Persona-fication or: Falling in Love with a Bot
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Modern Hombre's own Kyle Bunch's SXSW presentation, aka #BOTLOVE.
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Persona-fication or: Falling in Love with a Bot
- 1. #BOTLOVE Presented by Kyle Bunch
- 2. Can someone become friends, or even fall in love with a bot?
- 3. A Quick Glossary of Loaded Terms • BOTS: Robots, programs, any piece of technology that is programmed to react/respond to specific stimuli or triggers. • FRIENDS: Someone with whom you share a personal, emotional connection.
- 4. Bots have been many things...
- 5. Housekeepers
- 7. Navigators
- 9. Explorers
- 10. Translators
- 11. Warriors
- 12. Servants
- 16. It looks like us...
- 17. It acts like us...
- 18. It’s a member of the family.
- 19. It loves us...
- 20. Or it tries to...
- 21. Or pretends to.
- 22. And sometimes it hates us...
- 24. Or it’s just here to kill us...
- 25. Or protect us from itself.
- 26. Reality Check
- 27. We don’t have robots that look just like us...
- 28. But we’re getting there.
- 30. Surgeons
- 31. Therapists
- 32. Entertainers
- 34. Soldiers
- 36. Pilots
- 37. Mass Marketers
- 38. ASIMO
- 39. (Not to be confused with AWESOM-O)
- 40. Soccer Players
- 41. And of course...
- 42. Jeopardy Winners
- 43. But we’re still ages away from making an emotional connection with bots. Right?
- 44. Tell that to the kids who loved this Tamagotchi.
- 46. Or the AIBO.
- 47. They may miss the mark sometimes...
- 48. ...but increasingly, the connection is being made.
- 49. “Ok, you can connect with a bot like you would a pet. But humans are different.”
- 50. Which is true.
- 51. Humans have their attention divided.
- 52. The average knowledge worker switches tasks every 3 minutes.
- 53. They get angry.
- 54. They get sad.
- 55. They forget your birthday.
- 56. But hey, we live in the cloud now.
- 57. Connection looks less like this...
- 58. FACEBOOK And more like this.
- 59. Data will be assimilated.
- 60. HIS RECRUITMENT TACTICS HAVE Our public personas are ubiquitous. BEEN...LET’S JUST SAY, SUCCESSFUL.
- 61. But you can still be whoever you want.
- 62. Warrior
- 63. Farmer
- 64. Future Mayor
- 65. Bitchin’ Warlock
- 66. The Desired Outcome: Enabling Human Connection Crreating Smarter Bots
- 67. The Unintended Consequence(s): Humans Constantly Distracted and/or Pretending to Be Somebody Else
- 68. The Result: Making Friends with Bots Looks Pretty Good
- 69. Final Thought
- 70. Perhaps this is less about loving bots or technology...
- 71. And more about becoming it.
- 73. This could be our Sputnik moment.
- 74. Or not.
- 75. Thank you. Blog: thedailybunch.com Twitter: @bunch Email: kyle@kylebunch.com
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- MIT’s Domo abilities included pouring drinks, shaking hands, and giving hugs.\n
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- IED\n
- TOPIO the Japanese table tennis playing robot\n
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- Spambots\n
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- Team Osaka’s humanoid robots at the RoboCup\n
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- Tamagotchi\n
- Furbies. During one 12-month period, a total of 27 million Furby toys were sold.\n
- AIBO\n
- Hasbro and iRobot’s MY REAL BABY\n
- The PARO therapeutic robot allows the documented benefits of animal therapy to be administered to patients in environments such as hospitals and extended care facilities where live animals present treatment or logistical difficulties.\n
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- Based on research by Maggie Jackson published in the book “Distracted”\n
- http://www.123rf.com/photo_669558_young-woman-calling-by-mobile-phone-rage-and-reaction.html\n
- http://www.123rf.com/photo_669558_young-woman-calling-by-mobile-phone-rage-and-reaction.html\n
- http://www.123rf.com/photo_669558_young-woman-calling-by-mobile-phone-rage-and-reaction.html\n
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- The Air Force even put out an ad asking for help with the creation and monitoring of fake social media profiles posing as Afghan and Iraqi citizens on social networks like Facebook and Twitter.\n
- #WINNING\n
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