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1 Billion
1 billion mobile youth  a massive opportunity?
If only...
If only we looked like  this slide from  your presentation
If only our  money ,  trust  and  attention  were  unlimited
If only we still had “The Pepsi Generation”
If only we meant what we said in your  focus group
If only there weren’t brands like  Red Bull, Jones Soda, Threadless, Scion, Apple, Boost Mobile  and  Mountain Dew
If only it was as simple as  “ fun ”, “ cool ” and “ personalization ”
If only we were all  gadget crazy  like you said
If only 1% of us  paid $5 a month  for your product
If only we were  listening  to your  marketing messages
If only those who  didn’t respond  weren’t annoyed
If only we were spending  more  on mobile
If only I didn’t have  Google  to find your  competitor
If only being “good”  was “good enough”
If only agencies could take risks
If only it was all about “free”
If only friends didn’t  text me  from the  movie  theatre
If only it was as easy as hiring  David Beckham  for your campaign
If only it didn’t matter your CEO couldn’t blog
If only we paid  attention  to the  sponsors
If only  pissing on your brand  was the answer to getting noticed
If only we all  craved  a  “killer application”
If only we didn’t give the world  MySpace, Facebook, Ringtones, SMS, MP3s  and   Filesharing
If only we were engaged by  mobile marketing
If only Apple’s success  was all about the  user interface  and  technology
If only it was as easy as  “listening”  to youth
If only we were somehow  “different”  to you
If only we woke up thinking about your brand
If only we were your  “connected generation”
...then  there’d be no need for change
Come meet mobileYouth ®  on our world tour 2009 http://www.slideshare.net/mobileyouth/mobileyouth-speaking-schedule-2009-presentation
Add GB on Twitter  grahamdbrown Add GB on Facebook  www.facebook.com/profile.php?id=569029896 Download more presentations @  www.mobileYouthnet.com Follow the blog @  www.mobileYouth.org

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(Graham Brown mobileYouth) 1 Billion

  • 2. 1 billion mobile youth a massive opportunity?
  • 4. If only we looked like this slide from your presentation
  • 5. If only our money , trust and attention were unlimited
  • 6. If only we still had “The Pepsi Generation”
  • 7. If only we meant what we said in your focus group
  • 8. If only there weren’t brands like Red Bull, Jones Soda, Threadless, Scion, Apple, Boost Mobile and Mountain Dew
  • 9. If only it was as simple as “ fun ”, “ cool ” and “ personalization ”
  • 10. If only we were all gadget crazy like you said
  • 11. If only 1% of us paid $5 a month for your product
  • 12. If only we were listening to your marketing messages
  • 13. If only those who didn’t respond weren’t annoyed
  • 14. If only we were spending more on mobile
  • 15. If only I didn’t have Google to find your competitor
  • 16. If only being “good” was “good enough”
  • 17. If only agencies could take risks
  • 18. If only it was all about “free”
  • 19. If only friends didn’t text me from the movie theatre
  • 20. If only it was as easy as hiring David Beckham for your campaign
  • 21. If only it didn’t matter your CEO couldn’t blog
  • 22. If only we paid attention to the sponsors
  • 23. If only pissing on your brand was the answer to getting noticed
  • 24. If only we all craved a “killer application”
  • 25. If only we didn’t give the world MySpace, Facebook, Ringtones, SMS, MP3s and Filesharing
  • 26. If only we were engaged by mobile marketing
  • 27. If only Apple’s success was all about the user interface and technology
  • 28. If only it was as easy as “listening” to youth
  • 29. If only we were somehow “different” to you
  • 30. If only we woke up thinking about your brand
  • 31. If only we were your “connected generation”
  • 32. ...then there’d be no need for change
  • 33. Come meet mobileYouth ® on our world tour 2009 http://www.slideshare.net/mobileyouth/mobileyouth-speaking-schedule-2009-presentation
  • 34. Add GB on Twitter grahamdbrown Add GB on Facebook www.facebook.com/profile.php?id=569029896 Download more presentations @ www.mobileYouthnet.com Follow the blog @ www.mobileYouth.org