How to grow your social media presence
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17th Ottawa Marketing Meetup Group. how to Start Build and Grow Your Tribe with WordPress and 4 of the Best Social Media Management Dashboards
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How to grow your social media presence
- 1. How To Grow Your Social Media Presence WPBLOLGSUPPORT.COM
- 3. Social Media Management START: •Why Bother? •Which Social Media Networks Deserve My Attention BUILD: •What and when you should be posting •Where you Should Be Directing Engagement GROW: •4 KEY Social Media Management Tools Engage and Grow your Social Media Presence
- 4. 20 Years Online BF & WWW
- 5. 52 Secrets My Mom Never Told Me 5 Years Of Mistakes
- 6. Author of 60 Multimedia eBooks
- 7. Old School Thinking Causes Big Mistakes
- 8. Old School Thinking Requires Leverage
- 9. Why Bother?
- 10. The Elephant In The Room B2B or B2C
- 11. Social Media Trends Facebook o Live o Messenger o Instant Articles Pictures & Audio o Bit Sized Live Messaging o Skype o Slack Preparing for the Future
- 12. START Engagement Points o WordPress Blog o Posts o Landing Pages Call To Action o Where Are They Going o What Do You Want Them Do o Your Story Open Accounts o Facebook o ? o ? o ? o ? Action Steps
- 14. Your Content The Best Bloggers Get… Great Rankings o Valuable content o proper search engine optimization o Relevancy Engaged Readers o Great Topics o Easy To Share Tools of the Trade o SEO Plugins o Social Plugins o Great Themes SEO Rankings a + Engagement
- 15. Content Types
- 16. Post Strategies
- 17. Presented How?
- 19. BUILD Document Your Journey Have a Big Fat Claim Organize Your Story Action Steps
- 21. When To Post
- 22. 4 Tools Advanced - Beginner Corporate - Entrepreneur
- 23. HootSuite Advanced Users/Teams and Instagram
- 24. HootSuite Streams + Networks + Apps
- 25. Buffer Chrome Extensions + Feedly
- 26. Feedly Chrome Extensions + Shared Connections
- 27. Flipboard
- 30. Links START RESOURCES ◦ WPBlogSupport.com ◦ Free WPKeen Account ◦ WordPress Ask Me Anything Calls BUILD RESOURCES ◦ Thrivethemes.com ◦ Yoast.com ◦ Seopressor.com ◦ semperfiwebdesign.com (All In One SEO Plugin) GROW RESOURCES ◦ Hootsuite.com ◦ Buffer.com ◦ 0nlywire.com ◦ WPKeen.com ◦ Feedly.com ◦ Flipboard.com
Notas del editor
- Is it about the numbers? Or is it about the results?
- Here’s why that’s so: the 5 Snapchat statistics from Edison’s Infinite Dial that prove the power of Snapchat. 1. Snapchat is better known than Pinterest or Linkedin2 Given that it’s been around for a lot shorter time, it’s amazing that more Americans are familiar with Snapchat than with Pinterest or Linkedin (not to mention Tumblr, Vine, et al). In the past 12 months, awareness of Snapchat among Americans 12 and older grew from 60% to 71%. 2. Snapchat has more users than Twitter or Pinterest or Linkedin Think about that. For a looooong time we’ve put Facebook and Twitter in the same sentence. Now, Twitter isn’t even in the same paragraph, replaced in the top tier by Instagram (also owned by Facebook), and Snapchat. Snapchat Statistics - Bigger than Twitter 3. Snapchat grew as much in one year as Twitter has in 4 years combined2 The narrative that Twitter’s growth has stalled has been an albatross on its stock price for some time now, and the struggle is real. In the 2013 Infinite Dial study, 15% of Americans said they used Twitter. By 2016 21% of the country claimed Twitter usage. Between 2015 and 2016, Snapchat went from 17% to 23%. That’s an incredibly steep curve and now that Snapchat is breaking into more mainstream audiences, I predict it to approach 30% by next year. 4. Snapchat is the country’s second-favorite social network Ranked by which social network they use most often, Snapchat is now in second position across the entire United States, with 8% of Americans citing Snapchat as the place they visit most. Instagram is third at 7%. Both are far, far behind Facebook, a place that 61% of social media using Americans say is their favorite. Note that last year, Snapchat was tied for FIFTH in this preference list. This is a particularly noteworthy Snapchat statistics because it demonstrates that rising awareness is leading to increased trial, and increased trial is leading to robust stickiness. All very positive indicators for future growth. snapchat statistics 2 5. Snapchat is incredibly popular among young Americans This doesn’t come as a surprise, but seeing the actual data brings this point home. Facebook (including Messenger) remains the most popular social platform among Americans 12-24 years old, with 32% saying they use Facebook most. Snapchat is second with 26%, far outpacing Instagram at 17%. This is a big move in just one year, as the previous edition of The Infinite Dial showed Facebook at 43%, Instagram in second place at 18%, and Snapchat at 15%. Essentially what has happened is that in 12 months, 10% of the entire nation’s population of social media using 12-24 year-olds moved from Facebook to Snapchat as their platform of choice. Wow! Snapchat’s growth makes it a force to be reckoned with in a way that has few precedents (other than Facebook and Instagram, perhaps).
