
from Europe to support the Israeli early-stage ecosystem.
Israel
Ecosystem Highlights
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
29
Notable Deals and Private Valuations
In 2011-2016 period, there were 212 high-tech exits with a total value of $15bn in Sweden.
$13bn*
Music Streaming
$2.6bn
Gaming
$2.6bn
Mobile Gaming
$2.5bn
Telecom, Instant
Messaging
$1.5bn
Customer Service
ECOSYSTEM OVERVIEW
Sweden — a relatively small European country with a population of 10 million people,
managed to forge its position in the world economy by building an export oriented economy.
The country has globally competitive companies in several industries such as telecom,
automotive, music, furniture. Over the last two decades, Swedes also managed to create a
vibrant and competitive technology industry too — Stockholm is the unicorn (startups with
valuations over $1bn) factory of Europe.

It’s not such a big suprise that Sweden is doing so well in technology; the country got is
ranked the fourth most competitive country by the World Bank. Swedish has a robust
education system that is free, country also provides free healthcare insurance and
unemployment benefit. This safety net actually helps Swedes move beyond their comfort
zone and fuel their entrepreneurial spirit. Swedes are used to compete in the global scene;
entrepreneurs are not interested in the minuscule local market. They are building companies
with strong visions, focus on core values that will make these companies last. Even the high
tax burden of the country cannot offset the positive elements of Sweden’s ecosystem;; it is
still ranked as one of the best places to start a business.

Success breeds more success. As a result, the innovation-culture and successfully built
dynamic tech cluster in Sweden contribute to billion dollar market cap companies such as
Spotify, Skype, King, etc. Their next aspiration is creating technology behemoth such as
Google or Microsoft. Innovation-lovers aim to make Sweden the most startup-friendly country
in the world. To reach this goal, ecosystem actors asked authorities to make governmental
implementation and tax systems more supportive of domestic and foreign investors,
entrepreneurs and SME owners.
Sweden
Unicorn Capital of Europe
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
30
FOLLOWING A GLOBAL FIRST MENTALITY
With a small local market, Swedes are forced to focus on global market for decades; Sweden is the leading music
exporter in the world per capita (trailing only the U.S. and U.K. in absolute terms); it has been a test market for
fashion, home and design for global brands such as IKEA, H&M and Ericsson. Competing in the global market by
implementing cost advantage is not easy to attain in a country with low population and high wages, so companies
focus on quality to differentiate themselves.
INDIRECT GOVERNMENT SUPPORT
In the 1990s, the government subsidized home PC purchases so that all households could be equipped with a
computer. This unprecedented strategy increased increased market reach in Sweden. Other technologies such as
broadband, mobile internet etc. were also supported by the government for long periods and Sweden has reached
the highest penetration for broadband and mobile internet usage in Europe.
CULTURAL VALUES, STRONG SOCIAL FABRIC
Swedes don’t like showing off and they like building things that last long. This is mostly due to economic shocks
they had to endure as a society during 20th century. Sweden was one of the poorest countries in Europe at the
beginning of the century. At those years, certain cultural principles were accepted by the majority of the society
such as ‘Jantelagen’, or the law of Jante, a set of rules laid out in a 1933 novel that prioritize the collectiveness
over the individual and promote humility over hierarchy.
INNOVATION DRIVEN EDUCATION SYSTEM
Creative thinking and taking a scientific point of view is part of the Swedish culture. The educational system
focuses on these values from preschool education and continues for the person’s schooling. This culture raises
not only innovators but also a talented workforce for the private sector, academia and science. Sweden spends
3.2% of its GDP on R&D whereas OECD average is 2.3%.
Sweden
Ecosystem Highlights
ECOSYSTEM OVERVIEW
This 5.6-million-populated small island-state has been one of the leading technology, trade
and financial hubs of Southeast Asia. The local market is minuscule, however, the country
positioned itself as a launch pad to the greater region and has been a de-facto choice of
many multinational corporations doing business in the region. The strategy of Singapore is
driven by government and government affiliated think tanks that focus on ‘identifying potential
problems of Singapore and fixing them’.

Singapore is highly dependent on immigrants as the country lacks highly skilled local labor
like Sweden or tightly knitted diaspora like Israel. Immigration policies are focused on
attracting talented workers by incentivizing businesses and turning Singapore into an
attractive, livable city — successfully executed strategies turned Singapore into a talent hub,
currently the city-state is the second dense sovereign state in the world, after Monaco. In the
last 30 years, this city state transformed itself from a ‘desolate boring place’ into a city with
renowned universities and lots of touristic attractions. ‘INSEAD’, one of the leading graduate
business schools globally, established the first and only Asian campus in Singapore and this
action strengthened Singapore’s image as the business and trade hub of the region.

In recent years the government has focused on enacting startup friendly policies to turn
Singapore into the regional startup hub. Immigration policy got entrepreneur friendly
adjustments, new government programs were initiated to attract VC activity. Startup activity
expanded dramatically and VC investments grew 33 fold and reached $1bn in 2011-2014
period. Despite abundant funding activity, there has not been highly ranked exits in Singapore
yet. Companies are in maturation period and large deals are expected in near feature.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
31
Notable Deals and *Private Valuations
In 2011-2016 period, there were 40 high-tech exits with a total value of $530mn in Singapore.
$2.5bn*
Gaming
$1.3bn*
E-commerce,
Marketplace
$200mn
Streaming
$1.0bn*
Gaming
Hardware
$90mn
Gaming
Singapore
State Sponsored Ecosystem
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
32
AMPLE FUNDING OPPORTUNITIES
Singaporean government offers various funding schemes that are differentiated based on startup stage through
“National Framework for Innovation and Enterprise”. Funding is provided through accredited incubators,
accelerators and investors. Government matches investments of select institutions. Aside from direct monetary
support government offers risk aversion and downside minimization mechanisms.
BUSINESS FRIENDLY GOVERNMENT ATTITUDE
The government enacts policies proactively to keep the economy competitive such as alleviating bureaucratic
obstacles in starting & running a business. Due to heavy investments in this area, Singapore got rank 2nd globally
in Doing Business Index of World Bank Group in 2017.
IMMIGRANT FIRST MENTALITY
After having faced a shortage of local engineering talent, Singapore managed to overcome its hurdles and became
the number one ranked ecosystem in terms of talent thanks to its immigrant-driven system. Singapore provides
residency / work permits such as EntrePass15 designed specifically for entrepreneurs and high-calibre engineers.
As a result of these policies, tech companies find engineering talent easily and create teams that are composed of
over 20 nationalities.
ACCESS TO REGIONAL MARKET
As a country with small internal market, Singapore capitalizes its transportation and regional hub advantage to
become a technology and entrepreneurial hub for start-ups too. Strong existing trade relations with neighboring
countries, a well connected regional and intercontinental airline network, favorable tax and custom laws, high
quality life style for high-performers makes Singapore the preferred choice for startup companies to establish their
headquarters - even for companies originally founded elsewhere in the region as exemplified by India’s Flipcart.
Singapore
Ecosystem Highlights
ECOSYSTEM OVERVIEW
With a population of 200 million and significant market potential, Brazil is the eighth largest
economy by nominal GDP and eighth largest foreign direct investment recipient in the world.
São Paulo is the largest city in Latin America’s largest country and holds many opportunities
for startups of the continent with its sizable market, vibrant talent pool and active venture
capital funds. 

Foundations of Brazilian startup ecosystem were laid in the early 80s with the establishment
of the country’s first technology company TOTVS (an ERP software developer) and
establishment of ABVCAP - the venture capital and private equity association of Brazil which
has been actively promoting startup activity since then. Brazil was on the spotlight during the
emerging market boom in 2000-2008 period; many multinationals such as Google moved their
South America HQ to Brazil, the country started attracting tech talent from all over the
continent, and local VC funds did their initial investments during this period. 

Just like in many other emerging ecosystems, first wave of Brazilian startups focused on
copying globally proven business models for the local market - innovation was scarce.
However due to large and dynamic local market, this wave saw many exits such as Sem Parar
(sold to Fleetcor for $1.1bn in 2016) and getnet (sold to Santander for $493mn in 2017).

