2. Population 1.1 billion Mobile Connections 200 million Urban Population 300 million Cable Connections 60 million Fixed Connections 45 million Internet User 40 million Broadband Connections 3.1 million Internet Connections 8 million Indian Addressable Market – Huge Potential The wide opportunity available to be tapped Total Population Addressable population People with Phone (Wireline/ Wireless) connections Cable/ Internet/ Broadband Connections Provisioning of service through wireless technology would enable conversion of addressable market into subscribers Source: Industry sources
9. Context of Wireless in India Services Customer preference on application rather than mode Customers willing to take FWPs and not wanting to wait for a wire to be pulled in Clear agnostic behaviour towards type of connectivity VoIP allowed only for CUG and international calling currently for ISPs; unless by universal access service license holders Vonage like services currently not permissible Experimentation with content services – beyond entertainment, lower bandwidth – high utility Pricing BB Price points have already reduced to levels of dial up costs Roughly 10 hrs of dial up usage per month = BB per month commitments; $6 p.m.
18. Basket of Services rather than One :: Killer CocktailEcosystem Market Local Travel time ever increasing….those traffic jams!!! Business travel on an all time high
19. Wireless Technologies Spectral Efficiency on the rise It is defined as how much through-put can be delivered on 1Hz of spectrum – bps/Hz Data-centric Wireless technologies maturing
20. Wireless - Opportunities Applications – a whole new set of applications become available with wireless While they would be ‘bandwidth’ intensive in some cases, in most cases, Convenience is the overall rider Anytime Anywhere ARPU possibilities come into play
21. IEEE has proved what has been a century old suspicion in the world scientific community that the pioneer of wireless communication was Prof. Jagdish Bose (Indian Scientist)and not Marconi.