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An Introduction to the
INTERNET OF THINGS CONSORTIUM – IoTC
February 2017
No Longer Just Hype
Number of IoT connected devices to increase from 10.3B in 2014 to 29.5B in 20201
In 2016, 5.5 million new things are connected to network each day2
IoT to have global economic impact of as much as $11 trillion per year by 20253
72% of organizations feel IoT is critical to their competitive advantage4
63% of businesses have live IoT projects or are less than a year from launch5
63% of business adopting IoT are seeing significant ROI6
Sources:
1IDC, Worldwide Internet of Things Forecast 2015-19, February 2016
2Gartner, November 2015
3McKinsey Global Institute report, November 2015
4Oxford Economics, 2015
5, 6Vodafone IoT Barometer, July 2016
IoT By the Numbers…
The Internet of Things Consortium (IoTC) is the premier trade
association for the Internet of Things (IoT) ecosystem
We are the IoTC
Our Mission
To lead the industry’s efforts in promoting adoption of IoT products and
services, strategic partnerships, & marketplace knowledge sharing
Knowledge Sharing
Share knowledge,
learnings, case studies
Educate wider business
community
Publish B2B/B2C research
Partnerships
Strategically pair
companies across sectors
and Fortune 500 with
startups
Public-private partnerships
Adoption of IoT
“Cross the Chasm” from
Early Adopters to Mass
Market
Tackle industry roadblocks
(retail, marketing, pricing,
privacy/security)
Stimulate IoT sales through
traditional retail
Growing the
IoT
marketplace
Our Strategy
To ignite the growth of the IoT marketplaceOur Mission
IoTC at Events
IoTC at Events
Networking Receptions & Roundtable Dinners
IoTC reception
IoTC VIP Party in San Francisco
Smart Cities & IoT Networking
Receptions with Techstars
New York & Washington, DC
Smart Homes & Smart Cities
“Connected Conversations”
Roundtable Dinners
New York & Boston
VIP Dinner &
Roundtable Discussions
Chicago & Boston
“South-by Rocks The
Smart Home” Reception
FEB 2016
MAR 2016
MAR 2016
MAY 2016
JAN 2017
SEP & DEC
2016
JUN 2016
IoTC CES Happy Hour &
IoT Showcase
Engage Key Influencers in the IoT Community
IoTC events hosting senior execs
from the industry’s biggest players…
In the Press & Media Partnerships
Press Mentions
May 2016 Issue
Click to read our “Beating
the Hackers” Article
Also featured in:
IoTC named as “Top
Influencer” in IoT
Click to read Inc. article
IoTC named as “Top
Expert” in IoT
Click to read Huffington Post
article
Media Partnerships
Industry Leading Twitter Following
@iotconsortium
21.5K Followers
200+% Growth
in 2016
@IIConsortium
5,000 Followers
@iotm2mcouncil
500 Followers
@AllSeenAlliance
4,900 Followers
@TheThreadGroup
1,600 Followers
@M2M_Alliance
7,500 Followers
@ZigBeeAlliance
9,600 Followers
Note: Twitter follower figures rounded and as of February 3rd, 2017
Calendar of Events
2/27: Mobile World
Congress
Location: Barcelona, Spain
2/20: Smart Energy
Summit
Location: Austin, TX
5/23: CONNECTIONS
Connected Home
Conference
Location: San Francisco, CA
5/16: Internet of Things
World USA
Location: Santa Clara, CA
TBD…
Spring &
Summer
IoTC Tech
Showcase
3/12: IoTC Members
Meeting
Location: Austin, TX
5/22: IoTC Members
Meeting
Location: San Francisco, CA
Fall
Join the IoTC to…
Unlock Innovation
in Internet of Things
• Tap into our startup and investor
community to discover
partnership opportunities
• Find inspiration from thought
leadership events and content
• Uncover emerging trends and
opportunities in IoT with our
research library
Become an
Influencer in IoT
• Elevate reputation and authority
as part of leading trade
association in IoT
• Join committees to lead industry
collaboration & solutions around
most important issues in IoT
• Speaking opportunities at high
profile events
• Leverage our press relations
and media partnerships
Grow and Develop
Business Faster
• Elite networking with senior
execs at leading brands, tech
companies, and investors in IoT
• Introductions to business
development prospects
• Marketing & promotion through
IoTC newsletter, social media,
and media relations
• Learn best practices for growth
from fellow members
1 2 3
Industry Committees
• Participate in councils with fellow
IoTC members
• Identify and tackle biggest
marketplace challenges
• Lead industry & establish standards
in realizing opportunities in IoT
• Committees include:
• Privacy & Security
• Connected Homes
Exclusive Membership Benefits
Invite-only
Events
• IoT Insiders Dinners
• Panel Discussions
• Cocktail Receptions
Membership Meetings
• Quarterly meetings in SF, NY, LA &
more
Member Promotion
• Company logo & listing
on IoTC website,
newsletter, and social
media channels
• IoTC representation in
the press and at
industry gatherings
Research &
Resource Center
• Access to library of IoT
research & resources
• Original IoTC research
Discounts
• Partner conferences
• Syndicated research
marketing@iofthings.org
Join us for the #ThirdWave
THANK YOU
To Learn More & Become a Member
@iotconsortium http://iofthings.org

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An introduction to the IoTC