However, there are several obstacles faced by Brazilian startups – overall business
environment is not entrepreneur friendly, bureaucracy around starting and running a business
remain intimidating, regulations on labor are extensive. Turkey and Brazil are similar in many
ways, including our startups and state of our startup ecosystem.
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
33
Notable Deals and Private Valuations
In 2011-2016 period, there were 108 high-tech exits with a total value of $6.1bn in Brazil
$1.1bn
Toll Payment
System
$600mn
Fleet
Management
$542mn
Job Listing
$493mn
Payment System
$375mn
RFID, IOT
Brazil
Gateway to LATAM Markets
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
34
POWER OF PRIVATE INITIATIVES
Endeavor Brazil was founded in 2000 and opened its first office in the city of Sao Paulo to focus on catalyzing
high-impact entrepreneurship and to lead an entrepreneurial revolution in Brazil. Their programs connect students
with upcoming startups, and their online portal is a leading resources for budding entrepreneurs, featuring more
than 10,000 articles and hundreds of videos. Brazilians don’t like relying on government, that’s why private
initiatives like Endeavor Brazil are not unique — startup ecosystem is mostly driven by similar initiatives.
SOPHISTICATED FINANCIAL MARKETS
Brazil has a very vibrant finance industry. Apart from the resilient banking system, Brazil has an active wealth
management industry, large public companies and a sizable stock market. Brazilians institutional investors are
credible, globally connected and individuals investors are well-informed - Brazil ranks 1st on financial literacy
rankings among developing world. Sophisticated investors create means necessary for a VC to thrive.
TREND LOVER NATURE
Brazilians have always been well adapted to social changes and innovations. Internet penetration is high and new
trends spread fast. Brazilians account for the second largest user base for Facebook, Twitter and Youtube. High
technology adaption fuel the growth of consumer tech, e-commerce and fin-tech companies.
STRONG INTERNATIONAL INTEREST
Political Brazil has been hit by several political and economic turmoils in the last twenty years, however interest of
foreign investors did not fade away. Brazil is the largest LATAM market — that’s why she plays a key role for global
players. M&A activity has been high (average annual deal value was c. $50bn in 2012-2016 period, $15bn for
Turkey in the same period), and leading tech giants such as Google, Microsoft, Dell and Cisco have chosen Brazil
as their South America HQ.
Brazil
Ecosystem Highlights
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
35
REFERENCES
PRIMARY DATA SOURCES
1. World Bank DataBank

2. OECD Database

3. Startups.watch

REFERENCES
1. Global Startup Ecosystem Report 2017. (2017, April 5). Retrieved August, 2017, from
https://startupgenome.com/report2017/

2. Karadeniz, E. (2015, March 27). Entrepreneurship in Turkey. Retrieved August 15, 2017,
from http://www.gemconsortium.org/report/48353

3. Stam, E., & Spigel, B. (2016, November). Entrepreneurial Ecosystems. Retrieved August
13, 2017, from https://www.uu.nl/en/file/55729/download?token=dzRMYt-t

4. Fostering a Startup and Innovation Ecosystem. (2014, September 09). Retrieved July 26,
2017, from https://www.slideshare.net/cuevasm1/fostering-a-startup-and-innovation-
ecosystem

5. Fostering the startup Ecosystem in Latin America. (2016, March 14). Retrieved August 23,
2017, from https://www.slideshare.net/Techstars/fostering-the-startup-ecosystem-in-latin-
america

6. Josh Lerner, Joacim Tåg; Institutions and venture capital,  Industrial and Corporate
Change, Volume 22, Issue 1, 1 February 2013, Pages 153–182, https://doi.org/10.1093/
icc/dts050

7. Estonia Startup Ecosystem Report. (2016, January). Retrieved July 26, 2017, from http://
startup-ecosystem.compass.co/ser2015/estonia/

8. English Language Learning in Turkey. (2013).  Research Perspectives on Teaching and
Learning English in Turkey. doi:10.3726/978-3-653-02387-9/7

9. Unlocking the potential of South Africa’s technological innovation: A literature review.
(n.d.). Retrieved August 24, 2017, from http://www.simodisa.org/wp-content/uploads/
2017/02/TIA-SiMODiSA-Tech-funding-landscape-and-benchmarking-litereature-
review.pdf
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM
36
REFERENCES
10. Getz, D., & Goldberg, D. (2016, January). Best Practices and Lessons Learned in ICT
Sector Innovation: A Case Study of Israel. Retrieved September, 2017, from http://
pubdocs.worldbank.org/en/868791452529898941/WDR16-BP-ICT-Sector-Innovation-
Israel-Getz.pdf

11. 2015-2016 LAVCA Scorecard. (n.d.). Retrieved August 16, 2017, from https://lavca.org/
scorecard/2015-2016-lavca-scorecard/

12. What tax incentive schemes exist to encourage PE/VC investment? (2017, July 1).
Retrieved August 24, 2017, from https://uk.practicallaw.thomsonreuters.com/3-525-3665

13. Creandum Nordic Tech Exit Report 2016. (2016, October 05). Retrieved August 6, 2017,
from http://nordic9.com/news/creandum-nordic-tech-exit-report-2016-news9946610648/

14. Ease of Doing Business Thematics Discussions on Growth and Jobs. (2017, February 15).
Retrieved September 13, 2017, from http://www.consilium.europa.eu/en/meetings/
eurogroup/2017/02/note-ease-of-doing-business-20170220_pdf/

15. Singapore Startup Ecosystem Report 2016. (2016, January 18). Retrieved August 6, 2017,
from https://www.oddup.com/reports/SingaporeReport2016.pdf

16. Arruda, C., Nogueira, V. S., Cozzi, A., & Costa, V. (2014). The Brazilian Entrepreneurial
Ecosystem of Startups: An Analysis of Entrepreneurship Determinants in Brazil and the
Perceptions Around the Brazilian Regulatory Framework.  Entrepreneurship in
BRICS, 9-26. doi:10.1007/978-3-319-11412-5_2

17. Conrad Egusa. 2017.  Brazil: A look into Latin America’s largest startup ecosystem.
Retrieved October 30, 2017, https://techcrunch.com/2017/01/19/brazil-a-look-into-latin-
americas-largest-startup-ecosystem/

18. Romero Rodrigues. 2016. Brazil’s tech-sector bright spots beckon as it begins to emerge
from long economic crisis. Retrieved October 30, 2017, https://techcrunch.com/
2016/09/17/brazils-tech-sector-bright-spots-beckon-as-it-begins-to-emerge-from-long-
economic-crisis/
Authors
About ScaleX
ScaleX is a venture capital company investing in early stage startups. It focusses
on Turkish B2B startups with a technological edge, having globally marketable
products.
ScaleX stays close to entrepreneurs, helping them grow their company globally,
and has the objective to play an active role to foster the Turkish tech ecosystem.
Sami Can Tandoğdu
Partner @ ScaleX
Alper Mat
Partner @ ScaleX
Special thanks to
Zehra Alptekin

Nicole DeMeo
BUILDING A SUCCESSFUL
STARTUP ECOSYSTEM

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ScaleX building a successful startup ecosystem

