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The Future of Food: Innovation in food
commodities and partnering with the private
                 sector

                   Lauren Ruth
      Country Director, Land O’Lakes Zambia
          Thursday, February 23, 2012
Session Goals

1. Identify better ways to integrate NACS with commodity reporting
   and requisition, to ensure that the correct quantities of prescribed food
   are delivered, avoiding stock outs and food wastage.

2. Review the current trends and innovations in local food
   commodity production and alternative food formats; examining
   whether these options are cost effective, increase food accessibility, and
   meet patients’ needs.

3. Explore and brainstorm options for engaging the private sector,
   creating a pathway for sustainable retail food commodity production,
   while appealing to the end consumer.
Land O’Lakes
                Local Food Procurement and
                                Distribution
• USDA/Zambia Local and Regional Procurement
  Program (food baskets/HEPS)

• USDA/Bangladesh Local and Regional Procurement
  Program (locally produced cereal bars)

• USAID/PEPFAR/FFP – Zambia – specialized food
  formats w/ private sector

• School Feeding Programs (milk and other)
“Going Local”

   Many programs are trending towards local
    production/procurement

   US Department of Agriculture invested in a year long series of
    “Local Regional Procurement” programs, several in Africa

    Demonstrated: it is possible to procure safe, timely, cost-
    effective, locally produced food

   Engaging local producers, ensuring food safety, packaging, and
    timely production.
What is being produced locally?
Assess the local
  processing sector        Key Elements of
  (is there adequate
 capacity/safety/QC?)      Local Production

Identify a local quality
 control/inspections
          firm
 (Engaging a 3rd party
        firm )



   Develop product
     formulation
(Standards? CODEX/local
  bureau of standards)



   Developing tight
product specifications
 (packaging, quantity,
 delivery, parameters)



 Issue a competitive
 tender, using specs
   (local newspaper,
 commodity exchange,
     blind volume)



  Select processor,
  engage processor
 (Develop tight default
       clauses))
Supply Chain and Demand…

•   Existing supply chain systems (public/private) – MSL/CHAZ

•   Integrating food commodities into public systems (essential
    medicine? Public system requirements)

•   “Push” vs. “Pull Systems”

•   Leveraging support of existing USAID programs, working to
    deliver ARVs, and supporting delivery of other essential
    medicines
Getting it Right, Integration &
                 Communication
Goals of an integrated supply chain:

•   Avoiding stock outs and wastage

•   Ensuring just in time delivery

•   Coordinating NACS data and commodity procurement

•   Clear roles and responsibilities for all players
Msereke Health Clinic - Zambia
Report and Requisition
Commodity Management
Old Food, New Food
•   What are the traditional supplemental and therapeutic
    food formats - why do they work?

•   USAID – “Delivering Improved Nutrition” –
    Recommendations for Changes to U.S. Food Aid Products
    and Programs

•   Modifying existing formats to include other local
    ingredients

•   Exploring new food formats
Traditional Supplemental Food Format


                  •Corn Soya Blend (CSB)

                  •High Energy Protein
                  Supplement (HEPS)

                  •Typically corn-based

                  •Utilizing other local staple
                  foods as blended product-
                  base
4 Key Components of a Nutritionally Suitable RUTF
 1. A staple as the main ingredient - preferably a cereal.

 2. A protein supplement from a plant or animal food - beans,
    groundnuts, milks, meats, chicken, fish, eggs, etc. To be practical
    such foods must be low-cost, and this requirement has pushed
    development towards legumes and oilseed as these are cheaper
    than products containing milk or other animal products.

 3. A vitamin and mineral supplement - a vegetable and/or fruit.

 4. An energy supplement - fat, oil or sugar to increase the energy
    concentration of the mix.



 http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange
     (FEX), Steve Collins and Jeya Henry, FEX issue 102
Alternative RUTF Formulations
       RICE –SESAME RUTF 1




                                      BARLEY –SESAME RUTF 1




                                                               MAIZE –SESAME RUTF 1




http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange (FEX), Steve
Collins and Jeya Henry, FEX Issue 102
Attributes of an Ideal Formulation
 In addition, an ideal RUTF formulation must have the
    following attributes:
 •    Good nutritional quality (i.e. protein, energy and micronutrient
      content)
 •    Long shelf life
 •    Highly palatable with a good taste
 •    A consistency and texture suitable for feeding to children
 •    Require no additional processing prior to feeding
 •    Amino acid complementation for maximum protein quality
 •    Product stability
 •    Ingredients should be easily available in developing countries




http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange (FEX), Steve Collins and
Jeya Henry, FEX Issue 102
Will You be My Partner?...engaging the
            private sector
•   Exploring how food processors and retailers can play an
    ongoing role in developing, promoting, and supplying
    fortified foods on the retail market ;