  • 1. An Introduction to the INTERNET OF THINGS CONSORTIUM – IoTC February 2017
  • 2. No Longer Just Hype Number of IoT connected devices to increase from 10.3B in 2014 to 29.5B in 20201 In 2016, 5.5 million new things are connected to network each day2 IoT to have global economic impact of as much as $11 trillion per year by 20253 72% of organizations feel IoT is critical to their competitive advantage4 63% of businesses have live IoT projects or are less than a year from launch5 63% of business adopting IoT are seeing significant ROI6 Sources: 1IDC, Worldwide Internet of Things Forecast 2015-19, February 2016 2Gartner, November 2015 3McKinsey Global Institute report, November 2015 4Oxford Economics, 2015 5, 6Vodafone IoT Barometer, July 2016 IoT By the Numbers…
  • 3. The Internet of Things Consortium (IoTC) is the premier trade association for the Internet of Things (IoT) ecosystem We are the IoTC
  • 4. Our Mission To lead the industry’s efforts in promoting adoption of IoT products and services, strategic partnerships, & marketplace knowledge sharing Knowledge Sharing Share knowledge, learnings, case studies Educate wider business community Publish B2B/B2C research Partnerships Strategically pair companies across sectors and Fortune 500 with startups Public-private partnerships Adoption of IoT “Cross the Chasm” from Early Adopters to Mass Market Tackle industry roadblocks (retail, marketing, pricing, privacy/security) Stimulate IoT sales through traditional retail Growing the IoT marketplace Our Strategy To ignite the growth of the IoT marketplaceOur Mission
  • 7. Networking Receptions & Roundtable Dinners IoTC reception IoTC VIP Party in San Francisco Smart Cities & IoT Networking Receptions with Techstars New York & Washington, DC Smart Homes & Smart Cities “Connected Conversations” Roundtable Dinners New York & Boston VIP Dinner & Roundtable Discussions Chicago & Boston “South-by Rocks The Smart Home” Reception FEB 2016 MAR 2016 MAR 2016 MAY 2016 JAN 2017 SEP & DEC 2016 JUN 2016 IoTC CES Happy Hour & IoT Showcase
  • 8. Engage Key Influencers in the IoT Community IoTC events hosting senior execs from the industry’s biggest players…
  • 9. In the Press & Media Partnerships Press Mentions May 2016 Issue Click to read our “Beating the Hackers” Article Also featured in: IoTC named as “Top Influencer” in IoT Click to read Inc. article IoTC named as “Top Expert” in IoT Click to read Huffington Post article Media Partnerships
  • 10. Industry Leading Twitter Following @iotconsortium 21.5K Followers 200+% Growth in 2016 @IIConsortium 5,000 Followers @iotm2mcouncil 500 Followers @AllSeenAlliance 4,900 Followers @TheThreadGroup 1,600 Followers @M2M_Alliance 7,500 Followers @ZigBeeAlliance 9,600 Followers Note: Twitter follower figures rounded and as of February 3rd, 2017
  • 11. Calendar of Events 2/27: Mobile World Congress Location: Barcelona, Spain 2/20: Smart Energy Summit Location: Austin, TX 5/23: CONNECTIONS Connected Home Conference Location: San Francisco, CA 5/16: Internet of Things World USA Location: Santa Clara, CA TBD… Spring & Summer IoTC Tech Showcase 3/12: IoTC Members Meeting Location: Austin, TX 5/22: IoTC Members Meeting Location: San Francisco, CA Fall
  • 12. Join the IoTC to… Unlock Innovation in Internet of Things • Tap into our startup and investor community to discover partnership opportunities • Find inspiration from thought leadership events and content • Uncover emerging trends and opportunities in IoT with our research library Become an Influencer in IoT • Elevate reputation and authority as part of leading trade association in IoT • Join committees to lead industry collaboration & solutions around most important issues in IoT • Speaking opportunities at high profile events • Leverage our press relations and media partnerships Grow and Develop Business Faster • Elite networking with senior execs at leading brands, tech companies, and investors in IoT • Introductions to business development prospects • Marketing & promotion through IoTC newsletter, social media, and media relations • Learn best practices for growth from fellow members 1 2 3
  • 13. Industry Committees • Participate in councils with fellow IoTC members • Identify and tackle biggest marketplace challenges • Lead industry & establish standards in realizing opportunities in IoT • Committees include: • Privacy & Security • Connected Homes Exclusive Membership Benefits Invite-only Events • IoT Insiders Dinners • Panel Discussions • Cocktail Receptions Membership Meetings • Quarterly meetings in SF, NY, LA & more Member Promotion • Company logo & listing on IoTC website, newsletter, and social media channels • IoTC representation in the press and at industry gatherings Research & Resource Center • Access to library of IoT research & resources • Original IoTC research Discounts • Partner conferences • Syndicated research
  • 14. marketing@iofthings.org Join us for the #ThirdWave THANK YOU To Learn More & Become a Member @iotconsortium http://iofthings.org