- Content Types are always Related To YOUR Story
- Valuable content proper search engine optimization relevancy
- Valuable content proper search engine optimization relevancy
- Your Story Your Fans Your Followers Case Study Examples
- Ward Christensen, the co-founder of the CBBS bulletin board was the first bulletin board system (BBS) ever brought online. Christensen, along with partner Randy Suess, began development during a blizzard in Chicago, Illinois, and later established CBBS four weeks later, on February 16, 1978. 2. There are over 10 million Facebook “apps”. 3. The fastest growing demographic on Twitter is the 55-64 year age bracket. That’s a growth of 79% since 2012. For Facebook and Google Plus, the 45 to 54 year age bracket at 46% and 56% respectively are the fastest growing demographics. 4.93% of marketers are using social media. However, only 9% of marketing companies have full-time bloggers. 5.Food is the top category on Pinterest making up 57% of discussions. 6.23% of Facebook users check their account at least 5 times a day. 7. 4.2 billion people access social media sites via mobile devices with 189 million Facebook users being ‘mobile only’. 8.60% of Google+ users login at least once a day. 9. Despite privacy concerns, only 25% of Facebook users utilize privacy settings. 10.According to this study, mothers with children under the age of 5 are the most active on social media. 11.Despite having a lower percentage of users than Facebook, Twitter, Google + and Pinterest, 2 new members join LinkedIn every second. 12.80% of all Pinterest pins are actually repins. 13.Users send out 58 million tweets per day, with 9,100 happening every second. However, there are 222 million Twitters who just watch other people’s tweets. 14. The +1 button is hit at least 5 billion times per day. 15.LinkedIn has over 3 million company pages with over 1 billion endorsements. 16.There are 684,478 pieces of content shared on Facebook; 3,600 new photos on Instagram; 2,083 check-ins on Foursquare during every minute of every day. 17.People are spending 1 out of every 7 minutes on Facebook when online. Facebook users typically are spending 10.5 billion minutes (almost 20,000 years) on the social network. And, that’s excluding mobile devices. 18.After being inspired by Flickr and the five-character length of American SMS short codes, the original name for Twitter was twttr. Other options were Twitch, Smssy and the not-creppy-at-all Friendstalker. 19.91% of mobile Internet access is for social activities with 73% of smartphone owners accessing social networks through apps at least once per day. 20.Instagram has already had more than 16 billion photos uploaded since debuting in 2010. 5 million photos are uploaded daily. 21.If social media companies were countries: Followed by China, Facebook would be the world’s most populous country with over 1.1 billion users. Google Plus (693 million active users) would be third and Twitter (554 million users) would be fourth. That’s ahead both India and the U.S. 22.YouTube has over 1 billion unique visitors per month and reaches the coveted 18-34 year old demographic more than any cable network. 23.The male vs. female ratio of social media users is as follows: Facebook – 60% female/40% male; Twitter – 60% female/40% male; Pinterest – 79% female/21% male; Google Plus – 29% female/71% male; LinkedIn – 55% female/45% male. 24.Around 46% of web users will look towards social media when making a purchase. 25.How popular is social media? It’s the most popular activity online. Yep. It’s even more popular than porn.