•   Retail supply chains and social marketing

•   looking at retail supply chains and social marketing.
Commercial cereal bar,
                                               Energy

School feeding program cereal bar




                                    Figure : Olympic Industries has branded their
                                    new commercial cereal bar (product on top) with
                                    the name of their most popular biscuit (product
                                    on bottom), Energy
COMACO – connecting local producers with local
                                   production
Social Marketing – acceptance and market share
Fortified
Vouchers, the way of the future?

• New and old systems – what is appropriate for your
  program?

 Laying the foundation – what systems need to be in
  place before exploring new options?

 How can they be integrated into FBP programming?
Traditional voucher program
Paper vouchers
Innovations in voucher systems
    WFP “SPLASH” voucher program                                  •   WFP uses scratch cards and cell phones
            Zambia 2010                                               to allow beneficiaries to choose when and
                                                                      where to pick up their food

                                                                  •   Beneficiaries are given a SPLASH card
                                                                      containing two codes. When the first one
                                                                      is entered into the shopkeeper’s mobile
                                                                      phone, it shows him or her how much
                                                                      food to hand over

                                                                  •   WFP partnered with local vendors who
                                                                      already carried existing food products
                                                                      (e.g. maize meal) to serve as outlets

                                                                  •   The mobile delivery and tracking (MDT)
                                                                      system reduces the overheads of
                                                                      traditional food delivery and gives local
                                                                      markets business
http://www.wfp.org/stories/zambia-cellphones-and-scratch-cards-
                    streamline-rations-flow
Innovations in voucher systems cont’d
    WFP “SPLASH” voucher program                                  •   Difficult to implement for a
            Zambia 2010                                               food by prescription program
                                                                  •   Private-sector vendors must be
                                                                      stock adequate quantities of
                                                                      prescribed food in appropriate
                                                                      sizes in rural areas
                                                                  •   Prior to establishing such a
                                                                      program, would need to ensure
                                                                      product availability and efficacy
                                                                  •   More difficult to track
                                                                      adherence




http://www.wfp.org/stories/zambia-cellphones-and-scratch-cards-
                    streamline-rations-flow
Can this be applied to NACS?
- It is a staged process, which requires private-sector
  participation
- The difference between the food aid that SPLASH
  enabled, was that vendors were already stocking
  these readily available food products (e.g. maize
  meal, beans, oil) – in standard quantities.
- If/when patients go to redeem
- Food by Prescription requires specific daily dosages,
  which
Thank you




Thank you!

