1. FINAL FANTASY PROJECT
By: Andrew Steel, Ryan Phagan

2. MARKETING RESEARCH
Target Market: The target market for our new professional football team is
just about anybody who is a fan of football. The state we are planning to
target is very hungry for a new football team. They have a college team, but
no pro teams at really any sport. We plan to give them their first pro sport and
I think the city will be very happy and attend many games. The income level
we plan to target is middle to high class. The age group we plan to target is
anywhere from about four to anyone. The gender we plan to target is mainly
males, with a good bit of females also. The secondary target market here
would be females. So we will try our best to appeal to males mainly and then
females next.

3. MARKETING RESEARCH
Psychographic statement: The people from the city we plan to pick really do
not have a lot of sports teams. Actually they only have two and they are both
college teams. They’re fan base is the best for their football teams. So we feel
like if we can get a pro team to a city that has never had one we can get a lot
of fans because they are definitely good football fans. The values of the city
we plan to use are things like riding horses, hunting and many other things out
in the country.

4. Product benefit: It benefits the customer because they get their first pro
football team. This not only has a great morale impact on the city it can also
greatly improve the economy. The team can finally have a team to support and
win games for them. We feel like this city has needed a pro football team for
awhile and they have a great fan base for college and it will translate to pro.
Market research-city:

5. MARKET RESEARCH
Helena Montana weather climates, September: 55.4 degrees, October: 45.1
degrees, November: 31.6 degrees, December: 21.2 degrees, January: 19.6
degrees. These are the average weather climates for each year at this time
which is freezing.
Population: eighteen and under 23.1%, sixty-five and older 13.8%, nineteen to
sixty-four 63.1%. The male to female percentage is 50-50. The actual
population is 944,642 people.
Average income: $44,222 is the average income yearly for a Montana resident.
This state is quite poor compared to other states. This means we will have to
have cheaper tickets and possibly more deals.
Average age: The average age of a Montana resident is usually twenty-five or
forty-two years old. This state is much younger than most other states.

6. MARKET RESEARCH
Primary Professions: Mining, agriculture, livestock, tourism, and oil.
Chamber of commerce info: 225 Cruse Ave. Suite A, Helena, MT 59601
Phone: (406) 442-4120 Fax: (406) 447-1532 email: info@helenachamber.com
Local media: The Helena independent newspaper, and the statewide Montana magazines,
lively times statewide magazine, and Yellowstone net newspaper which is also statewide.
Crime statistics: Helena is safer than 16% of the other cities in the United States. Per
1,000 residents 4.15% of crimes are violent, 34.55% are property crimes, and 38.70% is the
total crime rate. There are 1,091 annual crimes in Helena. Compared to other cities Helena
is really not that safe.
Professional and amateur sports: Billings Bulls amateur hockey team, Billings Mustangs
amateur baseball team, Bozeman Ice Dogs amateur hockey team, Butte Copper Kings
amateur baseball teams, Great Falls Americans Hockey team, Missoula Osprey amateur
baseball team, and the Helena Brewers amateur baseball team.
Professional teams being located here: I think some people have given Montana a shot and
it has definitely been successful. None of the organizations here have failed they are still in
business. Most teams are amateur leagues and they have had decent success and we feel like
we can really get things going.

7. MARKET RESEARCH
Marketing Research-Players and Coach:
Coach: Jim Harbaugh
Drew Brees
Position-Quarterback
Team-New Orleans Saints
Statistic- 2012 Regular Season- 1,720 yds
Current Salary - $3 million USD (2012)

8. MARKET RESEARCH
Matt Forte
Position-Running back
Team-Chicago Bears
Statistic- 2012 Regular Season- 270 yds
Current Salary – $800,000 USD (2012)
Jimmy Graham
Position-Tight end
Team-New Orleans Saints
Statistic- 2012 Regular Season- 252 yds
Current Salary – $540,000 USD (2012)

9. MARKET RESEARCH
Stevan Ridley
Position-Running back
Team-New England Patriots
Statistic- 2012 Regular Season- 490 yds
Current Salary – $509,200 USD (2012)
Steven Jackson
Position-Running back
Team-St. Louis Rams
Statistic- 2012 Regular Season- 271 yds
Current Salary – $7 million USD (2012)