  • 1. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM November 2017
  • 2.
  • 3. Contents Foreword Executive Summary Introduction Defining startup ecosystem A look at Turkey’s ecosystem Culture Talent Market Funding Policy Country Snapshots Israel: Innovation hub of Middle East Sweden: Unicorn capital of Europe Singapore: State sponsored ecosystem Brazil: Gateway to LATAM markets References 3 4 5 6 7 9 13 17 19 23 25 27 29 31 33 35
  • 4. FOREWORD Entrepreneurs come in waves that follow  certain trends. The first wave of  entrepreneurship in Turkey arose in the 2000s continuing into  the early 2010s when internet usage increased  dramatically. In this period, we saw startups  such as Markafoni and Yemeksepeti acquired by  foreign investors for  significant  sums, the largest investment in a female founded company, Trendyol.com and  we also saw some globally renowned investors  such as Kleiner Perkins, General Atlantic, Tiger Global and Wamda Capital investing in Turkey. The second wave came with the mobile internet, and B2B technology adaptation: in the 2012-2016 period start-ups which attracted  investors’ interest the most and got market  traction were either from mobile (Scorp, Getir, BiTaksi) or B2B (iyzico, Insider, Paraşüt) verticals.   Currently, the next wave of companies to compete in the global market with innovative products and services instead of localization of foreign business models. Is our ecosystem ready to train and promote these start-ups?             I’ve been working with entrepreneurs in Turkey since the first wave. While traveling the world and discovering other ecosystems, and had the chance to compare and contrast Turkey’s strengths, weaknesses, and  potential. In this research, we intended to  summarize our learnings, extract insights from global success stories, and provide a snapshot of Turkey’s current status. Dilek Dayınlarlı Managing Partner @ ScaleX Ventures BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 3
  • 5. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 4 EXECUTIVE SUMMARY This research provides an analysis and evaluation of the current status of the startup ecosystem in Turkey. An ecosystem is ‘a community of organisms’, interacting as a system; analyzing its basic elements is not enough as the community is the collective interaction of actors with the environment and vice versa. We tried to analyze elements of the ecosystem and their interaction with the startup lifecycle. Apart from Turkey, we analyzed ecosystems that outperform their peers in certain aspects with the aim of learning from their best practices. We have seen that building a successful ecosystems takes around two decades and sustainable ecosystems emerge with a constant stream of success stories — New York ecosystem got the boost it needed with DoubleClick exit, success of Waze put Israel on the radar. This research aims to draw attention to the importance of healthy startup ecosystems in the age of knowledge economies. The composition of the top five public companies by market capitalization changed dramatically in the last thirty years; big energy corporations, manufacturers, and conglomerates are being replaced by information technology companies. The only way to catch up in this age is to expand our understanding of ecosystems and take actions to foster them. To summarize our key findings, we recommend the following: • Create awareness around the ecosystem: We are in a living, breathing ecosystem, actors are not independent. Actions of each actor impact others in a complex manner; building a healthy ecosystem will benefit everyone. • Collect data and conduct research: Ecosystem building is a data-driven process. Independent organizations should focus on collecting data, coming up with insights to guide actors. • Strengthen global reach: Turkey has a huge market and holds fair amount of opportunities for entrepreneurs; yet being present only in local market limits company valuations, strategic and financial investor interest. Turkish entrepreneurs should focus on global problems. • Improve VC funding: During the 2007-2017 period the focus was mostly on seed investments which increased the startup output of our ecosystem. We are not equipped to finance the next wave of startups - Turkey has the lowest accumulated VC investment per GDP among OECD countries with 0.01% (OECD average is 0.46%). • Create ‘smart’ policies: In this competitive age policymakers should focus on creating less friction for technology companies. Smart policies helped countries like Israel and Singapore jump start ecosystems, and we should follow on their footsteps.
  • 6. Figure 1. Distribution of exit values among top 20 ecosystems 0% 5% 10% 15% 20% 25% 30% 35% 40% SiliconValley Beijing London NewYorkCity Berlin Boston Amsterdam TelAviv Chicago LosAngeles Austin Sydney Stockholm Seattle Paris Shanghai Toronto Vancouver Singapore Bangalore Top 10 ecosystems account for 87% of all exit value BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 5 INTRODUCTION The concept of entrepreneurial ecosystems has gained popularity in recent years due to the successes of disruptive technology companies that dominate the headlines – most of these companies are in the U.S., and the majority of those are in the Silicon Valley. Contrary to common belief, the Silicon Valley was built over decades of strategic investments by the U.S. Government, as a part of a vision for an innovation-driven economy throttled by the Cold War and the Space Race. Other countries have been trying to replicate the Silicon Valley, often without understanding what makes an ecosystem successful: a problem stemming from underestimating an ecosystem's complex nature and from not appreciating the interplay of its constituent components. Our aim in this research is to understand and explore the components of a startup ecosystem and the implications for Turkey. We analyze and assess Turkey's performance, summarize the factors that are driving successful startup ecosystems from all over the world, and provide specific examples from other countries that can help improve Turkey's stance. Source: Startup Genome; Ecosystem Report 2017
  • 7. The accumulated experience of the ecosystem from success and failures, the flow of this knowledge within the ecosystem, and the views/behaviors of the people concerning entrepreneurship. Presence of talented employees and founders for every stage from idea generation to product development, customer acquisition, company building, international expansion. Local demand for the particular products or services of tech companies as well as the capacity of tech companies to achieve market reach abroad - often supported by "country brand”. Presence of adequate capital, appropriate funding structures for each company stage, and the ability of capital to pick the right ventures and support them in their journey. Governments should focus on creating a stable, predictable, and supportive regulatory environment for entrepreneurs and investors - often with a long- term view. Policies focus on hard problems that other actors are unable to fix. Culture Market Funding Talent Policy An entrepreneurial venture passes through several stages of its life, from a startup with a handful of employees to (hopefully) a significant technology success story. These stages have varied requirements and interactions with the ecosystem at large. While assessing the ecosystem, we paid attention to make observations and recommendations by its capacity to cater to these stages' respective needs. DEFINING STARTUP ECOSYSTEM In the context of this report, we narrow entrepreneurship down to "high-growth startups" or “scale-ups”, often innovative & high-tech focused companies that excludes "self-employed people" or "small businesses”. The term ecosystem emphasizes that entrepreneurship take place in an environment composed of various ingredients, where interdependent actors have complex interactions. We divide the ecosystem to its following constituent components for analysis: There are other factors with impacts on the ecosystem not included in our research such as Density: Creating a dense ecosystem where actors are in close physical proximity to each other may have a significant impact on ecosystem output. Although this can happen organically, countries can also focus on establishing clusters and physical hubs to build a dense ecosystem. Another key concept is Spillovers: disseminations of talent, technical knowledge, market know-how between ecosystem actors. PayPal management team breeding the next generation of Silicon Valley or Israeli Unit 8200 members turning into entrepreneurs are examples of spillovers. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 6
  • 8. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 7 A LOOK AT TURKEY’S ECOSYSTEM As a country of 80 million people and a young population, Turkey's economic potential is often widely recognized - sometimes also in the context digital economy, as also illustrated during 2011 to 2013 period of "Digital Bosphorus”. Though it did not live up to these (probably hyped) early expectations, the Turkish tech ecosystem has been developing steadily over the years. Prominent success stories such as the Pozitron and Yemeksepeti acquisitions or Logo IPO have been breathing life into the ecosystem. A more varied set of ventures, diversifying from the early e-commerce and "consumer internet" focus to today with SaaS startups with global markets have been verifying the technical capabilities of Turkish entrepreneurs and engineers. Turkey's strengths remain true: a strong entrepreneurial culture, competitive technical talent, a sizable local consumer market, and comparatively strong supporting industries such as banking, logistics. Yet, problems impeding Turkey's potential exist. While angel investor and VC funding increased in the last years, funding levels remain well below comparable countries, especially at the scale-up stage of a venture's life. The local B2B market is small (software takes up only 10% of total IT budgets of Turkish SMBs - which is half of the global average) and company internationalization is slow. Experienced professionals still shy away from early and scale-up stage tech companies, foregoing these careers for the safety of corporate jobs. Although the government has incentive programs to foster innovation and new business inception, ineffective structuring hinders the effective use of these resources. Turkey needs a better reputation to ignite foreign investor interest. The tax system continues to be a challenge for investors and tech companies alike. To portray a complete picture, we deep dived in all five ecosystem components introduced above and showed the strengths, needed improvement areas for immediate results, and the structural problems that need be dealt with in the longer term to carry the ecosystem forward. N Figure 2. Notable technology exits from Turkey, 2011-2016, Valuations 14 major technology exits occurred in Turkey in the 2011-2016 period with a total transaction size of $1.2B Source: Deloitte Turkey M&A Reports 2013-2016, Various Public Sources $589mn Food delivery $486mn E-commerce Marketplace $432mn E-commerce $428mn ERP $100mn Mobile Technologies
