The trailer introduces the main character Austin Powers through jokes and establishing the time period of the 1960s-1970s. It shows Austin Powers saying his famous comedic lines and dancing badly to elicit laughs from the audience. The trailer relies heavily on the comedic talents of Mike Myers who plays Austin Powers to draw in viewers. It also references the sexual humor and eye candy that will be featured in the film through quick cuts of scantily clad women to promise comedy and sex appeal.
2. The trailer opens straight into a
joke from a scene from the
movie. This draws the audience
straight into the feel of the
movie and the into the action.
This then also establishes many key things about the
movie: -The movie is a comedy
-Presents the main character
-Establishes the time this movie is set in because of the sartorial codes of
60s/70s ruffles in colourful suits and 60s hair cuts, earrings and black and
white colour scheme for the woman.
-The bold typography and -The scene then cuts to this
-The titles carry on appearing in
bright red matching the animated effect where
this way to make the trailer
actors sartorial codes in ‘Austin’ spins round then
seem exciting and funky. There’s
the previous shot, makes zooms in to become large on
a voice over saying these words
it clear for the audience the screen. This makes it
in a very ‘cheesy’ or emphasised
that they are talking about fun, interesting ands more
way to imply it’s a parody
that actor and also draws dynamic for the audience to
the most attention to him. watch.
3. It then cuts to a split screen to show both a close up for Austin
Powers saying his famous comedic line and linking it with his
comedic character dancing very badly. This evokes comedy and
shows both things the actor is very good at: facially revealing
comedy and physically revealing comedy through his slapdash
movements.
-The titles again are very big and
only one word to create
exaggerated maximum drama and
to suggest this movie is bigger and
better then the last on.
-The colours again are very bright and draw attention to the words. The titles don’t correlate with each
other, linking with their colour scheme of multicoloured and representing the mix of genres, spy movie
parody.
Camera tricks like this one where the screen goes from the middle and
spreads out makes the shot look more interesting. Again the focus is on
the Austin Powers, the main character.
This movie really relies on Austin Powers or
‘Mike Myers’ star persona to draw in their
audience. He represents himself as a very
70s/60s character through the mise-en-
scene in this movie, especially through the
sartorial codes, making it look like a period
film.
4. -During the beginning section of the trailer (as it’s split into three parts) there are quick shot of different
characters in the movie as it introduces them. Even though the movie begins with a strong emphasis on
comedy, it does also make references to the type of humour that will be featured: sexual humour, and also
that there will also be sex appeal and references used throughout the film. This through quick cuts of
women emphasising body parts like thighs, half naked women dancing and the shot of dancing clubs where
groups of people a re dancing.
-The use of generic characters in spy movies are also used such as the sexy
assistant. They used an exaggerated character type by using names to play on
the character when calling her ‘Shagwell’. We could use this to make out actors
seem funnier toward the audience.
-They used a zooming effect to create the sense of futurism, making the shot look
more dynamic but also emphasise the favoured or idolised look of the actress.
They chose a typical ‘blonde bombshell’, a character often used as a timid
character but subverted here to be a stronger character, also parodying the ideas in
film in the 60s.
-Misinterpretation is used as a comedic spin here. The blond bombshell character
sexually presents herself as interested in him but he misinterprets her, whether
deliberate or not, it instils humour in the audience.
-We could use this in our trailer, in parodies slapdash humour, a play on words
and the use of sexual humour is common. These are tried and tested techniques
that can make our trailer a funny parody.