10. MARKET RESEARCH
Billy Cundiff
Position-Kicker
Team-No longer playing
Statistic- 2012 Regular Season- 38 pts
Current Salary – $0 USD (2012)
Mike Wallace
Position-Wide reciver
Team-Pittsburgh Steelers
Statistic- 2012 Regular Season- 345 yds
Current Salary – $2.724 million USD (2012

11. MARKET RESEARCH
Brandon Lloyd
Position-Wide receiver
Team-New England Patriots
Statistic- 2012 Regular Season- 321 yds
Current Salary – $900,000 USD (2012)
Vincent Jackson
Position-Wide receiver
Team-Tampa Bay Buccaneers
Statistic- 2012 Regular Season- 304 yds.
Current Salary – $11 million USD (2012)

12. MARKET RESEARCH
Kyle Rudolph
Position-Tight end
Team-Minnesota Vikings
Statistic- 2012 Regular Season- 169 yds
Current Salary – $585,400 USD (2012)
Ben Roethlisberger
Position-Quarterback
Team-Pittsburgh Steelers
Statistic- 2012 Regular Season- 1,487 yds
Current Salary – $900,000 USD (2012)

13. MARKET RESEARCH
Map:

14. MARKET RESEARCH
Other forms of entertainment: There are many hotels, art museums, and
theater. Skiing is also very popular in Helena and there are annual racing
events each year here. You can go out on the Missouri river and have a great
time with your family. Helena is very well known for its theater, and music so
come check it out.
Corporations in Helena: A corporation that will definitely help us start our
company is ACU Sport Corporation. It is a well known sports company in
Montana that will help us progress. Montana river guides is one of the most
popular rafting companies in Montana they can definitely help us progress.
Aces clothing store should be a big help to us they make quality sports
clothing that can attract fans. Face book would also be a great sponsor for us
to really get the message to our fans. We could possibly get some big name
hotels to sponsor us also.

15. MARKET RESEACH
Summary: Our target market decision panned out to be a good one. The male
to female’s ratio is 50-50 so it seems our target market will be good. The age
group is very nice for us because it’s dominantly people that can drive so they
will go to our games and buy tickets. The tickets, merchandise, concessions,
will all help bring revenue to the state. The stadium will also bring the state
together and they will all have something in common. Also due to the fact that
there is not any pro football teams there. The state would enjoy the new form
of entertainment and has a team of their own to cheer for.

16. PRODUCT PLANNING
Franchise Name: The Helena, Wolves
We used the name Helena wolves because Helena is a very mountainous, and
cold area and it has a lot of wild life in the area so it felt very appropriate to
use the wolf as our team name, logo, and mascot! Also the wolf represents
power, strength, cunning, and courage.

17. PRODUCT PLANNING
Team Colors: White, and Dark Maroon
We chose the colors white and dark maroon because white represents
snow, which in Montana it does a lot and snow is what wolvers are commonly
found it. Then maroon represents courage, bravery, heroism, and strength.
Here are some swatches of our colors!

18. PRODUCT PLANNING
Team Logo: The Wolf
Our logo is of our team mascot, and the team name it shows a
picture of the wolf standing high saying they are the best, the wolf is the
color of dark maroon because it shows strength, courage, and heroism we
picked this logo because it represents our team the best. Here is our logo!

19. PRODUCT PLANNING
Team Mascot: The Wolf
We chose the wolf as our mascot because it is the basis of our team.
We feel like this mascot will appeal to the audience very well because it is cute
and cartoony. Picture of mascot is drawn.

20. PRODUCT PLANNING
Team Uniforms:
Home:

21. PRODUCT PLANNING
Away:

22. PRODUCT PLANNING
Practice:

23. PRODUCT PLANNING
Cheerleaders:

24. PRODUCT PLANNING
Helmet:

25. PRODUCT PLANNING
Pennant:

26. PRODUCT PLANNING
Business Cards:

27. MARKETING RESEARCH AND
FINANCING
Map of City:

28. MARKETING RESEARCH AND
FINANCING
Financing The Stadium:
The use of the stadium will be for one team only. It will be for the helena
wolves football team.
The stadium will be open air stadium, because we feel like helena natives are
used to the very cold weather and our team could have a unique home field
advantage. Due to the fact they are used to the cold.
The stadium will cost around 100-200 million dollars. It is much cheaper
compared to other stadiums due to the fact it is open air.
The team owners Ryan and Andrew will pay for the price because they own
many other succesful businesses and have billions of dollars.
The stadium will hold at a maximmum of 80,000 people. The state itself is
not very populated so we do not need a huge amount of seats.

