1. Social Media Teaching:
Yerington
Facebook
The Abbi Agency
October 8, 2013

2. Introduction
– Who are you, what do you do, what has been your experience with
Facebook?

3. Examples
Sta$s$c
#1:
Internet
users
spend
4x
more
.me
on
Facebook
than
Google.

4. Examples
Sta$s$c
#2:
77%
of
business
to
consumer
companies
have
acquired
a
customer
though
Facebook.

5. Examples
Tip
#1:
Only
promote
your
own
product
50%
of
the
.me.

6. Examples
Sta$s$c
#3:
Facebook
has
1
Billion
ac.ve
users.

7. Examples

8. Examples
Tip
#3:
Share
links!

9. Tips & Best Practices
– Different types of posts, what works best
– Scheduling posts
– Facebook ads & promoted posts
– Posting as the page versus as the profile
– Sharing, tagging, commenting
– Hiding, deleting, banning posts on your page
– The admin panel:
• Adding & deleting administrators
• Messages
• Notifications
• Insights
• Apps

10. Hands on!
• If you have any specific questions, this is the time to ask! We’ll be walking
around and working with people one-on-one

11. Coming Next!
• Twitter
• Instagram
• Pinterest
• YouTube
• Wordpress