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Camera Innovation

 Name:ZHANG MUDI
    ID:12250511
Future
Introduction
                                              development
  of camera    applications   Survey result                   conclusion
                                                  and
 innovation
                                              opportunities
RFID

 RFID = Radio Frequency Identification
 Electronic labeling and wireless identification of objects using
  radio frequency
 Tag carries with its information
   a serial number
   Model number
   Color or any other imaginable data
 When these tags pass through a field generated by a
  compatible reader, they transmit this information back to the
  reader, thereby identifying the object
RFID COMPONENTS

 A basic RFID system consists of these components:
   A programmable RFID tag/inlay for storing item data;
     Consisting of an RFID chip for data storage
     an antenna to facilitate communication with the RFID chip
 A reader/antenna system to interrogate the RFID inlay
 Application software and a host computer system
RFID TAG

 The RFID tag consists of an integrated circuit (IC) embedded
  in a thin film medium.
 Information stored in the memory of the RFID chip is
  transmitted by the antenna circuit embedded in the RFID inlay
  via radio frequencies, to an RFID reader
 3 types
   Passive
   Semi-passive
   Active
T YPES OF RFID TAGS

      Active Tags          Semi-passive Tags             Passive Tags

•Use a battery          •Contain built-in           •Derive their power
•communicate over        batteries to power the      from the field
 distances of several    chip’s circuitry, resist    generated by the
 meters                  interference and            reader
                         circumvent a lack of       •without having an
                         power from the              active transmitter to
                         reader signal due to        transfer the
                         long distance.              information stored
                        •They are different
                         from active tags in
                         that they only
                         transmit data at the
                         time a response is
                         received
APPLICATIONS

Frequency         Appx. Read     Data Speed         Cost of Application
                  Range                             Tags



Low Frequency     <5cm           Low                High        •   Animal Identification

(125kHz)          (passive)                                     •   Access Control

High Frequency    10 cm – 1m     Low to Moderate    Medium to   •   Smart Cards
                                                    Low
(13.56 Mhz)       (passive)                                     •   Payment (paywave)

Ultra High        3m -7m         Moderate to High   Low         •   Logistics and Supply Chain

Frequency (433,   (passive)                                     •   Baggage Tracking
868-928 Mhz)

Microwave (2.45   10m -15m       High               High        •   Electronic toll collection (Autotoll)

& 5.8 Ghz)        (passive)                                     •   Container Tracking

                  20m – 40m

                  (active)
CURRENT APPLICATIONS
Application Segment      Representative Applications               Competitive Technologies                     Current Penetration   Typical Tag Type


Access Control           Doorway entry                             Other keyless entry technologies             High                  Passive


Asset Tracking           Locating tractors within a freight yard   None                                         Low                   Active



Asset Tagging            Tracking corporate computing systems      Bar Code                                     Low                   Passive




Authentication           Luxury goods counterfeit prevention       Holograms                                    Low                   Passive



Baggage Tracking         Positive bag matching                     Bar Code, Optical Character Recognition      Low                   Passive



POS Applications         SpeedPass                                 Credit Cards, Smart Cards, Wireless Phones   Medium                Passive



SCM (Container Level)    Tracking containers in shipping           GPS-based Systems                            Low                   Active
                         terminals




SCM (Pallet Level)       Tracking palletized shipments             Bar Code                                     Minimal               Active, Passive



SCM (Item Level)         Identifying individual items              Bar Code                                     Minimal               Passive


Vehicle Identification   Electronic toll collection                Bar Code, License plate, reader systems      Medium                Active, Passive



Vehicle Immobilizers     Automotive ignition systems               Other theft prevention technologies          High                  Passive
Credit Cards with RFID
(Paywave function)                     APPLICATIO
                                       NS




                         Octopus (Smart Card)
APPLICATIO
                                                                    NS
Autotoll   ( E l e c t r o ni c to l l c o l l e c t i o n )




                                                               Access Control
ONLINE SURVEY

 Target: SME
 Information: Opinion on RFID and its applications
 Site:
   http://qtrial.qualtrics.com/SE/?SID=SV_9N5UPRZuyuWtsk4
SURVEY RESULT

                Types of industries that respondents think
                  it is possible to apply RFID technology
                        Document Management
                                 8%

                Inventory
                 Control
                   10%
                                             Security            Customer Services
                                               8%                      5%



Library Management                                               Hotel Management
        21%                                              Other          5%
                                                         18%

                                                                 Banking and Finance
                                                                         5%
     Pharmaceutic
     manufacturing
                                                                 Social Services
      industries            Logistics and Supply Chain                 3%
         15%                       Management
                                        20%
FURTHER DEVELOPMENT

