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Power of influence

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Kim Newman
Kim Newman

The document provides an overview of techniques for influencing others and selling effectively. It discusses the psychology of communication through words, tonality, and physiology. It also outlines 10 filters that can help determine a potential customer's preferences to influence them to buy, such as focusing on pain vs pleasure, the future vs the past, and cost vs convenience. Values, emotion vs logic, and building rapport are emphasized as important for influencing others. Networking strategies are also summarized, focusing on helping others, developing expertise and credibility over time.

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The Psychology Of Selling
Kim Newman ,[object Object],[object Object],[object Object],[object Object],[object Object]
Colin Phelan ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is Selling ,[object Object]
Why Master the ‘Power of Influence ,[object Object],[object Object]
NWWAM ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Meaning of Communication ,[object Object],[object Object],[object Object]
Through Words ,[object Object],[object Object],[object Object],[object Object]
Through Tonality ,[object Object],[object Object],[object Object],[object Object],[object Object]
Through Physiology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Representational Systems ,[object Object],[object Object],[object Object],[object Object]
Visual ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Auditory ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Kinaesthetic ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Auditory Digital ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10 Influencing Filters ,[object Object]
1 Towards or Away From ,[object Object],[object Object],[object Object],[object Object]
2 Frame of Reference ,[object Object],[object Object]
3 Possibility v Necessity ,[object Object],[object Object],[object Object],[object Object]
4 Relationship Sort ,[object Object],[object Object],[object Object],[object Object]
5 Attention Focus ,[object Object],[object Object],[object Object],[object Object]
6 Completion or Process ,[object Object]
7 Convincer Strategy ,[object Object],[object Object],[object Object],[object Object]
8 Generality or Specificity ,[object Object],[object Object],[object Object],[object Object],[object Object]
9 Past Assurances or Future Possibility ,[object Object],[object Object]
10 Cost or Convenience ,[object Object],[object Object]
Negotiation ,[object Object],[object Object],[object Object],[object Object]
Values ,[object Object],[object Object],[object Object],[object Object],[object Object]
Pain V Pleasure ,[object Object]
Emotion V Logic ,[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object]
Growth of Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your network provides…. ,[object Object],[object Object],[object Object],[object Object]
What are you known for? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Develop your profile ,[object Object],[object Object],[object Object]
Show your expertise ,[object Object],[object Object],[object Object],[object Object]
Build credibility ,[object Object],[object Object],[object Object],[object Object]
Nurture your relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Develop relationships ,[object Object],[object Object],[object Object],[object Object]
Actively help others ,[object Object],[object Object],[object Object],[object Object]
Be patient ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]

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Power of influence

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