3. Introducing QBPC Ethical Online Advertising Initiative Introducing QBPC Ethical Online Advertising Initiative Inducement to Improve & Co-operate China’s growth in online advertising continues at a quick pace, recording 4.06 billion (RMB) in Q1 of 2010, a 53% increase from the same period a year before (source CR-Nielsen)
4. Introducing QBPC Ethical Online Advertising Initiative Introducing QBPC Ethical Online Advertising Initiative Increasing number of advertisers is placing ads on the internet in China, noticeably of industries that are brand-conscious QBPC Members are QUALITY ADVERTISERS Top 5 Industries by Online Ad Value (Q1 of 2010) Fashion 17.7% Automotive 15.7% Retail 10.8% Computers/Electrical 10.1% Fast Moving Consumer Goods (FMCG) 8.8%
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9. Introducing QBPC Ethical Online Advertising Initiative Sean Mok END OF PRESENTATION QBPC Ethical Online Advertising Initiative