 In medical uses and library management
VIDEO
CONCLUSION

 Positive
   RFID is a contactless reading technology and can read through
    other materials
   Hold more data than barcode does
   RFID tags data can be changed or added
   More effective, bring lots of convenience to us
 Negative
   Cost is relatively remain high (compare to barcode)
   RFID signals may have problems with some materials
   RFID standards are still being developed

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12250511 pss7

  • 1. Camera Innovation Name:ZHANG MUDI ID:12250511
  • 2. Future Introduction development of camera applications Survey result conclusion and innovation opportunities
  • 3. RFID  RFID = Radio Frequency Identification  Electronic labeling and wireless identification of objects using radio frequency  Tag carries with its information  a serial number  Model number  Color or any other imaginable data  When these tags pass through a field generated by a compatible reader, they transmit this information back to the reader, thereby identifying the object
  • 4. RFID COMPONENTS  A basic RFID system consists of these components:  A programmable RFID tag/inlay for storing item data;  Consisting of an RFID chip for data storage  an antenna to facilitate communication with the RFID chip  A reader/antenna system to interrogate the RFID inlay  Application software and a host computer system
  • 5. RFID TAG  The RFID tag consists of an integrated circuit (IC) embedded in a thin film medium.  Information stored in the memory of the RFID chip is transmitted by the antenna circuit embedded in the RFID inlay via radio frequencies, to an RFID reader  3 types  Passive  Semi-passive  Active
  • 6. T YPES OF RFID TAGS Active Tags Semi-passive Tags Passive Tags •Use a battery •Contain built-in •Derive their power •communicate over batteries to power the from the field distances of several chip’s circuitry, resist generated by the meters interference and reader circumvent a lack of •without having an power from the active transmitter to reader signal due to transfer the long distance. information stored •They are different from active tags in that they only transmit data at the time a response is received
  • 7. APPLICATIONS Frequency Appx. Read Data Speed Cost of Application Range Tags Low Frequency <5cm Low High • Animal Identification (125kHz) (passive) • Access Control High Frequency 10 cm – 1m Low to Moderate Medium to • Smart Cards Low (13.56 Mhz) (passive) • Payment (paywave) Ultra High 3m -7m Moderate to High Low • Logistics and Supply Chain Frequency (433, (passive) • Baggage Tracking 868-928 Mhz) Microwave (2.45 10m -15m High High • Electronic toll collection (Autotoll) & 5.8 Ghz) (passive) • Container Tracking 20m – 40m (active)
  • 8. CURRENT APPLICATIONS Application Segment Representative Applications Competitive Technologies Current Penetration Typical Tag Type Access Control Doorway entry Other keyless entry technologies High Passive Asset Tracking Locating tractors within a freight yard None Low Active Asset Tagging Tracking corporate computing systems Bar Code Low Passive Authentication Luxury goods counterfeit prevention Holograms Low Passive Baggage Tracking Positive bag matching Bar Code, Optical Character Recognition Low Passive POS Applications SpeedPass Credit Cards, Smart Cards, Wireless Phones Medium Passive SCM (Container Level) Tracking containers in shipping GPS-based Systems Low Active terminals SCM (Pallet Level) Tracking palletized shipments Bar Code Minimal Active, Passive SCM (Item Level) Identifying individual items Bar Code Minimal Passive Vehicle Identification Electronic toll collection Bar Code, License plate, reader systems Medium Active, Passive Vehicle Immobilizers Automotive ignition systems Other theft prevention technologies High Passive
  • 9. Credit Cards with RFID (Paywave function) APPLICATIO NS Octopus (Smart Card)
  • 10. APPLICATIO NS Autotoll ( E l e c t r o ni c to l l c o l l e c t i o n ) Access Control
  • 11. ONLINE SURVEY  Target: SME  Information: Opinion on RFID and its applications  Site:  http://qtrial.qualtrics.com/SE/?SID=SV_9N5UPRZuyuWtsk4
  • 12. SURVEY RESULT Types of industries that respondents think it is possible to apply RFID technology Document Management 8% Inventory Control 10% Security Customer Services 8% 5% Library Management Hotel Management 21% Other 5% 18% Banking and Finance 5% Pharmaceutic manufacturing Social Services industries Logistics and Supply Chain 3% 15% Management 20%
  • 13. FURTHER DEVELOPMENT  In medical uses and library management
  • 14. VIDEO
  • 15. CONCLUSION  Positive  RFID is a contactless reading technology and can read through other materials  Hold more data than barcode does  RFID tags data can be changed or added  More effective, bring lots of convenience to us  Negative  Cost is relatively remain high (compare to barcode)  RFID signals may have problems with some materials  RFID standards are still being developed