The webinar discussed reasons why enterprise content management (ECM) projects often fail and provided recommendations for success. It covered topics such as how lack of planning, communication, innovation and experience can lead to failure; the importance of properly aligning technology to requirements; and tips for a successful project like being agile, iterative, flexible, empowering developers, maintaining control, and asking for expert guidance. The webinar emphasized that both technology and process are important for ECM project success.

1. [webinar]
Deliver a Successful ECM Project
Why enterprise content management projects
fail… and what you can do about it
Thursday, April 26, 2012
#ECMSuccess
With
#ECMSuccess 1
Tuesday, May 1, 2012

2. Agenda
• Too Many Content Management Projects Fail or
Underperform -> Roland Benedetti
• Reality Check from a Field Expert -> Laurence Hart
• Nuxeo’s Perspective: The Impact of Technology Choice on
ECM Project Success -> Brendan Coveney
• Summary, with recommendations -> Brendan Coveney
• Q&A
#ECMSuccess 2
Tuesday, May 1, 2012

3. About Nuxeo
• Enterprise Content Management Software Platform for
document management, collaboration, digital asset
management, case management and business content
management
• Designed by developers for developers to build & deploy
solutions that users love
• State-of-the-art software engineering, highly flexible, fully
modular, versatile and scalable
• Open development model and open source, part of the
platform contributed to the Eclipse Foundation
• Providing organizations with unequaled value and quick time to
market thanks to the open platform approach
#ECMSuccess 3
Tuesday, May 1, 2012

4. Nuxeo Marketplace YOUR CONTENT-CENTRIC APPLICATION
Online marketplace for plugins,
Training Services + Professional Services
solutions and templates for the Platform Develop, Build, Extend, Configure, Package
Social Collaboration
Nuxeo Studio Collaborate, access and share with your teams
Online Customization and Configuration and communities in a social manner
Toolset
Digital Asset Management
Manage, publish collections of digital assets
Nuxeo IDE (pictures, videos) and related services
IDE integrating with Studio to
extend the Platform Case Management
Manage document-based business processes
(ex: claims and invoices processing)
Tech Support
Different Service Level Agreements Document Management
scaled for project criticality Manage structured and unstructured content and
document repositories
Maintenance Content Application Platform
Hot Fixes and Service Packs, A packaged development framework for building
automated maintenance tools content-centric applications
Nuxeo Connect Subscription Nuxeo Platform
Services for Dev & Ops 100% Open Source Content Management Platform
Tuesday, May 1, 2012

5. In 2012, Too Many IT Projects Still Fail or
Underperform!
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#ECMSuccess 5
Tuesday, May 1, 2012

6. In 2012, Too Many Content Management
Projects Still Fail or Underperform!
If IT projects are failing globally, Content Management and
Information Management projects must fail even more.
There are simpler software projects than Content
Management...
• A large, diverse group of actors and users
• A landscape of user expectations, requirements, and
device capabilities in constant evolution
• Sometimes very intangible (and evolving) goals
#ECMSuccess 6
Tuesday, May 1, 2012

7. In 2012, Too Many Content Management
Projects Still Fail or Underperform!
Some links as takeaways
• http://www.drdobbs.com/architecture-and-design/232300110?pgno=2 (Scott W
Ambler - Dr Dobb’s)
• http://blogs.forrester.com/mike_gualtieri/11-10-12-
agile_software_is_a_cop_out_heres_whats_next (Mike Gualtieri from Forrester on
Agile Software methodology)
• http://standishgroup.com/newsroom/chaos_manifesto_2011.php (The Standish
Group Chaos report)
• http://aiim.typepad.com/aiim_blog/2010/05/8-reasons-ecm-fail.html - 8 Reasons
Why ECM Implementations Experience High Failure Rates, and What to Do About It
(Jeetu Patel on http://aiim.typepad.com) and many other posts from the “8 things”
series like http://aiim.typepad.com/aiim_blog/2010/02/8-ways-to-kill-your-ecm-
project.html
#ECMSuccess 7
Tuesday, May 1, 2012

8. Success, Failure.. What are we
REALLY talking about?
What does #failure mean, what does #success mean, and
how do you measure the success of your project?
The simple answer (the Standish Group):
• On Time, On Budget, On Spec!
The “not so simple” indicators of project success:
• Outcome of the project / business value / project stake
holder satisfaction
• Developer Satisfaction
• User Satisfaction and User Experience
#ECMSuccess 8
Tuesday, May 1, 2012

9. Success, Failure.. What are we
REALLY talking about?
#ECMSuccess 9
Tuesday, May 1, 2012

10. Technology Matters?
If project success means:
• On Time
• On Budget
• On Customer Expectations
.....then success factors focus on
methodology, process, organization
and project management.
BUT ...
#ECMSuccess 10
Tuesday, May 1, 2012

11. Technology Matters!
If project success means all of the
above, but also:
• Better business efficiency
and time to market,
• Better control of cost,
• Higher customer satisfaction,
then technology is a key
success factor.
#ECMSuccess 11
Tuesday, May 1, 2012

12. #AIIM
Why ECM Projects Fail
Reality Check from the Field
Laurence Hart
Chief Information Officer
AIIM
Tuesday, May 1, 2012

