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Bart De Waele
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Apestaartjaren: de mobiele generatie
1.
DE MOBIELE GENERATIE
2.
Goeienavond, ik ben
Bart.
3.
Ik werk voor
webbureau Netlash. ... en nog een paar andere bedrijven:
4.
5.
http://slideshare.net/netlash
6.
DE MOBIELE GENERATIE 21/12/2010, Apestaartjaren
7.
8.
Ik weet helemaal
niets van jongeren.
9.
10.
11.
Mobiele trends ‣
Social ‣ Closed community ‣ Augmented Reality ‣ QR code ‣ Gaming ‣ Airplane mode ‣ Streaming ‣ NFC ‣ Location ‣ Comparative shopping
12.
Sociaal
13.
14.
Fundamentele verandering ‘swarm’ hier &
nu peer social = traffic driver
15.
Sociaal kleedhokje ‘hot or not’ “profile
pic!” social browsing
16.
Augmented reality
17.
Augmented reality Google Goggles Layar Word
Lens
18.
Gaming
19.
Gaming casual gaming Unreal engine Angry
Birds, Plants vs. Zombies social gaming
20.
Streaming
21.
Internet = TV
= streaming download to watch streaming Yelo digicorder + iPhone
22.
Location
23.
Location based services Gowalla FourSquare Facebook
Places Google Lattitude
24.
Closed Community
25.
Closed community ‘velvet rope’ Vente
Privé
26.
QR Code
27.
Airplane mode
28.
Near Field Communication
29.
Comparative shopping
30.
Comparative shopping Pricegrabber Amazon ...
31.
Mobiele trends ‣
Social ‣ Closed community ‣ Augmented Reality ‣ QR code ‣ Gaming ‣ Airplane mode ‣ Streaming ‣ NFC ‣ Location ‣ Comparative shopping
32.
VRAGEN?
33.
twitter.com/netlash bart@netlash.com www.netlash.com
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