2. I BELIEVE IN
Dieter Rams’
GOOD
DESIGNPRINCIPLES:
STRAIGHTFORWARD
AESTETHIC
THOROUGH DOWN TO
THE LAST DETAIL
AS LITTLE DESIGN
AS POSSIBLE
ENVIRONMENTALLY
FRIENDLY
MAKES A PRODUCT
UNDERSTANDABLE
INNOVATIVE
LONG LASTING
MAKES A PRODUCT
USEFUL
HONEST
4. CDT BRANDING
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Branding
Central Data Technology
Ifabula
2014
Graphic Designer
Make a supergraphic that is applicable on
all CDT branding, from company profile to
website to stationary which has connection
with CDT’s existing logo.
Combining central and globe form.BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
5. www.centraldatatech.com
Phone. +6221 5258246
Fax. +6221 5258245
Mobile. +62811 9107059 / +62816 1925150
Email. andy@centraldatatech.com
Andy Pranoto
Director
Graha BIP 4th floor Jl. Jend. Gatot Subroto Kav. 23 Jakarta 12930
ww w. centraldatatech.com
Graha BIP 4th floor Jl. Jend. Gatot Subroto Kav. 23 Jakarta 12930
Phone. +6221 5258246
Fax. +6221 5258245
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Branding
Central Data Technology
Ifabula
2014
Graphic Designer
Supergraphic, stationery, icon for
website: www.centraldatatech.com
CDT BRANDING
6. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Branding
Medipro
Webpresso
2016
Art director
Even Medipro established since 1991, this
healthcare manufacturer doesn’t have any proper
marketing tools. For the better future, they decided
to create a cohessive branding starting from
catalogue, brochure, uniform, and web (in progress).
Make clean and medical look. Clarity is
the main concern. The design has to be
sImple & straightforward.
BRIEF: APPROACH:
MEDIPRO BRANDING
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
8. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
BRIEF: APPROACH:Illustration
Zwitsal Kids
Brandcompany
2014
Illustrator
To refresh previous character design of
Princess Beauty & Captain Activo to be
more Disney look.
Using bright & cheerful color on the
illustration.
ZWITSAL KIDS ILLUSTRATION
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
9. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Illustration
Zwitsal Kids
Brandcompany
2014
Illustrator
On the left side are the previous character design. They have 4 variants
of shampoo & bubble bath for girls and boys. The girls variant has been
released on mid 2016.
SHAMPOO
Unisex - Tutti Fruity
BUBBLE BATH
Unisex - Tutti Fruity
BUBBLE BATH
For Girls - Strawberry
SHAMPOO
For Girls - Strawberry
ZWITSAL KIDS ILLUSTRATION
10. Melindungi BubbleLand
BubbleLand Story
Kapten Activo Princess Beauty
Pada mulanya, BubbleLand adalah negeri yang
bersih dan harum. namun setelah diserang
raja kuman, BubbleLand menjadi bau dan kotor.
ia membuat anak-anak di Bubbleland
menjadi lusuh. Rambut mereka jadi
kusut dan badan mereka rentan
terhadap kuman.
tapi princess beauty dan kapten
activo tidak akan membiarkannya.
dengan bubble power, kapten activo
dapat membersihkan semua kotoran pada
anak-anak dengan formula anti kuman.
princess beauty dengan bubble
strawberry-nya membuat rambut
anak-anak kembali menjadi lembut
dan seharum strawberry.
Apakah raja kuman
takut untuk datang
kembali? apakah
princess beauty dan
kapten activo AKAN
memenangkan
pertempuran ini?
anak yang aktif dan
bersih. ia tidak takut
pada kuman dan
bakteri jahat.
putri yang cantik dan
wangi. ia punya rambut
panjang dan lembut yang
menjadi buah bibir di
seluruh penjuru negeri.
bersambung...
Bagaimana dengan kelanjutan kisahnya?
Warnai gambar di halaman berikutnya,
atau di edisi selanjutnya. Lalu lengkapi ceritanya!