  • 9.
  • 10. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 9 CULTURE The entrepreneurial culture is the overall attitude on starting, running and growing companies. People will be better served starting their ventures to solve problems, recruit top talent (especially experienced people) with ease, find societal acceptance and shown as role models. Risk taking needs to be accepted, success praised, creativity fostered, and failure tolerated as a natural part of the process. In countries like Japan, South Korea, and Germany, startup inception rates remains low compared to their counterparts due to their risk profile. Cooperation and ambition are other essential components of culture. Collaboration speeds up information and know-how flows within the ecosystem, serving as a learning process for the whole ecosystem which leads to increased survival rate at all levels. Real success comes from big ambitions: changing and challenging the status-quo, growing beyond the borders to change the world. Culture should nurture minds that desire to create global companies that might outlast them. In Japan, selling your business is seen as a failure or defeat which puts a constraint on M&A activity and success stories. STRENGTHS Already a country with an entrepreneurial population, the Turkish appetite for founding ventures has been increasing amid the elevated status of entrepreneurship in the world as well as the local success stories as previously mentioned. In fact, Turkey ranks favorably among similar or "advanced" countries regarding the entrepreneurial aspiration of its population (see figure 3). Just like the rest of the world, graduates of top schools of Turkey have started to rank founding their own company or working in a rising star startup as more desirable than working for a large corporation (top MBA graduates choosing to work in tech companies increased from 9% to 18% during 2007-2012). In parallel, the new generation of young people from wealthy families shows increased interest in investing in startups. Figure 3. 18-65 years old wanting to launch a business, % Source: Startup Genome; Ecosystem Report 2017 0 10 20 30 40 50 Germany Sweden Singapore United States France Israel Poland Brazil Turkey Chile 2016 2010
  • 11. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 10 WEAKNESSES Despite this cultural affinity for entrepreneurship, Turkish entrepreneurship ambition has mostly been locally focused, limiting companies' potential. Although this has been improving recently, a stronger conversation around global success stories and the vision to go beyond Turkey's borders would help kindle global ambitions of local founders. Turkey gave birth to many startups in the global arena that either raised multiple rounds or reached revenues beyond $10 million. Promoting these startups would help shift the focus to the global stage. Turkey's other weakness is the hesitation of experienced talent to join technology companies, which deprives even growth stage startups of necessary managerial/commercial know-how. WHAT OTHERS DO? There are several examples of countries taking an active role in promoting their startups: Estonian government created an agency to encourage local startups globally, while Polish Prime Minister took it upon himself to carry Polish tech products with him during his diplomatic missions. Singaporean government funds multiple TV shows about startup life and funding, and Israeli government focusses on building a relationship with its diaspora for skill and know-how transfer. Milkroundabout in the UK created events to promote jobs in startups, as detailed in the callout. Silicon Milkroundabout (SMR) started as an informal event series by the founders of London based startup Songkick (Y-C Alumni startup that raised $16.5 million from star VCs such as Sequoia and Index Ventures) as they were trying to find like-minded employees for their own startups. SMR got spun out of Songkick by ex-COO Pete Smith and is now run independently. The event series now host around 150 startups seeking to fill over 2,500 jobs and has a stellar job fulfillment rate; around 25% attendees got employed. WHAT SHOULD WE DO? Turkey already has global champions such as Peak Games (large independent mobile game studio with +300 million downloads globally), TaleWorlds Entertainment (creator of PC game Mount & Blade which sold over six million copies globally), and Zeplin (designer and developer cooperation tool that got accepted to Y-Combinator and has one million active users). Publicly acclaiming their success would help as encouragement. Ecosystem actors should act in tandem to promote the importance of global mentality. We should also focus on building a stronger bond with globally successful companies founded by Turkish Diaspora to ignite and help global ambitions. Successful private initiatives like Milkroundabout in the UK could be duplicated in Turkey to create interest in startup careers featuring successful professionals already choosing startups over established companies.
  • 12. VC FUNDED TURKISH DIASPORA STARTUPS 184 startups founded by Turkish founders raised over $700 million worldwide in the 2011-2016 period. We listed leading VC funded Turkish Diaspora startups: A new search engine technology for big data Funding $43.5 Million in 4 Rounds from 9 Investors Subscription-based streaming video on demand service Funding $83.9 Million in 7 Rounds from 19 Investors Building mobile games designed to be developed into entertainment Funding $28 Million in 4 Rounds from 5 Investors Beacon powered mobile marketing for retailers attracting customers Funding $32 Million in 3 Rounds from 6 Investors Building a database to solve the challenges of Big Data analytics Funding $13 Million in 3 Rounds from 13 Investors Provides customer experience personalization tools Funding $74.8 Million in 4 Rounds from 10 Investors Cloud-based development environment Funding $21.5 Million in 4 Rounds from 7 Investors Leading marketplace for online learning Funding $173 Million in 6 Rounds from 17 Investors Open source in-memory platform for data distribution Funding $13.5 Million in 2 Rounds from 2 Investors Scaled Inference is a scaled artificial intelligence machine learning software Funding $27.2 Million in 3 Rounds from 9 Investors Social address book solutions that help mobile operators Funding $21 Million in 9 Rounds from 3 Investors Stream analytics, based on real time streaming data integration  Funding $42 Million in 3 Rounds from 9 Investors Prototyping and collaboration tool Funding $8.0 Million in 4 Rounds from 10 Investors  Collaboration app for designers and developers Funding $1.4 Million in 3 Rounds from 12 Investors Mobile test prep platform Funding $2.8 Million in 1 Rounds from 4 Investors Organic app growth and marketplace intelligence Funding $2.8 Million in 2 Rounds from 10 Investors Social engagement and member analytics for gyms Funding $5.0 Million in 3 Rounds from 2 Investors Digital health marketplace matching doctors and patients Funding $37.5 Million in 3 Rounds from 9 Investors BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 11
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  • 14. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 13 TALENT Talent denotes the overall quality and quantity of talent pool in the ecosystem. An ecosystem needs great people to come up with ideas, create new methodologies, make discoveries and build companies. The talent pool must be heterogenous and flexible; a lone group of scientists may invent the stickiest glue, but will they be able to mass produce it and turn it into a commercial success? And after their initial success, will they be able to create a scalable company? Startups are built by teams that are diverse in skill sets; they achieve this either by training the existing talent or pulling talent from various sectors and levels. Ecosystems that do not provide necessary support structures fail to create global success stories. Technical talent can be defined as know-how in a specific technical area such as software, manufacturing, design, etc. and it is the source of new ideas, inventions and innovations. Technical talent is at the core of the startup inception. Managerial talent has the adequate skills to build or run a large business. High growth startups should optimize existing revenue streams and venture out for new revenue streams simultaneously while turning their ideas into real companies. The influx of new talent into the ecosystem is another critical point. Successful universities with research arms churning out engineers and scientists kindle innovation. An ecosystem may reach the natural limits of its talent pool. A reasonable way to overcome this obstacle is to tap into the immigrant talent pool. Immigrants bring know-how and culture from different parts of the world. They also tend to be more entrepreneurial – a phenomenon called ‘immigrant mentality.' A healthy ecosystem should be able to attract immigrants; from a young university graduate to seasoned expats. STRENGTHS Turkish companies or companies founded by Turkish founders globally raised over $700 million in 2011-2016. There are hundreds of highly skilled Turks working for multinationals such as Apple, Facebook and Google. These facts show that Turkey has technical talent who are globally competitive and could deliver global products and services. 32 42 48 61 66 74 94 96 127 171 Turkey Spain Italy United Kingdom Poland Germany Korea Mexico Japan United States Figure 4. Number of engineering degree graduates; in thousands Source: OECD, 2012
