2. Introduction
To follow is a brief visual story of your invited guests journey
once they arrive at the event location
For the purposes of illustration the words, colours and images
are purely placeholders and will be determined by the content
and stories you tell.
4. Arrival
1. Delegates arrive & collect their personalised Nexus 7 devices,
hostesses use the QR scanner to register who they are and prompt their
device into life, the device is collected from a moving ‘sushi’ bar
5. Set and Staging layout
Stage one
Stage One
Stage Two
Stage Three
Entrance
Blank surfaces for light and projection
6. Entering the event space..
2. Delegates are guided in through a corridor, subtle lighting,
and a crackle of sound..
Their device seems to have a life of its own..
3. Delegates enter into a very non descript environment
Music playing, the odd flicker of light, and
without an obvious screen position
7. The room and the device start to
act as one..
This is a tease of what is to come, a simple, fun beginning to the experience, the
room is a sceneless void of colour and sound only…
8. Once all the delegates are seated the
atmosphere changes completely
An opening video is played on one
screen (stage One) with atmospheric
affects throughout the room
The rest of the room is still in darkness
The country host seemingly steps from
behind a hidden wall to set the tone for
the day
Welcome content is synced to the
delegates devices – this enables the
host to explain a little of what is to come
4.Opening – Stage One
9. 5.Presentation one – example Top
Shop (Stage One)
First presentation, still on Stage One
A visually immersive stage – the room is bathed in darkness,
all emphasis is on the stage , not a hint of the what else the room holds!
10. 6.Stage Two – example
Burberry Kisses
As the previous presentation ends
the devices alert the delegates to
something new..
The tone and affects in the room
change…delegates are naturally
drawn to stage two, and its reveal
11. 7. Stage Three - Brand/Guest
Presenter
Delegates are prompted to move to the third and final stage
This is the final presentation
before break time –
as the presentation comes to a
close the device alerts delegates
that it is nearly coffee time….
12. Network Demo
An open, urban network demo area,
works as a refresh and revitalise,
chat, one-to-one or interact
14. Other uses for the device….
Two way voting, interaction, gaming,
split into groups, purely dependant on content
and message
Devices become part of the room or
Presentation.. Again split into groups or as one..
Charlotte – feel free to take this page out. It may be worth using it as a prompt to explain information captured pre-event will ensure the personalised experience we want for the delegates.
1.The registration hub is where the delegates collect their personalised device The hostesses give a light overview of what the device will do – explaining to the delegates they don’t have to do anything, the device will do the work for them! From a content perspective the devices will play various roles throughout the meeting: Sending a personalised message Collating information from each delegate Asking them to answer a couple of simple questions Two way interactive during one of the presentations/demos We suggest a total of 4 – 5 device interactions – this keeps it interesting and unexpected! Hostesses will be scripted and trained
There will be 3 stages where content will shown at different times Each stage environment will look different and reflect the presentations, case studies and demos. The stages can be re-set when not in use The walls between the stages will be a blank projecatble surface
2.Room corridor has a tease of what is to come The devices start to activate, a single or a series of colours appear on the screens 3. Our moderator directs people to their seats, there isn’t an obvious focal point to the room, other than the moderator in the centre of the room
This is a tease of what is to come, a simple, fun beginning to the experience The room is a sceneless void of colour and sound….. Reiterate the words and colour are not indicative of final content imagery
3. This is where the key messages and the tone is set. Our host settles delegates in and explains a little about the devices and the story they are about to embark on Worth noting we will supply support script Stage One – refers to the stage on our plan As the presentators progress they will appear on stage from behind a screen, from the audience, through a side door…or be revealed via a sliding door…..
The 1 st presentation remains on Stage One – thus not giving too much away in the 1 st instance, delegates still thinking they are just in a single stage conference room This is a fairly scenic stage set, with projection to the back wall – all back projected As the presentation ends the moderator, in line with the device prompt invites delegates to get ready to move to the right…… The room lighting changes Stage One blacks out and stage Two crackles into life.. A natural draw…
Back Projection, full height with min normal stage furniture not a lecturn in sight! This could be a planned two way interaction with the screens and devices As the presentation ends the moderator, in line with the device prompt invites delegates to get ready to move to the right…… The room lighting changes stage two fades….stage three booms into life… Stage One – has all but disappeared, closed down.. For now…
At each phase the affects on the walls around the room will change. Sometimes subtle, sometimes in line with content The stage here is part projection and part prop You can see this has more of an emanating affect..colour and light flood out of the stage Stage two, has faded into the dark
The style and approach may and can change – this is a concept only. Post break this will be re-set for either lunch or cocktails….
Demo area, with coffee break Demos - TBC Set the tone – whilst delegates are having some fun and refreshment we are re-setting the stages, for the 2 nd round of presentations
Content here will be dependant on content and specific information you may want to share or indeed collect.
