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social web SN’s more popular
than email (67% - 65%) Women are more active in most SN’s (avg 53%) Social networks are more popular than porn Amount of time spent on FB increased 566% in 09 3.5 billion pieces of content shared each week >500k FB Apps made by >1M developers >100k iPhone apps, downloaded >2B times stats from: Neilsen Mar09, Facebook public Statistics Jan10,
How I was feeling. Feeling
lonely after moving to a new city. Told story of my epically "being dumped". Private thoughts towards political issues. A tweet from a date. I've posted long blog posts about terrible breakups and details about one-night stands. Failing on a date. Setting ﬁre (accidentally) to my own house. Client woes. Notices of hair growing in unusual places. Anniversary of my brothers death...it was out of character. Being a new mother and how that felt. Details of my sex life. When I got engaged. A blog about the death of my son. Thoughts on troubles I was having with my wife. Being in an open relationship. Infertility struggles. That I was not proud of what I've done in the past 10 to 20
“FAIT ICI, a local shop
that focuses on local, organic food is opening next door to the café I sit in every day to write these blog posts. Last week, they put up the banner and I got curious as to what store was going to open. When I checked my email a few days ago, there was an invite to their opening. Jackson Wightman saw that I kept logging in nearby, saw my tweets about organic meat and eating paleo, and ﬁgures I’m interested. I am impressed, and tell him so.” Julien Smith, June 5, 2010 http://inoveryourhead.net/two-great-local-business-uses-for-foursquare/
Five Characteristics of a Social
Network 1. user-based 2. interactive 3. community-driven 4. encouraged relationships 5. emotion over content Research, Rice University 2007 http://www.imconf.net/imc-2007/papers/imc170.pdf