  • 15. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 14 WEAKNESSES On average, technically talented entrepreneurs tend to lack commercialization skills; they either have hard time finding the product market fit or marketing their product beyond Turkey. Finding co-founders with complementary skills can be challenging. Our founders need support mechanisms, trainings and other programs focusing on this issue. English is one the most widely spoken languages in the world and as such is the de-facto language of communication in areas such as commerce, tourism, and innovation. In international rankings, Turkey ranks low – in 2012 the countrywide TOEFL score was 75; ranking Turkey on par with non-Latin alphabet countries such as Sudan and Ethiopia. According to the research conducted by TEPAV (Economic Policy Research Foundation of Turkey) and the British Council in 2013, improving English skills could have a significant impact on the internationalization of the country and may turn the country into a regional hub and therefore strengthening innovation capabilities. WHAT OTHERS DO? Swedes created ‘global only’ incubation, mentorship and accelerator programs. Ukrainians focused on outsourcing to fine tune their technical and commercial skills and have built connections with startup incubators in the U.S. Chileans started a global startup program (‘Startup Chile’) to attract talent from around the world. WHAT SHOULD WE DO? Turkish people are innovative, flexible, and we have the technical talent to build the products we dream. The lack of commercialization, limited company building, and global expansion skills are creating a bottleneck and limiting startup development. We should focus on fostering commercialization skills, and globally connecting founders with people who have done it in the past. Startups with global potential should be hand-picked and offered training. Turkey has not yet tapped into the talent pool of the regional markets — startup programs could focus on countries in Caucasian and Balkan regions. Promising technical talent is trapped in the corporate world; they are well compensated and protected in that world. In order to attract talent, startups could award company shares - but not many people are used to earning “shares” instead of cash which makes them under appreciate it. Ali Kodal, CEO of Kutumubu “ ”
  • 16. Launched in 2010, Start-up Chile had a single vision: bringing global founders to Chile and help them start their companies in Chile by giving them the necessary means. The program provides $40k seed stage funding coupled with a working visa and mentoring sessions. Over 1,400 startups from 79 countries have taken part in the program and participants have raised over US$420 million, have created more than 4,500 jobs. %35 of the founders stayed in Chile, and %45 of the startups kept their HQ in the country. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 15 Portfolio 1,400 startups from 79 countries Revenue $276mn revenue worldwide Funding $420mn raised valuation +$1.4bn Economic Impact of Startup Chile
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  • 18. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 17 MARKET Market is the size of the local economy and reach in the international markets. A large local market is desirable but most local markets are not large enough and that is why market reach is key to a sustainable ecosystem. From our initial analysis, only China and the U.S. have large enough local markets to accommodate self-serving ecosystems. All other successful startup ecosystems have higher rates of international customers as their local markets usually don't go beyond early majority. After this stage, startups need access to the U.S. (e.g., Israel) or China (e.g., Hong Kong) or a regional cluster such as Europe (e.g., Sweden) or Southeast Asia (e.g., Singapore). Early stage startups should be able to reach innovator customers that would take the commercial risk of an early prototype with the entrepreneur, share their problems with them, maybe even hire them to solve these issues. When ideas turn into real products and an initial traction is realized, startups face what we call the "trough of sorrow" (also called 'the Chasm'). The trough of sorrow is a period in which start growth stalls; customer acquisition becomes harder and harder. Startups that got trapped in "the trough of sorrow" either die or turn into zombies (sizable startups that stop growing). At this stage, the ecosystem has to offer either market depth that will take the company above $10mn in revenues or sufficient market reach. STRENGTHS Turkish consumers love technology – Turkey has the sixth largest Facebook and fourth largest Instagram user base in the world as well as the fourth largest mobile phone market in Europe. Over time, Turkey has became the test bed of some international consumer Internet companies. Turkey also produced consumer-facing startups such as Scorp (+15mn users globally) and Connected2me (+20mn users globally). On the B2B side, we have globally competitive industries like tourism, banking, telecom and retail. These industries could help us breed globally competitive B2B startups. Pozitron is a great example as it started serving banking customers in Turkey and became a regional player who then got acquired by its global counterpart. WEAKNESSES Turkey has a very limited regional and global reach. Turkish tech products have a hard time finding their way in Europe; other clusters around Turkey such as MENA and CEE are not large enough, and Turkish trade relations with the U.S. are not strong enough. Local market size is a blessing and a curse at the same time for Turkey. It’s attractive enough, but not large or deep enough to build a very successful startup. That’s why Turkish startups should have a global mentality Ali Halabi, CEO of Voltlines “ ”
  • 19. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 18 WHAT OTHERS DO? Other countries focus developing their ecosystem through industries that they are globally competitive. For example defense industry gave birth to cybersecurity in Israel. Automotive manufacturing industry paved the way for IoT startups in Sweden. Russians are rebranded their products for global expansion with strategic partnerships. Germans are trying to increase exposure of their traditional industries to the startup ecosystem (pushing industry 4.0) Due to its precarious geopolitical position, ‘security’ has been a priority throughout history for Israel. Israeli resources were limited. They had to be smart and concise about their military maneuvers. They invested in intelligence gathering in the early days of military conflict by establishing Unit 8200 in 1952. This elite military unit recruited only the best and the brightest of Israel and was responsible for gathering intelligence from open and closed media by any means necessary. Over time, the Israeli military became a large buyer of cyber-attack and defense products. Several alumni of Unit 8200 started cyber tech companies (including but not limited to such companies as Check Point, Imperva, Incapsula, Cybereason, NSO Group, Palo Alto Networks, NICE, and CyberArk) to share the know-how they accumulated during their military service. WHAT SHOULD WE DO? We should bank on the fact that our consumers are early adopters and help consumer tech startups foster in the local arena and replicate their model outside Turkey. Acquisition of ICQ (an early predecessor of instant messaging apps that got acquired by AOL for US$400 million in 1998) had a dramatic impact on Israeli startup ecosystem as it ignited the interest of future founders and also investors in the consumer tech industry. On the B2B side, we should focus on specific industries to create incubators and accelerators that serve the needs of these industries and establish funding mechanisms that will increase inception rate for startups in these verticals. For example, large banks of Turkey have a reputation for innovation in the industry beyond our borders. They may pave the way for market access to many startups. Integrating our banks with the ecosystem could deliver quick results. Cybersecurity in Israel: • 350 active cybersecurity companies • 200 cybersecurity companies founded since 2013 • 30 multinational cybersecurity companies have R&D centers in Israel • Annual exports of US$6.5bn in 2016 • In 2016, Israeli cybersecurity companies raised $581M (15% of global VC in this space) • Three of the largest cybersecurity companies worldwide are Israeli (Checkpoint; $20bn market cap, Cyberark and Imperva $1.5b market cap each)
  • 20. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 19 FUNDING Startups need funding throughout their lifetime: they run negative balances for most of the time, and when they become cash flow positive, they need fresh capital to strengthen their balance sheet or to create a war chest for acquisitions. Funding is more than ‘capital' in the form of cash. Angel investors and VCs support the ecosystem by bringing in expertise with corporate governance and pave the way for further funding and sometimes exits. Startup funding at the inception stage is the riskiest and mostly provided by governments through R&D funds or the 3Fs (friends, family, and fools). In other cases, founders fund themselves via bootstrapping. When self-funding or funding thru 3Fs is not possible, founders tend to rely on government funding mechanisms. At the validation stage, business angels, incubators, and accelerators come into the picture. They support startups with limited capital and sometimes auxiliary services such as rental space, technical support, etc. The importance of smart investors emerges at this stage: startups usually need connections, advice, sometimes an extra hand in sales coupled with capital. After initial customer traction and finding a viable, scalable business model, startups need to consider getting funding from venture capitalists. Startup funding is a long and tenacious path. They will need multiple rounds with different magnitudes. Investors should be able to fund different stages or introduce startups to their larger local or international counterparts. The final stage may be when startup exits via an IPO or acquisition. Both options rely heavily on many macro-level issues such as “investor attractiveness” of the country, overall business climate, political stability, state of the local capital markets, and access to foreign capital markets. Israelis leveraged their access to the U.S. market and currently rank the third in terms of number of public companies trading on NASDAQ after U.S. and China. Figure 5. Government R&D Funding Shares by Sector Countries either focused their R&D efforts on manufacturing (such as South Korea, Germany, Japan) or on services (Israel, United Kingdom). Countries that lack focus such as Turkey, Spain and Poland got lower rankings in Global Innovation Index. Source: OECD, 2015 88,9% 86,8% 86,5% 68,3% 51,8% 45,6% 45,6% 39,0% 24,2% 8,2% 12,4% 12,4% 29,8% 46,6% 47,3% 49,5% 57,8% 73,7% Korea Germany Japan United States Turkey Spain Poland United Kingdom Israel Manufacturing Services Other
