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VENTAS SOLOMO
1.
Iván García Pelegrín
2.
Unión entre social,
local y Mobile marketing
3.
Social: Los
consumidores son sociales Local: Los consumidores son sociales allí dónde están Mobile: El consumidor de hoy está definido en gran parte por su movilidad
4.
Nuevo paradigma del
marketing
5.
5 pasos para
implantar SOLOMO Encontrar público objetivo Compartir Añadir valor atreves de la utilidad Simple Construir relaciones
6.
SOLOMO on-line Estrategia
integración offline-online Experiencias online que acompañen las offline Multiplataforma Simplicidad Componente lúdico de juego
7.
Datos relevantes
8.
Video https://www.youtube.com/watch?v=gRjJ gUoAAck
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