Menangkan juga berbagai hadiah menarik: iPad 4,
Samsung Galaxy Tab, Netbook, iPod Nano
dan 100 paket menarik dari Zwitsal Kids.
Mild-Dermatologist Tested
Brand activation for the new character
look on Bobo magazine as comic and
for coloring competition.
ZWITSAL KIDS ILLUSTRATION
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Illustration
Zwitsal Kids
Brandcompany
2014
Illustrator
11. LTL CALENDAR OTHERS
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Calendar
Lautan Luas
Brandcompany
2016
Illustrator
To create nice combination of sketch and
photograph that describing about skillful
employees as valuable company asset.
Using keyword given to help create
conceptual illustration.
BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
12. LTL CALENDAR OTHERS
January : Leadership, February : Teamwork, March : Accountability, April : Innovation, May : Coaching, June : Taking Initiative, July :
Going Extra Miles, August : Result Oriented, September : Embracing Change, October : helping customers to grow, November : Agility,
December : Happiness
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Calendar
Lautan Luas
Brandcompany
2016
Illustrator
13. OPEXCON16 EVENT IDENTITY
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Event identity
SSCX
-
2016
Art director, Graphic Designer
Make an event identity for SSCX yearly
business event. More info: www.opexcon.com
Using simple design and blue color to
represent digital world.
BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
15. AIA OUR SINGAPORE ICONS EVENT IDENTITY
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Event Identity
The Events Network
TxT
2015
Graphic Designer
Make AIA event identity that inspired by
Singapore icons on the year of Singapore’s
50th
Illustration of Chinese girl, SIngapore airline
signature style, Malay kopi tarik guy, and AIA
employee with Singapore slang words.
BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
16. Left to right, top to bottom: game
stand, registration, invitation, signs
for game stands, electronic direct
mail design.
AIA OUR SINGAPORE ICONS EVENT IDENTITY
17. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Magazine Layout
SSCX
-
2016
Graphic Designer
Continuing Shift magazine from previous
design guidelines. Shift is a tri-monthly
magazine by SSCX.
Simple and clear design. Playful but still
following grids.
BRIEF: APPROACH:
OPEXCON16 EVENT IDENTITY
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
18. FUN DOH PACKAGING
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Packaging design
Acosta Superfood
-
2016
Graphic Designer
Make a cute packaging that attract kids
eyes, using reference like PlayDoh. (FunDoh
is Indonesian version of PlayDoh that is
sold cheaper than PlayDoh but still in good
quality.)
Using bright color.BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
19. FUN DOH PACKAGING
I took the photos using cellphone camera and
DIY lightbox from youtube tutorial.
20. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Packaging design
Acosta Superfood
-
2016
Graphic Designer
Make a cute packaging that attract kids eyes,
using reference like PlayDoh. FunDoh (a product of
Acosta Superfood) is Indonesian version of PlayDoh
who sell similar product at cheaper price, aiming
local market.
Using bright color.BRIEF: APPROACH:
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
FUN DOH PACKAGING
22. PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Toottle
Toottle
-
2015
Illustrator
Make Christmas series using Toottle
signature style vector. Toottle sell their
pillows on Instagram.
-BRIEF: APPROACH:
TOOTTLE CHRISTMAS OTHERS
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
23. LOGOFOLIO OTHERS
PROJECT :
CLIENT :
AGENCY :
YEAR :
ROLE :
Logo
Misc.
-
2010-2016
Graphic Designer
Left to right, top to bottom: seaweed
crackers, bubble tea, cassava chips, bread
shop, car rent, animation studio, interior
service, dental care for kids, clothing, shoes,
paper product, sandals
Misc.BRIEF: APPROACH:
Handmade Crochet Shoes
alkwalkby CAPRICORN
B R A N D I N G
CDT
Medipro
I L L U S T R A T I O N
Zwitsal Kids
LTL Calendar
E V E N T
Opexcon16
The Events Network
E D I T O R I A L
SHIFT Magazine
O T H E R S
FunDoh
Toottle
Logofolio
