Creating an affiliate program for your small business

1. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - UNLIMITED REFERRAL SYSTEM - - - - - - - - - - - - - - - - - - - - - - - - - - - .
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2. Hi, my name is Misty (:
I’m a Marketing Coach
Founder of Marketing 101
and Your Marketing Coach
My formal education is in Marketing
and Graphic Communications and
over 16 years of sales experience.
I empower small business owners to
take control of their business
growth by showing them how to
inexpensively, yet effectively market
their business.

3. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
MARKETING 101
Fundamentals of Marketing
www.yourmarketingcoachonline.com
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4. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
WHAT
WE
ARE
GOING
TO COVER
TODAY
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What is an Affiliate Program?
Explain the different types of programs
Why you should consider an affiliate
program
Who are ideal Affiliate partners?
Dangers of Affiliate marketing
8 Step Outline to create your own
Affiliate program
www.yourmarketingcoachonline.com
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5. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
WHAT IS AN AFFILIATE PROGRAM?
A program where you agree to pay your affiliate partners
a referral fee for each lead or sale that is generated.
www.yourmarketingcoachonline.com
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6. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
TYPES OF AFFILIATE PROGRAMS
Pay per lead (PPL)
Pay Per Click (PPC)
Pay Per Sale (PPS)
www.yourmarketingcoachonline.com
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WHY OFFER AN AFFILIATE PROGRAM?
Reward your Ambassadors
Encourage people you network with
To create an unlimited stream of referrals
To GROW!!!
www.yourmarketingcoachonline.com
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WHO IS AN IDEAL AFFILIATE PARTNER ??
Your happy, satisfied customers
Your Power Partners
www.yourmarketingcoachonline.com
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9. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
DANGERS OF AFFILIATE MARKETING
Be selective
Make sure you can meet the demands
www.yourmarketingcoachonline.com
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CREATE YOUR AFFILIATE PROGRAM
8 Step Outline
www.yourmarketingcoachonline.com
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STEP 1
Establish your pricing strategy
www.yourmarketingcoachonline.com
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STEP 2
Develop your incentive(s)
www.yourmarketingcoachonline.com
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STEP 3
Set your program terms
www.yourmarketingcoachonline.com
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STEP 4
Create an automated Affiliate support system
www.yourmarketingcoachonline.com
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STEP 5
Create an automated Affiliate nurturing system
www.yourmarketingcoachonline.com
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STEP 6
Develop a “launch campaign”
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Identify ideal Affiliates
www.yourmarketingcoachonline.com
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STEP 7
Publish on your opt in on your
website / landing page
www.yourmarketingcoachonline.com
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STEP 8
Launch!!!
www.yourmarketingcoachonline.com
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QUESTIONS
www.yourmarketingcoachonline.com
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www.yourmarketingcoachonline.com
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21. - - - - - - - - - - - - - - - - - - - - - - AFFILIATE PROGRAM FOR YOUR SMALL BUSINESS - - - - - - - - - - - - - - - - - - - - .
WHAT
WE
COVERED
TODAY
•
•
•
•
•
•
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What is an Affiliate Program?
The different types of programs
Why you should consider an affiliate program
Who are ideal Affiliate partners
Dangers of Affiliate marketing
8 Step Outline to create your own program:
1. Pricing Strategy
2. Incentive
3. Program Terms
4. Create an Affiliate Support System
5. Affiliate Nurturing System
6. Develop a Launch Campaign
7. Publish on website or landing page
8. Launch!
www.yourmarketingcoachonline.com
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ACTION STEPS
1. Walk through the worksheets to create your own
Affiliate Program
2. Attend my next webinar 
www.yourmarketingcoachonline.com
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