29. MARKETING RESEARCH AND
FINANCING
Name of Stadium:
The Helena Field will be the name of our open air field. This is obviously the
city the field is in so we feel like it fits best. Due to it being open air it is very
odd to have sponsors for a open air stadium.

30. MARKETING RESEARCH AND
FINANCING

31. MARKETING RESEARCH AND
FINANCING
Affect on the Environment:
The stadium will add a lot of traffic especially on game day. It is basically at
the heart of the city and it is already crowded, so now it will be packed.

32. MARKETING RESEARCH AND
FINANCING
Security:
We will hire 50 security guards for our stadium. Each security guard will
average a salary of 50,000 dollars yearly and 3,125 dollars per game.
An event that will pull in more revenue for us will be to allow little kids that
sign up and got selected play football on the field. They will be matched up
against another team and they will play a couple of snaps and have a good
time.
In order to plan for this we will need to make sure security is on high alert and
more guards places on the field to make sure the kids are secure.
During the game we will have 12 guards stationed at each corner of the
stadium, and four of the group will each be on different levels.

33. MARKETING RESEARCH AND
FINANCING
Risk Management:
Risks: People running on to the field, people trying to smuggle illegal items into
the stadium, people falling of upper levels, theft, fights, alcoholic consumption,
referee and player protection, and bad publicity.
Frequency starting with most frequent: Alcoholic consumption, fighting, bad
publicity, referee and player protection, people running onto the field, theft,
smuggling, and people falling.
Risk Counters: To prevents these things from happening we have our security
strategically placed to avoid these consequences. To avoid alcoholic consumption
there is a limit of 2 drinks per person. To counter bad publicity we will try our
best to make our organization filled with talent and smart players. To protect the
refs and players we will have security on the field also to make sure fans do not
breach the field. To prevent falling we will have rails. To prevent smuggling we will
have security at the front to search every person that enters. Lastly to protect from
streakers we will have security on field.

34. MARKETING RESEARCH AND
FINANCING
Human Relations Risks: To prevent these risks we will have security cameras
all over the stadium. Also we will make sure we hire the right people for the
job, with very good backgroudns.
Medical emergency plans: If someone is injured during the game we will
immediatley get them to the first aid room and patch them up. If it is serious
911 will be called immediatley.
Emergency Evacuation Plan: If there is a natural disaster people will have to
leave through the emergency exits in orderly fashion ushered by the security.
If a riot breaks out we will make sure all important people are evacuated and
everyone is safe.

35. MARKETING RESEARCH AND
FINANCING
Concessions:
Food And Beverages: Our main sponser is coke so we will sale mostly coke
drinks. For our food we have four resturants in our stadium, which are
McDonalds, papa johns, chick-fil-a, and our grill and bar which is bufallo wild
wings grill and bar.
McDonalds: we picked McDonalds because they are quick easy and cheap.
Chick-fil-a: we pick chick-fil-a because they are a very good company and
make very good food. We think that they would be very successful.
Buffallo Wild Wings Grill and Bar: we picked Buffallo Wild Wings because
we felt that we needed a sports bar for people to be able to escape the croud
and go and sit down eat and still watch the game.
Papa Johns: we picked Papa Johns because pizza is a very commonly liked
food and is usually served in most stadiums

36. MARKETING RESEARCH AND
FINANCING
Unique Conssession:
The Howling Hotdog: Our unique conssession is The Howling Hotdog, this
beast of a dog is a foot long wiener roasted between two hot and steamy buns
topped off with steamy chilly and melted stringy cheese in between those two
steamy buns only for five dollars per howler.
Legal: We would need a beverage liscence in order to be able to sale alcoholic
beverages to the public above the age of 21. We would pay our taxes

37. MARKETING RESEARCH AND
FINANCING
Product Liscencing:
Products: Jerseys, hats, shirts, footballs, jackets, key chains, necklaces, cups/
mugs, lanyards, stuffed willy the wolves.
Prototypes: stuffed willy.
Team color necklace.

38. MARKETING RESEARCH AND
FINANCING
Gift Shop:
on the left youll see a wall that is highly reflective and used so that you can see
what you look like in some of our attire such as our hats, jerseys, shoes, and
jackets. Which on the right you will see are al together and easy to find.