  • 21. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 20 STRENGTHS Turkey has relatively strong angel investment activity, incubation, and accelerator (the number of seed investments increased 4.5x and reached 121 as of 2016). The government typically supports inception stage (206 startups got funding from government in the first half of 2017). WEAKNESSES Government mechanisms that provide funding to startups and tax incentives focused on business angels are very complex and under-utilized. VC activity is limited: Turkey has the lowest accumulated VC investment per GDP among OECD countries with 0.01% ( the average is 0.46%). Lack of later stage funding is a massive bottleneck: 221 startups got seed/ pre-seed stage investment in the 2013-2016 period, and only 33 startups got to Series A. WHAT OTHERS DO? Singapore de-risked VC investments by co-investment mechanisms, Israel also created a downside focused mechanism. Brazil created investor friendly local VC scheme. UK and Singapore outsourced government funding and business-angel tax incentive programs to private institutions to increase their efficiency. WHAT SHOULD WE DO? Just like Turkey, the South African government extended their existing R&D program to support tech ecosystem. The programs failed as most of them were designed for corporations. The South African government redesigned the program around startups by taking their needs into consideration which had an impressive impact on the effectiveness. A report by the World Bank Group identified “broad vision setting” as a root-cause of inefficiencies in such programs as it stiffens specialization. Our programs could be redesigned with a similar approach. Israel had taken dramatic steps to ignite its VC industry decades ago and is now reaping the benefits. Due to the bottleneck created by the lack of VC funding, any effort we put on earlier stages often goes to waste. Figure 6. VC funding as % of GDP, shown as basis point Source: OECD and Startups.watch, 2014 Figure 7. VC funding in Turkey, $ in millions Source: Startups.watch 16,2 36,4 21,8 30,6 15,6 40,0 27,6 35,2 2010 2011 2012 2013 2014 2015 2016 2017 3,83 0,66 0,38 0,31 0,29 0,23 0,13 0,07 0,05 0,01 Israel Sweden UK Hungary France Estonia Russia Slovenia Poland Turkey
  • 22. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 21 Government Supports to Startup Funding in Singapore The Singaporean government offers funding schemes that are differentiated based on startup stage through a National Framework for Innovation and Enterprise. •The Early Stage Venture Fund invests in early-stage Singapore based companies with a 1:1 matching basis with accredited VCs. •The Technology Incubation Scheme provides incubation to startups trying to validate their business through selected tech incubators. •Spring Singapore invests in inception-stage, Singapore based startups with a 1:1 matching basis through independent third party seed investors and accredited business angels.
  • 23. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 22 Local VC Fund Framework in Brazil In the 2011-2015 period, Brazil got $1.3bn VC investment - comprising 64% of all VC investments in LATAM region. Brazil continues being a hot spot for VC investments. The Brazilian government boosted VC activity enabling local VC funds and facilitating local fund structures as well as tax incentives. Brazil has two main fund frameworks: FIEEs for VC, FIPs for PE funds which are regulated by the Brazilian securities regulator (CVM). Brazilian residents pay 15% tax (less than half of the original rate) and foreign investors pay 0% on capital gains from local PE / VC funds.
  • 24. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 23 POLICY Policy remains a core component of the startup ecosystem as it sets the tone of the overall business environment. Policies should be adjusted to ease friction in opening and running a business. In an age where the total cost of starting a business has decreased dramatically, and most new businesses are started by young founders that don't even visit bank branches, lengthy bureaucratic processes should be replaced with digital, modern systems. Bankruptcy is in the nature of startups - nearly 90% of all startups fail after several years. Strict bankruptcy laws that put pressure on investors and founders have a negative effect on inception level funding. Investors, from business angels to corporations buying assets, expect a level of business certainty. Minority shareholders should be provided with monitoring, auditing, and other corporate governance rights so that they can protect their investments. Large investors demand access to efficient and transparent commercial courts that do not add any obstacle to their day to day business dealings. As startups mature, they start to face business realities — a complicated tax system may scare new businesses away. The number of hours spent on tax filing and overall tax burden are essential metrics that policymakers should focus on improving. STRENGTHS The new commercial code has reformed many of the archaic business practices in Turkey. However, Turkey is still ranking 69th on Doing Business Rankings of the World Bank Group. Doing Business Index (DBI) 2017 report states that Turkey is strong in minority shareholder rights and contract enforcement. WEAKNESSES The same report marks taxation and insolvency/bankruptcy settlements as weaknesses of Turkey. Turkey suffers from dull and intricate tax preparation processes and also from low rates of insolvency recovery and the long time it takes to recover assets. Doing Business Index Ranking of Turkey Ranking out of 188 countries, DBI 2017 (lower is better) Source: World Bank, Doing Business 2017 Overall Ranking Paying Taxes Resolving Insolvency Construction Permits Getting Credit Starting A Business Trading Across Borders Getting Electricity Registering Property Enforcing Contracts Protecting Minority Investors 69 128 126 102 82 79 70 58 54 33 22
  • 25. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 24 WHAT OTHERS DO? DBI reports indicate that countries that managed to decrease tax complexity usually implemented online tax filing and submission systems similar to the e-invoice practice that is still under implementation in Turkey. Nations that fully implemented identical systems such as Malaysia managed to cut the time it takes to file any tax and increased tax revenue. Serbia was known for their notorious bankruptcy mafia which was benefiting from the inefficiencies in the insolvency. Administrators drafted a new bill to address all the issues around insolvency; it took them four years to implement it. As a result, the average time for a Serbian company to go through bankruptcy has fallen from 7.3 years to only 2.7. WHAT SHOULD WE DO? Turkey has taken necessary steps to revolutionize the taxation system with e-Invoice, e- Ledger and e-Archive. Policymakers should continue digitization initiatives and extend them to other areas such as social security payments, signage, and tax auditing. A similar transformation should start in bankruptcy laws. Turkey ranks 129th out of 190 countries in ‘resolving insolvency' according to DBI. It took Serbia 4 years to prepare and implement a new bankruptcy law. They have been implementing new policies around, such as out-of-court solvency, private bailiffs, professional insolvency administrator and much more. Serbia now ranks 46th in the world and 2nd in the region in resolving insolvency. About The Ease of Doing Business Index: The ease of doing business index is an index created by the World Bank Group. Higher scores or lower rankings for any given sub-index indicate better, usually simpler, regulations in the given sub-index such as easy insolvency process or low tax complexity.  Source: World Bank, Doing Business 2017 Figure 9. Resolving insolvency score of selected countries High is better, DBI 2012 vs DBI 2017 33,9 26,3 24,0 76,4 59,7 35,0 Poland Serbia Turkey 2017 2012 Figure 8. Overall doing business score of selected countries High is better, DBI 2012 vs DBI 2017 65,8 59,7 66,0 77,8 72,3 67,2 Poland Serbia Turkey 2017 2012
  • 26. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 25 COUNTRY SNAPSHOTS BUILDING A SUCCESSFUL STARTUP ECOSYSTEM
