Main image and representation analysis

1. Main image and representation analysis
On the front cover of this magazine is an image of Lady Gaga. This is a medium shot of her.
I think they have used a medium shot of Lady Gaga because she is staring into the camera
which helps connect with the audience of people who are thinking of buying this
magazine. Also they have used a medium shot of her showing flesh which could attract a
wider range of audiences through her sex appeal.
As Lady Gaga is known for wearing quite outrageous and unique clothing this may be why
they have chose to use a medium shot of her. However her outfit is plain black and very
simple – which isn’t like Lady Gaga. On the other hand, she has bright purple hair with a
bow in it to make up for her plain outfit. This brings out her uniqueness.

2. The shot of Beyonce in this double page spread is a close up shot. Her eyes are directly
staring into the camera which links in to headline of ‘Fiercely Creative’. Her makeup adds
to ‘look’ of which she is going for in this shot and what she is trying to portray of her
being fierce. It could suggest that she is trying to look like a animal as some animals are
fierce.
Also, Beyonce is holding up a piece of clothing which she is using to cover some of her
face and wrap around her neck. This could be portraying her ‘uniqueness’ and links into
the headline of the word ‘creative’.