11. We use mobiles while we..
Talk on phone
Wait in line
Eat dinner
On a plane Talk to a friend
Business meeting On a train
Watch TV Driving (bad!)
Walk Watch a concert
4
16. Mobile Today
• 5 billion mobile phone users in the world
• Over 85 million iPhone and iPod touch users
17. Mobile Today
• 5 billion mobile phone users in the world
• Over 85 million iPhone and iPod touch users
• iPad: 2,00,000+ in first two months -> one every
3 sec
18. Mobile Today
• 5 billion mobile phone users in the world
• Over 85 million iPhone and iPod touch users
• iPad: 2,00,000+ in first two months -> one every
3 sec
• iPhone users spend 30+ minutes PER DAY in
apps
19. Mobile Today
• 5 billion mobile phone users in the world
• Over 85 million iPhone and iPod touch users
• iPad: 2,00,000+ in first two months -> one every
3 sec
• iPhone users spend 30+ minutes PER DAY in
apps
• Google selling 100,000 Android devices a day
20. Mobile Today
• 5 billion mobile phone users in the world
• Over 85 million iPhone and iPod touch users
• iPad: 2,00,000+ in first two months -> one every
3 sec
• iPhone users spend 30+ minutes PER DAY in
apps
• Google selling 100,000 Android devices a day
• By 2013, more people will access internet from
mobile devices than computers
48. Highly customizable platform
• Self service - do it
yourself
• Sell music, tickets,
merch
• Establish a direct-to-
fan relationship
49. Highly customizable platform
• Self service - do it
yourself
• Sell music, tickets,
merch
• Establish a direct-to-
fan relationship
• Give your audience a
place to talk about you
52. Existing clients
Over 600 apps created for clients across entertainment, including:
• Madonna
• Ashton Kutcher
53. Existing clients
Over 600 apps created for clients across entertainment, including:
• Madonna
• Ashton Kutcher
• Taylor Swift
54. Existing clients
Over 600 apps created for clients across entertainment, including:
• Madonna
• Ashton Kutcher
• Taylor Swift
• The Doors
55. Existing clients
Over 600 apps created for clients across entertainment, including:
• Madonna
• Ashton Kutcher
• Taylor Swift
• The Doors
• Twilight
56. Existing clients
Over 600 apps created for clients across entertainment, including:
• Madonna
• Ashton Kutcher
• Taylor Swift
• The Doors
• Twilight
• Golden Globes
90. Design Asset Library
No designer on staff? No problem. MoRo's design team has created a
vast library icons, buttons, headers and global color schemes. Our goal
is to give you all the tools you need to create a highly engaging, polished
app customized to your unique taste.
Once you've chosen your graphics, you can adjust the color,
transparency, padding, and fonts to further customize and refine the
look.
91. Make it your own
You have full control over how every font, icon, button, and color will look
in your app.
92. Landscape Viewing
MoRo Pro supports landscape orientation viewing. Not only does your
content rotate and adjust to the phone orientation, but any of these views
are new enhanced views which take full advantage of the widescreen
format.
93. Deep Content Categorization
MoRo Pro enables anyone with a lot of content
keep it organized within the app. Our addition of
categories makes it possible to categorize 3
levels deep.
Feature Banner Slideshows
Create house ad style in-app banners and link
them to content or URL's. Feature banners play
in a slideshow, and are a great way to feature a
hot track, or draw attention to otherwise buried
content.
94. Platform-wide Updates:
Fan Wall
Fan Wall has been updated to display posts
on a map. Users can see where others are
located, and connect with those near by.
95. Platform-wide Updates:
Top Users Section
The new Top Users Leaderboard section introduces
a gaming element into your apps. Points are earned
by actions within the app such as commenting,
posting photos, and sharing content to your social
networks. By earning points as they use the app,
users are encouraged to keep coming back.
Super fans can be identified and rewarded by the
artists, and points can be turned into a virtual
currency platform.
96. Platform-wide Updates:
Auto-Push Notifications
Push notifications are now included on all
apps.
Weʼll automatically notify users when
someone comments on their comment, or on
the same news item.
Using geo-location, we will automatically
send notifications to users when somethingʼs
happening in their area.
