Description: This session will discuss an organizations revenue pie chart and why it is important to have diverse sources of revenue. How to build a better giving pyramid from bottom to top. The risk of dependency on a few large funders will be discussed and the precarious financial position. This webcast will share best practices on how to expand your fundraising using the human and financial resource you have! This interactive webcast will provide best practices to expand your revenue sources. At the conclusion of the webcast, participants will: Understand why having a diverse revenue streams is important to the long-term growth of your organization, Understand how to strategically upgrade individual donors, Review current grant programs to include private, public and government grants, Learn best practices for corporate partnership, Leverage the current economy to continue fundraising Facilitator: Barbara Talisman, President of Talisman and Associates, Inc. Talisman Associates, Inc. is a full service consulting firm working with public benefit corporations. The firm provides hands-on fund development assistance and leadership training to non-profits. http://www.3talisman.com/

2. y y
Why? v. Why not?
Where are you
now?
Why change?
How to change?

3. Why? v. Why not?
v
Control revenue
Reduce reliance on
single source
Utilize resources
Donor stewardship
p

4. What does yours look like?
Lots of government $
One large Foundation?
A few good donors?

5. Giving in America
Source: Giving USA
http://www.aafrc.org/gusa/ways.cfm

6. Questions…….
Questions

7. Balanced Revenue
Focus on individuals
More control over cash flow
Show d
Sh donors you are
committed to stewardship
Offers many points of entry
for donors

8. It’s a Process
Commitment
Plan
Pro-
Pro-actively seek new
money

9. Commitment
Board engagement
Cultivation/Solicitation
Annual giving
Major i i
M j giving
Corporate giving
Foundation giving
Time/Commitment

10. Questions…….
Questions

11. Cultivation
Raise awareness
Communication
Events
Ask

12. Solicitation
Annual ask
Special events
One on one
Sponsorship
p p
Ask others to help

13. Keep Trying
Don’t give up
Use many channels
Engage in social
media

14. Questions…….
Questions

15. Thank you!
barbara@3talisman.com
3talisman.com
3t li
Talisman Blog
Making a Difference Radio
@BTalisman
Facebook