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eMetrics Toronto 2009

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Manoj Jasra
Manoj Jasra

Manoj Jasra's presentation on campaign Attribution and the future of search analytics at eMetrics Toronto 2009.

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Advanced Paid Search Optimization and Analytics
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
Overview of Attribution ,[object Object],[object Object],[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
Who Deserves Credit? June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics 1 Paid Search Home Page Product Page 2 3 rd Party Ad Home Page Product Page Shopping Cart 3 Bookmark Home Page Product Page Shopping Cart Purchase
Before Setup ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
June 8, 2009 Search Marketing Session: SEO
[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
Future of Paid Search Analytics ,[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics
Questions? ,[object Object],[object Object],[object Object],[object Object],June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics

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eMetrics Toronto 2009

  • 1. Advanced Paid Search Optimization and Analytics
  • 2.
  • 3.
  • 4. Who Deserves Credit? June 8, 2009 Advanced Paid Search & Analytics: Attribution, Future Paid Search Analytics 1 Paid Search Home Page Product Page 2 3 rd Party Ad Home Page Product Page Shopping Cart 3 Bookmark Home Page Product Page Shopping Cart Purchase
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  • 6. June 8, 2009 Search Marketing Session: SEO
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