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Social Media Optimization and Marketing 101
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Short-term strategy
7.
Long-term strategy
8.
9.
Audience preferences
10.
Audience preferences
11.
Audience preferences
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Audience preferences
13.
Demographics
14.
Links by container
15.
Links by keyword
16.
Conversion rate
17.
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19.
20.
21.
22.
The Social Media
Title
23.
Example
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No-impact content above
the scroll
29.
No-impact content above
the scroll
30.
No-impact content above
the scroll
31.
High impact content
above the scroll
32.
High impact content
above the scroll
33.
High impact content
above the scroll
34.
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Sample Demographics
41.
42.
43.
44.
Using social media
to increase search visibility.
45.
Using social media
to increase search visibility.
46.
Using social media
to increase search visibility.
47.
Using social media
to increase search visibility.
48.
Using social media
to increase search visibility.
49.
50.
Examples from Scratch
51.
Examples from Scratch
52.
Examples from Scratch
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54.
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