This document discusses the past, present, and future of WordPress and WooCommerce. It notes that WordPress now powers 34.6% of websites and is the most popular content management system. WooCommerce, which was acquired by Automattic in 2015, is now used by over 76 million downloads to power ecommerce sites. The author believes WooCommerce has the potential to become even more valuable than WordPress itself in the future, as Automattic continues investing in it through additional development, partnerships, and hosted options.

1. The Future of
WordPress and
WooCommerce
Mario Peshev
CEO @ DevriX, Founder @
Business at Scale

2. ➔ CEO @ DevriX and Founder of Business at Scale
➔ Background in Software Engineering
➔ Business Advisor for $5M - $100M SMEs
➔ WordPress Core Contributor since WP 3.7
➔ Coined “WordPress retainers” and among the first SaaS vendors
About Me

3. vs. 2003
WordPress Now

4. ➔ Founded in 2003 as a fork of b2/cafelog
➔ 34.6% of the Internet
➔ 61.4% of all CMS out there
➔ Blog -> Content Management System -> Application
Framework
The Evolution of
WordPress

5. Market Share Since 2011

6. And WooCommerce?
➔ An original fork of Jigoshop
➔ Jigoshop refused WooThemes’s offer and had to sell in 2014
➔ Launched in 2011
➔ Powering 381,187 sites 5 years ago
➔ 76,000,000 downloads of WooCommerce to date
➔ Acquired by Automattic in May 2015

7. WooCommerce Market Usage

8. For WooCommerce?
What’s Next

9. Salesforce Sep Funding

11. Focus On WooCommerce
“Reaching a $3 billion valuation is an amazing feat that Automattic has
achieved. Matt has said before that he believes each of their primary lines
of business — WordPress.com, WooCommerce, and Jetpack — can be
multi-billion dollar opportunities.
I agree with him, particularly for WooCommerce. I think there’s a good chance
WooCommerce will end up several times more valuable than all their
other lines of business combined. “

12. ➔ Taking over the open source eCommerce market
➔ Investing heavily in additional manpower and partnerships
➔ Staying ahead of the charge right above Shopify
➔ Hosted eCommerce from WordPress.com + Headless Woo
➔ Tons of payment gateways and 3rd party integrations
➔ Pairing with WordPress.com VIP for enterprise WooCommerce
➔ Ever-growing ecosystem of themes and plugins for SMBs
My Take

13. Questions?
That’s all, folks!
Tweets as @no_fear_inc
Mario Peshev on LinkedIn/Quora
nofearinc on WordPress.org
Hacking around DevriX
Blogging at mariopeshev.com