13. About AIIM
AIIM is the global community of information
professionals. We provide the education,
research and certification that information
professionals need to manage and share
information assets in an era of mobile, social,
cloud and big data.
 Community  Education
 Research  Advocacy
65,000 Members Worldwide
Tuesday, May 1, 2012

14. Are They Failing?
Tuesday, May 1, 2012

15. Are They Failing?
 66% of Information projects fail
 My average is lower
 Content Management Expert Paradox
Tuesday, May 1, 2012

16. Are They Failing?
 66% of Information projects fail
 My average is lower
 Content Management Expert Paradox
 Rarely the technology
 People
 Process
Tuesday, May 1, 2012

17. Why Do They Fail?
Tuesday, May 1, 2012

18. Why Do They Fail?
 Lack of…
 Planning
 Communication
 Innovation
 Experience
Tuesday, May 1, 2012

19. Why Do They Fail?
 Lack of…
 Planning
 Communication
 Innovation
 Experience
 Technical issues
 Design
 Implementation
Tuesday, May 1, 2012

20. Why Do They Fail?
 Lack of…
 Planning
 Communication
 Innovation
 Experience
 Technical issues
 Design
 Implementation
 Excessive scope
Tuesday, May 1, 2012

21. Technology’s Role in Success
Tuesday, May 1, 2012

22. Technology’s Role in Success
 Systems can solve Everything but not
Anything
Tuesday, May 1, 2012

23. Technology’s Role in Success
 Systems can solve Everything but not
Anything
 Every system has perfect use case
Tuesday, May 1, 2012

24. Technology’s Role in Success
 Systems can solve Everything but not
Anything
 Every system has perfect use case
 Fit matters
 Technical foundation
 Cloud, hybrid, on premise
 Commitment
 Community
 Platform
Tuesday, May 1, 2012

25. Technology vs. Requirements
Tuesday, May 1, 2012

26. Technology vs. Requirements
 Aligning is key
Tuesday, May 1, 2012

27. Technology vs. Requirements
 Aligning is key
 Prioritize requirements
 Must haves
 Sliding scale
Tuesday, May 1, 2012

28. Technology vs. Requirements
 Aligning is key
 Prioritize requirements
 Must haves
 Sliding scale
 Right staff
 Technical skills
 Business understanding
Tuesday, May 1, 2012

29. Advice Before Starting
Tuesday, May 1, 2012

30. Advice Before Starting
 Get Help
 Foundation of success
 Two vendor approach
 One project is not enough experience
Tuesday, May 1, 2012

31. Advice Before Starting
 Get Help
 Foundation of success
 Two vendor approach
 One project is not enough experience
 Plan and revise
Tuesday, May 1, 2012

32. Advice Before Starting
 Get Help
 Foundation of success
 Two vendor approach
 One project is not enough experience
 Plan and revise
 Start small, finish big
Tuesday, May 1, 2012

33. Remember
 Fit the technology to the business needs
 Plan and manage to the plan
 Communicate constantly
 Experience matters
Tuesday, May 1, 2012

34. Technology Providers And ECM Project
Success
#ECMSuccess 34
Tuesday, May 1, 2012

35. The Many Faces Of Content Management
There is NO Enterprise Content Management
Project that looks exactly like another one!
http://marketing.blogs.nuxeo.com/2012/04/faces-
content-management.html
Corollary:
There is no recipe that works for all projects in
every situation.
#ECMSuccess 35
Tuesday, May 1, 2012

36. ... What is SUCCESS? What is FAILURE?
My Take!
#ECMSuccess 36
Tuesday, May 1, 2012

37. User Experience?
End User
Project succes has a lot to
do with user experience,
but user experience in our
case means:
ECM • end user experience
• developer experience
• sys admin experience
Development Operations
#ECMSuccess 37
Tuesday, May 1, 2012

38. Developing Content-centric Applications
Vs. Using A Content Management Solution
• Flexibility
{
What it takes to
enable the • Scalability
successful • Support for Standards
development of
content centric • Open Source code
applications - • APIs
A good • Tools
developer
experience • Apps
• Community!
#ECMSuccess 38
Tuesday, May 1, 2012

39. Business Efficency?
#ECMSuccess 39
Tuesday, May 1, 2012

40. And That’s Also Why We Make Platforms...
Time to Business effectiveness in using
Market building, maintaining and using
Frameworks applications
enterprise
Agility
Lower TCO
Platforms
Frameworks
Components
Mono-
lithic
Business Solution Complexity
#ECMSuccess 40
Tuesday, May 1, 2012

41. A (real) Platform Can Help Your Project
Success
• Continuous Integration
• Testing & QA
• Proof of concept / Prototyping
• Adapting to project changes
• Integrations
#ECMSuccess 41
Tuesday, May 1, 2012

42. 6 Tips To Make Your ECM Project Succesful!
Be agile
Be iterative
Be flexible
Empower your developers
Maintain control
Ask for expert guidance and help
And it’s all as much about technology as process!
#ECMSuccess 42
Tuesday, May 1, 2012

43. QUESTIONS?
With
#ECMSuccess 43
Tuesday, May 1, 2012