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  • 28. Israel Innovation Hub of Middle East ECOSYSTEM OVERVIEW Israel is a tremendous success considering its challenging circumstances. The country has a turbulent past filled with wars, problematic relationships with its neighbors, and limited natural resources. With a population of 8.4 million, this small nation managed to brand itself as the ‘Startup Nation’ — Israel has more Nasdaq listed companies than any other country except China and the U.S.. Israel high-tech exports grew by a CAGR of 7.7% in 2010-2015 period reached $12bn, and Israeli tech exits reached $10bn in 2016 surpassing most European countries. How did Israel achieve this success? The limitations surrounding Israel paved the way for its success. Due to the stressful relationship with neighbors, Israel started investing in military technologies early on. The population of Arab countries surrounding the country dwarfed Israel. To mitigate the quantity problem, the government focused on quality, formed elite military units and invested in military technologies, in software especially in cybersecurity. Graduates of these elite military schools went on to conquer the startup world, security experts of Unit 8200 turned Israel into a cybersecurity giant. The Israeli government made a crucial strategic decision: to jump start and breed a "science- based" sector. The state had a hands-on approach to science and innovation and focused on building sustainable, market-driven institutions that would continue fueling innovation in perpetuity. Government policy was ‘neutral,’ meaning that the government does not ‘pick winners,’ does not dictate which sectors, firms nor technologies to support, but rather responds to market demand and signals. Policy makers reviewed their strategies regularly, understanding the needs of the ecosystem, and invested in the riskiest projects where the private sector would not dare take an interest. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 27 Notable Deals and Private Valuations In 2011-2016 period, there were 353 high-tech exits with a total value of $47bn in Israel. $1.1bn Navigation and Transportation $1.0bn IoT, Predictive Analytics $1.0bn Financial Services $811mn Semiconductors $500mn IaaS
  • 29. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 28 FOCUS ON HIGH-TECH INDUSTRIES Israel has limited natural resources, but plenty of highly skilled manpower, as well as scientific and technological prowess, and hence the question was how to mobilize these assets for economic growth. The Israeli government used ‘High Tech’ strategy as a lever for economic growth along with innovation and R&D as mechanisms for endogenous growth. Israel’s innovation policy is known for its dynamism: new and varied programs have been created in response to changing needs, and existing programs are constantly fine-tuned in light of market developments. GOVERNMENT ENRICHING TALENT The ‘Magnet’ Program, instituted in 1993, supports the formation of consortia made of industrial firms and academic institutions to develop generic, pre-competitive technologies. These consortia are entitled to multi-year R&D support with no repayment requirement. The technical incubator program was set up in 1991, in part to provide skilled immigrants from the former Soviet Union with funding to become successful entrepreneurs. Since the first companies emerged from the incubator program in 1993, 61% have secured follow-on funding and 40% are active to this day. According to the OECD, the private sector has since invested over $2.5bn in incubator graduates. INITIATING FUNDING MECHANISMS Yozma (meaning "initiative" in Hebrew) was set up by the government in 1992 to jump-start the venture capital market. The Israeli high tech firms were traditionally strong in technology but lacked managerial expertise and competencies. Founded with a budget of $100 million in 1993, Yozma established 10 venture capital funds, contributing up to 40% towards the total capital investment. The rest was provided by foreign investors, who were attracted by risk guarantees. GLOBALLY CONNECTING ISRAEL Israel is the most frequently mentioned ecosystem for innovation content clusters in the U.S. and vice versa. This depth of the Israeli market arose as the result of well-executed integration programs to pioneer ecosystems. Almost all Israeli entrepreneurs build their startups aiming at a global scope, 69% of them leapfrog the local market going straight to the U.S. or U.K. Many of them build their startups’ headquarters in the U.S. at the cost of losing local talents in Israel. These entrepreneurs thrive in global ecosystems and the repeating success stories motivate the rest. On the other hand, the Israel government and ecosystem leaders strive to attract entrepreneurs from Europe to support the Israeli early-stage ecosystem. Israel Ecosystem Highlights
  • 30. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 29 Notable Deals and Private Valuations In 2011-2016 period, there were 212 high-tech exits with a total value of $15bn in Sweden. $13bn* Music Streaming $2.6bn Gaming $2.6bn Mobile Gaming $2.5bn Telecom, Instant Messaging $1.5bn Customer Service ECOSYSTEM OVERVIEW Sweden — a relatively small European country with a population of 10 million people, managed to forge its position in the world economy by building an export oriented economy. The country has globally competitive companies in several industries such as telecom, automotive, music, furniture. Over the last two decades, Swedes also managed to create a vibrant and competitive technology industry too — Stockholm is the unicorn (startups with valuations over $1bn) factory of Europe. It’s not such a big suprise that Sweden is doing so well in technology; the country got is ranked the fourth most competitive country by the World Bank. Swedish has a robust education system that is free, country also provides free healthcare insurance and unemployment benefit. This safety net actually helps Swedes move beyond their comfort zone and fuel their entrepreneurial spirit. Swedes are used to compete in the global scene; entrepreneurs are not interested in the minuscule local market. They are building companies with strong visions, focus on core values that will make these companies last. Even the high tax burden of the country cannot offset the positive elements of Sweden’s ecosystem;; it is still ranked as one of the best places to start a business. Success breeds more success. As a result, the innovation-culture and successfully built dynamic tech cluster in Sweden contribute to billion dollar market cap companies such as Spotify, Skype, King, etc. Their next aspiration is creating technology behemoth such as Google or Microsoft. Innovation-lovers aim to make Sweden the most startup-friendly country in the world. To reach this goal, ecosystem actors asked authorities to make governmental implementation and tax systems more supportive of domestic and foreign investors, entrepreneurs and SME owners. Sweden Unicorn Capital of Europe
  • 31. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 30 FOLLOWING A GLOBAL FIRST MENTALITY With a small local market, Swedes are forced to focus on global market for decades; Sweden is the leading music exporter in the world per capita (trailing only the U.S. and U.K. in absolute terms); it has been a test market for fashion, home and design for global brands such as IKEA, H&M and Ericsson. Competing in the global market by implementing cost advantage is not easy to attain in a country with low population and high wages, so companies focus on quality to differentiate themselves. INDIRECT GOVERNMENT SUPPORT In the 1990s, the government subsidized home PC purchases so that all households could be equipped with a computer. This unprecedented strategy increased increased market reach in Sweden. Other technologies such as broadband, mobile internet etc. were also supported by the government for long periods and Sweden has reached the highest penetration for broadband and mobile internet usage in Europe. CULTURAL VALUES, STRONG SOCIAL FABRIC Swedes don’t like showing off and they like building things that last long. This is mostly due to economic shocks they had to endure as a society during 20th century. Sweden was one of the poorest countries in Europe at the beginning of the century. At those years, certain cultural principles were accepted by the majority of the society such as ‘Jantelagen’, or the law of Jante, a set of rules laid out in a 1933 novel that prioritize the collectiveness over the individual and promote humility over hierarchy. INNOVATION DRIVEN EDUCATION SYSTEM Creative thinking and taking a scientific point of view is part of the Swedish culture. The educational system focuses on these values from preschool education and continues for the person’s schooling. This culture raises not only innovators but also a talented workforce for the private sector, academia and science. Sweden spends 3.2% of its GDP on R&D whereas OECD average is 2.3%. Sweden Ecosystem Highlights
  • 32. ECOSYSTEM OVERVIEW This 5.6-million-populated small island-state has been one of the leading technology, trade and financial hubs of Southeast Asia. The local market is minuscule, however, the country positioned itself as a launch pad to the greater region and has been a de-facto choice of many multinational corporations doing business in the region. The strategy of Singapore is driven by government and government affiliated think tanks that focus on ‘identifying potential problems of Singapore and fixing them’. Singapore is highly dependent on immigrants as the country lacks highly skilled local labor like Sweden or tightly knitted diaspora like Israel. Immigration policies are focused on attracting talented workers by incentivizing businesses and turning Singapore into an attractive, livable city — successfully executed strategies turned Singapore into a talent hub, currently the city-state is the second dense sovereign state in the world, after Monaco. In the last 30 years, this city state transformed itself from a ‘desolate boring place’ into a city with renowned universities and lots of touristic attractions. ‘INSEAD’, one of the leading graduate business schools globally, established the first and only Asian campus in Singapore and this action strengthened Singapore’s image as the business and trade hub of the region. In recent years the government has focused on enacting startup friendly policies to turn Singapore into the regional startup hub. Immigration policy got entrepreneur friendly adjustments, new government programs were initiated to attract VC activity. Startup activity expanded dramatically and VC investments grew 33 fold and reached $1bn in 2011-2014 period. Despite abundant funding activity, there has not been highly ranked exits in Singapore yet. Companies are in maturation period and large deals are expected in near feature. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 31 Notable Deals and *Private Valuations In 2011-2016 period, there were 40 high-tech exits with a total value of $530mn in Singapore. $2.5bn* Gaming $1.3bn* E-commerce, Marketplace $200mn Streaming $1.0bn* Gaming Hardware $90mn Gaming Singapore State Sponsored Ecosystem