39. MARKETING RESEARCH AND
FINANCING
Birds Eye:
This is roughly what our retail store will look like all of our merchandise will
be on the wall to the left of the entrance and then small things in the cudic
holes in the front and back of the store. There are tables for our customers to
sit down relax for a bit and watch the game and everything behind the counter
is employee space.

40. FFL DISTRIBUTION PROJECT

41. FFL DISTRIBUTION PROJECT
Advertisements:
Newspaper: We have chosen to advertise our team in the Helena Montana
newspaper called the independent record. It is a very popular magazine in the
Montana region. It comes every Sunday, and every ad we place costs around
10,000 dollars and due to low funds we must only place the ad on Sundays
before and after game for whoever didn’t get to go or wants to know
information about the game and or tickets.

42. FFL DISTRIBUTION PROJECT
Outdoor ad: We have chosen to use a billboard for another way to get the
word out about our team. These billboards come pretty pricey at around 2,000
dollars per month but it’s worth it as we get the word out about our teams
outstanding achievements

43. FFL DISTRIBUTION PROJECT
Magazine: we will put an ad in the local ESPN magazines we will have a new
ad each time there is a new magazine out to buy. The magazine ad prices are
between 1000-2000 dollars

44. FFL DISTRIBUTION PROJECT
Radio Advertisement
Mike: hello everybody it’s the mike and John show coming to you with all your sport’s needs.
John: that’s right mike let’s get started on the Helena Wolves.
Mike: yes that’s right they are off to a very hot start and are playing at a very high level. Fans you should buy
your tickets as soon as possible this team is very exciting!
John: that’s right Mike they started out with an undefeated preseason with all of their stars seemingly playing
at a very high level.
Mike: I think they may have a legitimate chance at going to the super bowl only in its first year as a NFL
franchise.
John: Not only that Mike but if you order your tickets three weeks in advance to the game you will get a free
chick-fil-a$ 10 coupon and a Helena wolves T-Shirt.
Mike: what a great deal John I know I will be pouncing on that fantastic offer to go see the best team in the
NFL.
John: definitely agree with you there mike I plan to attend the season opener against the falcons should be a
great game.
Mike: sure will be thanks for listening folks, also the first 10 callers starting at 6:00 A.M. tomorrow will receive
free tickets to the game!

45. FFL DISTRIBUTION PROJECT
Online Advertisement
We plan to use our homepage website called www.helenawolves.com to
advertise our team and get more customers. We feel like technology is
advancing and more people are using computers and phones, so this will make
it much easier for people to get access to our tickets and merchandise. We will
also have exclusive deals that are only available online to draw more
customers, and fans to use this because online is also the easiest for us to set
up.
Promotional Plan:
Game 1: on game one we will have a special day for kids where they can come
onto the field and meet the players and willy wolf! The location will be on the
field the parents of the kids will have to purchase a special ticket for the kids.
We will start the event at 1:00 p.m. and it will end at 2:00 p.m.

46. FFL DISTRIBUTION PROJECT
Game 2: On game two we will the team will be hosting a meeting with the
mentally disabled kids and adults. These lucky people will be able to meet and
have lunch Drew Brees, Stevan Ridley, and Jimmy Graham. This event will
start at 12:00 and end at 1:00 p.m.

47. FFL DISTRIBUTION PROJECT
Game 3: On game three beer and soda will be 50% off along with box seats
will be 10% off. The event will be all day. This offer will be valid to people
with a party of three or more who rented a box room while it was ten percent
off.

48. FFL DISTRIBUTION PROJECT
Game 4: On game four our fans will be able to meet the head coach Jim
Harbaugh. He will be giving out autographs and free signed hats. He will be
doing this from 1:00 p.m. to 2:00 p.m. and one lucky fan gets to sit with the
coach during the game. The fan is chosen by random with their ticket number

49. FFL DISTRIBUTION PROJECT
Game 5: On game five if you wear a wolves jersey you will get 5% off all
merchandise this event will last all day.