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Ruth Lauren

  • 1.
  • 2. The Future of Food: Innovation in food commodities and partnering with the private sector Lauren Ruth Country Director, Land O’Lakes Zambia Thursday, February 23, 2012
  • 3. Session Goals 1. Identify better ways to integrate NACS with commodity reporting and requisition, to ensure that the correct quantities of prescribed food are delivered, avoiding stock outs and food wastage. 2. Review the current trends and innovations in local food commodity production and alternative food formats; examining whether these options are cost effective, increase food accessibility, and meet patients’ needs. 3. Explore and brainstorm options for engaging the private sector, creating a pathway for sustainable retail food commodity production, while appealing to the end consumer.
  • 4. Land O’Lakes Local Food Procurement and Distribution • USDA/Zambia Local and Regional Procurement Program (food baskets/HEPS) • USDA/Bangladesh Local and Regional Procurement Program (locally produced cereal bars) • USAID/PEPFAR/FFP – Zambia – specialized food formats w/ private sector • School Feeding Programs (milk and other)
  • 5. “Going Local”  Many programs are trending towards local production/procurement  US Department of Agriculture invested in a year long series of “Local Regional Procurement” programs, several in Africa  Demonstrated: it is possible to procure safe, timely, cost- effective, locally produced food  Engaging local producers, ensuring food safety, packaging, and timely production.
  • 6. What is being produced locally?
  • 7. Assess the local processing sector Key Elements of (is there adequate capacity/safety/QC?) Local Production Identify a local quality control/inspections firm (Engaging a 3rd party firm ) Develop product formulation (Standards? CODEX/local bureau of standards) Developing tight product specifications (packaging, quantity, delivery, parameters) Issue a competitive tender, using specs (local newspaper, commodity exchange, blind volume) Select processor, engage processor (Develop tight default clauses))
  • 8. Supply Chain and Demand… • Existing supply chain systems (public/private) – MSL/CHAZ • Integrating food commodities into public systems (essential medicine? Public system requirements) • “Push” vs. “Pull Systems” • Leveraging support of existing USAID programs, working to deliver ARVs, and supporting delivery of other essential medicines
  • 9. Getting it Right, Integration & Communication Goals of an integrated supply chain: • Avoiding stock outs and wastage • Ensuring just in time delivery • Coordinating NACS data and commodity procurement • Clear roles and responsibilities for all players
  • 13.
  • 14. Old Food, New Food • What are the traditional supplemental and therapeutic food formats - why do they work? • USAID – “Delivering Improved Nutrition” – Recommendations for Changes to U.S. Food Aid Products and Programs • Modifying existing formats to include other local ingredients • Exploring new food formats
  • 15. Traditional Supplemental Food Format •Corn Soya Blend (CSB) •High Energy Protein Supplement (HEPS) •Typically corn-based •Utilizing other local staple foods as blended product- base
  • 16. 4 Key Components of a Nutritionally Suitable RUTF 1. A staple as the main ingredient - preferably a cereal. 2. A protein supplement from a plant or animal food - beans, groundnuts, milks, meats, chicken, fish, eggs, etc. To be practical such foods must be low-cost, and this requirement has pushed development towards legumes and oilseed as these are cheaper than products containing milk or other animal products. 3. A vitamin and mineral supplement - a vegetable and/or fruit. 4. An energy supplement - fat, oil or sugar to increase the energy concentration of the mix. http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange (FEX), Steve Collins and Jeya Henry, FEX issue 102
  • 17. Alternative RUTF Formulations RICE –SESAME RUTF 1 BARLEY –SESAME RUTF 1 MAIZE –SESAME RUTF 1 http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange (FEX), Steve Collins and Jeya Henry, FEX Issue 102
  • 18. Attributes of an Ideal Formulation In addition, an ideal RUTF formulation must have the following attributes: • Good nutritional quality (i.e. protein, energy and micronutrient content) • Long shelf life • Highly palatable with a good taste • A consistency and texture suitable for feeding to children • Require no additional processing prior to feeding • Amino acid complementation for maximum protein quality • Product stability • Ingredients should be easily available in developing countries http://fex.ennonline.net/102/4-3-2.aspx, Emergency Nutrition Network (ENN), Field Exchange (FEX), Steve Collins and Jeya Henry, FEX Issue 102
  • 19. Will You be My Partner?...engaging the private sector • Exploring how food processors and retailers can play an ongoing role in developing, promoting, and supplying fortified foods on the retail market ; • Retail supply chains and social marketing • looking at retail supply chains and social marketing.
  • 20. Commercial cereal bar, Energy School feeding program cereal bar Figure : Olympic Industries has branded their new commercial cereal bar (product on top) with the name of their most popular biscuit (product on bottom), Energy
  • 21. COMACO – connecting local producers with local production
  • 22. Social Marketing – acceptance and market share
  • 24. Vouchers, the way of the future? • New and old systems – what is appropriate for your program?  Laying the foundation – what systems need to be in place before exploring new options?  How can they be integrated into FBP programming?
  • 26. Innovations in voucher systems WFP “SPLASH” voucher program • WFP uses scratch cards and cell phones Zambia 2010 to allow beneficiaries to choose when and where to pick up their food • Beneficiaries are given a SPLASH card containing two codes. When the first one is entered into the shopkeeper’s mobile phone, it shows him or her how much food to hand over • WFP partnered with local vendors who already carried existing food products (e.g. maize meal) to serve as outlets • The mobile delivery and tracking (MDT) system reduces the overheads of traditional food delivery and gives local markets business http://www.wfp.org/stories/zambia-cellphones-and-scratch-cards- streamline-rations-flow
  • 27. Innovations in voucher systems cont’d WFP “SPLASH” voucher program • Difficult to implement for a Zambia 2010 food by prescription program • Private-sector vendors must be stock adequate quantities of prescribed food in appropriate sizes in rural areas • Prior to establishing such a program, would need to ensure product availability and efficacy • More difficult to track adherence http://www.wfp.org/stories/zambia-cellphones-and-scratch-cards- streamline-rations-flow
  • 28. Can this be applied to NACS? - It is a staged process, which requires private-sector participation - The difference between the food aid that SPLASH enabled, was that vendors were already stocking these readily available food products (e.g. maize meal, beans, oil) – in standard quantities. - If/when patients go to redeem - Food by Prescription requires specific daily dosages, which