  • 33. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 32 AMPLE FUNDING OPPORTUNITIES Singaporean government offers various funding schemes that are differentiated based on startup stage through “National Framework for Innovation and Enterprise”. Funding is provided through accredited incubators, accelerators and investors. Government matches investments of select institutions. Aside from direct monetary support government offers risk aversion and downside minimization mechanisms. BUSINESS FRIENDLY GOVERNMENT ATTITUDE The government enacts policies proactively to keep the economy competitive such as alleviating bureaucratic obstacles in starting & running a business. Due to heavy investments in this area, Singapore got rank 2nd globally in Doing Business Index of World Bank Group in 2017. IMMIGRANT FIRST MENTALITY After having faced a shortage of local engineering talent, Singapore managed to overcome its hurdles and became the number one ranked ecosystem in terms of talent thanks to its immigrant-driven system. Singapore provides residency / work permits such as EntrePass15 designed specifically for entrepreneurs and high-calibre engineers. As a result of these policies, tech companies find engineering talent easily and create teams that are composed of over 20 nationalities. ACCESS TO REGIONAL MARKET As a country with small internal market, Singapore capitalizes its transportation and regional hub advantage to become a technology and entrepreneurial hub for start-ups too. Strong existing trade relations with neighboring countries, a well connected regional and intercontinental airline network, favorable tax and custom laws, high quality life style for high-performers makes Singapore the preferred choice for startup companies to establish their headquarters - even for companies originally founded elsewhere in the region as exemplified by India’s Flipcart. Singapore Ecosystem Highlights
  • 34. ECOSYSTEM OVERVIEW With a population of 200 million and significant market potential, Brazil is the eighth largest economy by nominal GDP and eighth largest foreign direct investment recipient in the world. São Paulo is the largest city in Latin America’s largest country and holds many opportunities for startups of the continent with its sizable market, vibrant talent pool and active venture capital funds. Foundations of Brazilian startup ecosystem were laid in the early 80s with the establishment of the country’s first technology company TOTVS (an ERP software developer) and establishment of ABVCAP - the venture capital and private equity association of Brazil which has been actively promoting startup activity since then. Brazil was on the spotlight during the emerging market boom in 2000-2008 period; many multinationals such as Google moved their South America HQ to Brazil, the country started attracting tech talent from all over the continent, and local VC funds did their initial investments during this period. Just like in many other emerging ecosystems, first wave of Brazilian startups focused on copying globally proven business models for the local market - innovation was scarce. However due to large and dynamic local market, this wave saw many exits such as Sem Parar (sold to Fleetcor for $1.1bn in 2016) and getnet (sold to Santander for $493mn in 2017). However, there are several obstacles faced by Brazilian startups – overall business environment is not entrepreneur friendly, bureaucracy around starting and running a business remain intimidating, regulations on labor are extensive. Turkey and Brazil are similar in many ways, including our startups and state of our startup ecosystem. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 33 Notable Deals and Private Valuations In 2011-2016 period, there were 108 high-tech exits with a total value of $6.1bn in Brazil $1.1bn Toll Payment System $600mn Fleet Management $542mn Job Listing $493mn Payment System $375mn RFID, IOT Brazil Gateway to LATAM Markets
  • 35. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 34 POWER OF PRIVATE INITIATIVES Endeavor Brazil was founded in 2000 and opened its first office in the city of Sao Paulo to focus on catalyzing high-impact entrepreneurship and to lead an entrepreneurial revolution in Brazil. Their programs connect students with upcoming startups, and their online portal is a leading resources for budding entrepreneurs, featuring more than 10,000 articles and hundreds of videos. Brazilians don’t like relying on government, that’s why private initiatives like Endeavor Brazil are not unique — startup ecosystem is mostly driven by similar initiatives. SOPHISTICATED FINANCIAL MARKETS Brazil has a very vibrant finance industry. Apart from the resilient banking system, Brazil has an active wealth management industry, large public companies and a sizable stock market. Brazilians institutional investors are credible, globally connected and individuals investors are well-informed - Brazil ranks 1st on financial literacy rankings among developing world. Sophisticated investors create means necessary for a VC to thrive. TREND LOVER NATURE Brazilians have always been well adapted to social changes and innovations. Internet penetration is high and new trends spread fast. Brazilians account for the second largest user base for Facebook, Twitter and Youtube. High technology adaption fuel the growth of consumer tech, e-commerce and fin-tech companies. STRONG INTERNATIONAL INTEREST Political Brazil has been hit by several political and economic turmoils in the last twenty years, however interest of foreign investors did not fade away. Brazil is the largest LATAM market — that’s why she plays a key role for global players. M&A activity has been high (average annual deal value was c. $50bn in 2012-2016 period, $15bn for Turkey in the same period), and leading tech giants such as Google, Microsoft, Dell and Cisco have chosen Brazil as their South America HQ. Brazil Ecosystem Highlights
  • 36. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 35 REFERENCES PRIMARY DATA SOURCES 1. World Bank DataBank 2. OECD Database 3. Startups.watch REFERENCES 1. Global Startup Ecosystem Report 2017. (2017, April 5). Retrieved August, 2017, from https://startupgenome.com/report2017/ 2. Karadeniz, E. (2015, March 27). Entrepreneurship in Turkey. Retrieved August 15, 2017, from http://www.gemconsortium.org/report/48353 3. Stam, E., & Spigel, B. (2016, November). Entrepreneurial Ecosystems. Retrieved August 13, 2017, from https://www.uu.nl/en/file/55729/download?token=dzRMYt-t 4. Fostering a Startup and Innovation Ecosystem. (2014, September 09). Retrieved July 26, 2017, from https://www.slideshare.net/cuevasm1/fostering-a-startup-and-innovation- ecosystem 5. Fostering the startup Ecosystem in Latin America. (2016, March 14). Retrieved August 23, 2017, from https://www.slideshare.net/Techstars/fostering-the-startup-ecosystem-in-latin- america 6. Josh Lerner, Joacim Tåg; Institutions and venture capital,  Industrial and Corporate Change, Volume 22, Issue 1, 1 February 2013, Pages 153–182, https://doi.org/10.1093/ icc/dts050 7. Estonia Startup Ecosystem Report. (2016, January). Retrieved July 26, 2017, from http:// startup-ecosystem.compass.co/ser2015/estonia/ 8. English Language Learning in Turkey. (2013).  Research Perspectives on Teaching and Learning English in Turkey. doi:10.3726/978-3-653-02387-9/7 9. Unlocking the potential of South Africa’s technological innovation: A literature review. (n.d.). Retrieved August 24, 2017, from http://www.simodisa.org/wp-content/uploads/ 2017/02/TIA-SiMODiSA-Tech-funding-landscape-and-benchmarking-litereature- review.pdf
  • 37. BUILDING A SUCCESSFUL STARTUP ECOSYSTEM 36 REFERENCES 10. Getz, D., & Goldberg, D. (2016, January). Best Practices and Lessons Learned in ICT Sector Innovation: A Case Study of Israel. Retrieved September, 2017, from http:// pubdocs.worldbank.org/en/868791452529898941/WDR16-BP-ICT-Sector-Innovation- Israel-Getz.pdf 11. 2015-2016 LAVCA Scorecard. (n.d.). Retrieved August 16, 2017, from https://lavca.org/ scorecard/2015-2016-lavca-scorecard/ 12. What tax incentive schemes exist to encourage PE/VC investment? (2017, July 1). Retrieved August 24, 2017, from https://uk.practicallaw.thomsonreuters.com/3-525-3665 13. Creandum Nordic Tech Exit Report 2016. (2016, October 05). Retrieved August 6, 2017, from http://nordic9.com/news/creandum-nordic-tech-exit-report-2016-news9946610648/ 14. Ease of Doing Business Thematics Discussions on Growth and Jobs. (2017, February 15). Retrieved September 13, 2017, from http://www.consilium.europa.eu/en/meetings/ eurogroup/2017/02/note-ease-of-doing-business-20170220_pdf/ 15. Singapore Startup Ecosystem Report 2016. (2016, January 18). Retrieved August 6, 2017, from https://www.oddup.com/reports/SingaporeReport2016.pdf 16. Arruda, C., Nogueira, V. S., Cozzi, A., & Costa, V. (2014). The Brazilian Entrepreneurial Ecosystem of Startups: An Analysis of Entrepreneurship Determinants in Brazil and the Perceptions Around the Brazilian Regulatory Framework.  Entrepreneurship in BRICS, 9-26. doi:10.1007/978-3-319-11412-5_2 17. Conrad Egusa. 2017.  Brazil: A look into Latin America’s largest startup ecosystem. Retrieved October 30, 2017, https://techcrunch.com/2017/01/19/brazil-a-look-into-latin- americas-largest-startup-ecosystem/ 18. Romero Rodrigues. 2016. Brazil’s tech-sector bright spots beckon as it begins to emerge from long economic crisis. Retrieved October 30, 2017, https://techcrunch.com/ 2016/09/17/brazils-tech-sector-bright-spots-beckon-as-it-begins-to-emerge-from-long- economic-crisis/
  • 38. Authors About ScaleX ScaleX is a venture capital company investing in early stage startups. It focusses on Turkish B2B startups with a technological edge, having globally marketable products. ScaleX stays close to entrepreneurs, helping them grow their company globally, and has the objective to play an active role to foster the Turkish tech ecosystem. Sami Can Tandoğdu Partner @ ScaleX Alper Mat Partner @ ScaleX Special thanks to Zehra Alptekin Nicole DeMeo
  • 39.