50. FFL DISTRIBUTION PROJECT
Press Kit:
Drew Brees:
Number-9
Position-QB
Yards-3674
CMP%-62
TD-31
INT-16
QBR-92.1

51. FFL DISTRIBUTION PROJECT
Accolades:
6 Pro Bowl Appearances 2004, 2006, 2008, 2009, 2010, and2011.
2004 NFL comeback player of the year
2006 All Pro Team
2006 Fed-Ex Air Player of the Year
2006 NFC Offensive Player of the Year
2006 Alumni Quarterback of the Year
2008 Offensive Player of the Year
2008 Fed-Ex Air Player of the Year
2008 NFC Offensive Player of the Year
2009 Alumni Quarterback of the Year
2009 NFC Offensive Player of the Year
2009 Fed-Ex Air Player of the Year
2009 Maxwell Award Winner
2009 Super Bowl Champion
2009 NFC Championship Winner

52. FFL DISTRIBUTION PROJECT
Endorsements and Media:
Drew Brees is in many Television commercials the most recent being the
Pepsi Commercial.
He is Also in State Farm commercials.
Brees has been the cover athlete of many ESPN magazines also.
Cover of New York Times Magazine on multiple occasions.
Signed endorsement deal with Nike
Brees also signed endorsement deals with Visa, and Sprint.

53. TICKETS
Tickets:
Refunds: We would offer refunds on certain items such as certain souvenoirs, and tickets.
With tickets the refunds will only be availabe if you return the tickets 1 week prior to the
event. As for souvenoirs if they are still new and in good shape they can be returned.
Incliment Weather: If there is a game going on during high dangerous weather then the
event will be postponed until further notice. Meaning that the game will eventually be
played at some time during that day.
Customer Satisfaction: If the complaint is valid we will consider fulfilling the complaint. If
it is very unreasonable we will not help the customer. The procedure to handle the
complaint we will first of all figure out what the problem is and address it. Then we will
refund or help the customer come back.
What forms of payment will be accepted: Credit card, Cash, and debit card. These are the
most popular and reliable sources of payment. We feel like this will be very easy to
complete.

54. TICKETS
How We will sell tickets: We will advertise our product using radio,TV,
magazines, and billboards. We will use an online shop to purcahse tickets or
directly at the game.
When We will put our tickets on sale: We plan to put tickets on sale atleast 2
months prior to the event. Very well known and famous people will have the
opportunity to buy tickets first. Also partnerships will have opportunitys to
get tickets first. We will offer discounts if you buy more expensive tickets as
soon as they are available. We will do this to make more money and get people
to buy tickets faster.

55. TICKETS
Sales Strategies:
Group Sales: we would do things like offer students cheaper tickets some
nights and have the local schools do things like DECA day with the wolves.
We will also get schools or highschools specifically to buy tickets in bulk for
any club interested in the sports marketing program.
Corperate Sales: Show them that we have good players and a very nice stadium
and they will really enjoy our stadium and our games.
Season Tickets: There will be a significant saving, there will be a 15%
merchandise discount, ticket holders will have their own reserved seat and
priority parking.
Pre-Season: yes we will do pre-season ticket discounts because our pre-season
isnt exciting as the actual season and we don’t expect to get a huge profit off
of the pre-season.

56. TICKETS
Luxury Seating: Our luxury seating will only be available to our season pass
holders and no one else due to the fact that they are the best seating in the
statium.

57. TICKETS
Ticket Pricing:
Strategy: To match our target market price it will be around $80 a ticket for a
decent seat. For higher class it is going to be about double the price. For lower
class the price it will be 2x less than a normal price.
Season passes will cost around $700 for a decent seat. This price is for one
year round season ticket. Weekly cost will be around $80 if you choose to pay
like this. Preseason tickets will cost around $30 per ticket because the games
will not be very crowded and their will be many discounts at this time.
Outer ring of seats: 40$
Middle ring of seats: 80$
Inner ring of seats: 160$

58. TICKETS

59. TICKETS
Ticket Example:

60. PROMOTION PROJECT
Development of the Idea:
The event we will be planning for is meet the players on September 9 th against the
Falcons. The target market for this event will mainly be kids from age 5-18. We
feel like kids are more passionate about sports and our players in our community.
We feel like this can have a positive impact on the community by meeting our very
friendly and great football players. Also we feel like this can bring the community
closer together with the team and make our fan base the best!
We chose this event because we want the fans to know we are running a high class
organization, with great people on and off the field. We also feel like if the fans
know the players on a personal level they will want to come to more games and
see their favorite players. We also chose this because the kids can have a huge
impact on who comes to the game, if a minor likes the team that means someone
has to accompany them so that means more fans.

61. PROMOTION PROJECT
Planning the Event:
Organizational process: first we will set up security guards in many stations for
the player protection and for the spectator’s protection as well, then we will
get the players onto the field and get them set up at long tables ready to sign
lots of autographs, then we will open the stadium at 1:00 p.m. for the
spectators to come onto the field and meet the players till 2:00 p.m., then the
spectators will be treated to a complimentary lunch before the game, then in
order for the field to be cleared off for the game we will have everybody
guided out by a few security guards.

62. PROMOTION PROJECT
Security Guards They protect the players and spectators from
harm and keep everything in order.
Concessions Provide everyone with a complimentary lunch
pre game.
Players They sign autographs and greet all their fans and
take the occasional picture.
Management Make sure that everything goes as planned and
nothing goes out of order.

63. PROMOTION PROJECT
Execution and Evaluation of the event:
To implement this plan we will start by getting around fifteen security guards to supervise the event.
The concessions will provide each fan attending this event with a nice lunch before they meet the
players. We will make sure the concessions have enough food and drinks to provide to the attendee’s.
We will make sure the players know everything that is going on we will tell them what time they need to
be at each place. We will make sure everything goes smoothly and everyone knows the plan. The
security guards will arrive at the stadium to plan for the event at 9:00 A.M. this should give them plenty
of time to prepare for the event at 1:00. The Concessions will arrive at the stadium at 11:00 to prepare
the food and make sure everything is where it needs to be. The players will arrive at 12:00 and they will
immediately be transported to the place where the event starts. The duties for the securities guards will
be to protect the attendee’s and the players. They will escort them wherever they need to go. The
concessions duty will be simple; all they have to do is provide food to the players and attendee’s.
Management’s duty for this event will be too plan it all out and sit back and relax. The affect this event
could have on the community is very positive. Not a whole lot can go wrong with 15 security guards
escorting everyone around. There are possible failures because the planning could be postponed due to
weather and crazy people. For the most part this event will have a good impact on the community and
increase the teams support. We feel like all the activities of the event should be retained they are very
safe and a lot of fun for the fans. We do feel like we can build off of this, we could possibly allow the
fans to meet management, head coaches, or even referees. These activities would continue to build the
fan base and help improve our team.

64. PROMOTION PROJECT
Sponsor:
We have chosen Nike as the sponsor of our fantasy team. We feel like this is the best option
because they are a well-known and well liked organization. This organization can definitely
help our team become one of the most well-liked and well-known organizations out there.
This will more than likely give us a fan increase and an income increase. Also Nike provides
very stylish gear that our team will be able to wear. We want our players to look great and
very stylish when they are on the field, so we picked Nike to accomplish this. Don’t forget
Nike in Greek means victory and that is what our team is all about.
Nike can provide shoes, uniforms, undershirts, undershorts, wristbands, and
other stylish apparel. We want the best team in the league to represent the best company
out there.
Event: We will be holding an event to help get our team some fans and help
Nike. This event will be during the game. This will be a team milestone event if the offense
compiles over 300 yards each fan attending the game will receive a free 25 dollar Nike gift
card. This will increase attendance, and purchasing of Nike clothing tremendously. We feel
like if the best team is wearing the gear and being transported by the best company, people
will feel like they need the product themselves. This is a win-win for the team itself and
Nike as an organization.

65. PROMOTION PROJECT
Print Advertisement: Come out and see the Helena Wolves play against the Atlanta Falcons on
September 9 th. We will be holding a special event tonight sponsored by Nike. If the team
compiles over three-hundred yards on offense everyone in the stadium will receive a twenty-five
dollar gift card! What’s not to like, you get to see the best team in the NFL, wearing the most
stylish merchandise, and you also get a free gift card to access the most stylish merchandise out
on the market! Come out and support your wolves against the Falcons on September 9 th, we will
see you there!
Player Endorsements: We have decided that Drew Brees of the Helena Wolves will be
endorsing the new Nike drink! We feel like Drew is the best player on this team with the most
credentials to gain many fans, and money. Drew has starred in many other commercials and he
was a huge hit causing those certain companies to experience loads of success.
Example: (Drew): Drink the new Nike thirst quenching juice. It contains all of the daily
vitamins you need, and not only that it’s delicious! Hey if I drink it every day, you should too it
helps me get prepared for a brutal game. It gives me all the energy I need and more, if you are
not drinking this, start now! This is Drew Brees of the Helena Wolves telling you to drink Nike
Juice.