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DE GEPROGRAMMEERDE 
BIBLIOTHEEK 
Was een goed idee 
Maar inzichten evolueren 
Een bibliotheek gaat over verbinding maken 
In the connected world 
Bibliothecarissen programmeren 
Hebben vijf petten op: 
Producer, conciërge, leraar en impresario. 
Maar bovenal is hij (of zij) doorlopend een 'verbinder'.
MAAR HOE 
PROGRAMMEER JE? 
Vanuit welke houding? 
Waarom doe je dat? 
Hoe doe je dat? 
Hierna komen geen antwoorden 
Noch een handleiding 
Een protocol 
Of leer je hoe te copy – pasten! 
Ik haal een man naar voren 
Een held?!?
SETH GODIN
DE MAN VAN 
Linchpin (schakel, splitpen) 
(Nederlands: Onmisbaar) 
Tribes (stammetjes) 
Stop stealing dreams (what are schools for?) 
The library is a place, still 
Van de vijf rollen 
In the connected age, reading and writing remain the two 
skills that are more likely to pay off with exponential skills.
THE ICARUS 
DECEPTION 
Ondertitel: How high will you fly 
Industriële tijdperk loopt op z’n end 
We leven in een connected world 
Kern van zijn boek: 
We zullen ons in de connected world als een kunstenaar 
moeten opstellen 
Doorlopend unieke ‘dingen’ tot stand brengen 
En vooral: mensen verbinden 
Noem het: ‘programmeren’ 
We doen als bibliotheek niet alles, maken keuzes
WHY MAKE ART? 
Because you must. The new connected economy demands it 
and will reward you for nothing else. 
Because you can. Art is what it is to be human
ART IS THE NEW SAFETY ZONE 
Hij onderscheidt safety and comfort zone 
Creating ideas that spread and connecting the disconnected 
are the two pillars of our new society, and both of them 
require the posture of the artist.
FORGET SALVADOR DALI 
Art is not a gene or a specific talent. 
Art is an attitude, culturally driven and available to anyone 
who chooses to adopt it. 
Art isn’t something sold in a gallery or performed on a stage. 
Art is the unique work of a human being, work that touches 
another.
NEW, REAL AND IMPORTANT 
The connection economy functions on a steady diet of new, 
real, and important. 
Art is difficult, risky, and frightening. 
It’s also the only option if we choose to care. 
What happened yesterday is over. Tomorrow the door is wide 
open, and then is your chance to connect.
YOUR PAIN IS REAL 
It’s the pain of possibility, vulnerability, and risk. Once you 
stop feeling it, you’ve lost your best chance to make a 
difference. 
The easiest way to avoid the pain is to lull it to sleep by 
finding a job that numbs you. 
Soon the pain of the artist will be replaced by a different sort 
of pain, the pain of the cog, the pain of someone who knows 
that his gifts are being wasted and that his future is out of his 
control.
THE CONNECTION ECONOMY 
DEMANDS THAT WE CREATE ART 
The search for the right answer is the enemy of art. The right 
answer belongs to the productivity-minded industrialists, to 
Taylor and the denizens of Scientific Management. 
Icarus was told not to fly too high and not to fly too low. But 
what’s the right altitude? Where’s the map, where’s the safe 
middle? 
Art has no right answer. The best we can hope for is an 
interesting answer.
THE ASSETS THAT MATTER 
Trust 
Permission 
Remarkability 
Leadership 
Stories that spread 
Humanity: connection, compassion and humility
PICK YOURSELF 
Our cultural instinct is to wait to get picked. To seek out the 
permission, authority, and safety that come from a publisher 
or a talk-show host or even a blogger who says, “I pick you.” 
Once you reject that impulse and realize that no one is going 
to select you – that Prince Charming has chosen another 
house in his search for Cinderella – then you can actually go 
to work. 
No one is going to pick you. Pick yourself
SEEK OUT QUESTIONS, 
NOT ANSWERS 
The connection economy asks you to turn all that upside 
down, to not want or need or seek a map. Your instinct to 
search for a sinecure (that thing that was a safety zone is 
now merely a comfort zone) is proof that you’ve been 
brainwashed. () 
Seek out questions, not answers
THE PIECES OF ART 
Personal 
Because it must reflect the artist 
Untested 
Because art is original 
Intended to connect 
because art unshared is invulnerable, selfish and ultimately 
pointless
SIR KEN ROBINSON 
Creativity 
Is the process of having original ideas, 
That have value 
Echte waarde(n) 
Who’s in control?
CONNECTION CAUSES 
CHANGE 
Author Michael Schrage wants you to ask: 
“Who do you want your customers to become?” 
Who will your customers become after they interact with 
you? 
Who will you become as a result?
6 DAILY HABITS 
Sit alone; sit quietly. 
Learn something new without any apparent practical benefit. 
Ask individuals for bold feedback; ignore what you hear from 
the crowd. 
Spend time encouraging other artists. 
Teach, with the intent of making change. 
Ship something that you created.
A FEW WORLDVIEW QUESTIONS 
How do I get more? vs. 
How do I give more? 
How do I guarantee success? vs. 
How do I risk failure? 
Where is the map? vs. 
Where is the wilderness? 
Do I have enough money? vs. 
Have I made enough art?
WHERE ARE THE GODS? 
The old work: Bale that cotton, mow that hay, load that barge. 
Fill in this form, obey these instructions, take this test. 
The new work: Start something. Figure it out. Connect. Make 
the call. Ask. Learn. Repeat. Risk it. Open. What’s next? 
The old world is machinelike. 
The new world is for mythological gods. 
Gods in charge of their destiny. Gods responsible for their 
choices. Gods with power and the freedom to use it. 
Us.
THIS MIGHT NOT WORK 
This is the mantra of the artist. 
And of course, this is where the vulnerability comes from, 
and the fascination. 
If you’re sure it’s going to work, where is the tension? 
“This might work” is the twin sister of “This might not work.”
THERE’S NO MAP 
Art has no safety map, no easy to follow manual, no 
guaranteed method. 
Once those things exist, the art becomes paint by numbers 
and is hardly worth doing.
TO MAKE ART YOU NEED … 
… to remove three things: 
Control 
Motivation 
Approval
RESISTANCE IS NOT TO BE 
AVOIDED 
If not enough people doubt you, you’re not making a 
difference 
the single most important sentence in this book: 
The resistance is not something to be avoided; it’s 
something to seek out. 
To Make Art, Think Like an Artist. 
To Connect, Be Human
THREE FOUNDATIONS OF ART 
1. 
Students need to learn to see 
2. 
They are taught how to make 
3. 
Then they start with a blank slate
THREE USELESS 
QUESTIONS 
Where do you get your ideas? 
What sort of software do you use to do your writing? 
What should I do next?
WORTH NOTING 
They will tell you that it’s easy 
(it’s not). 
They will tell you that it’s fun 
(it is, but only sometimes). 
They will tell you that you must be born with it 
(not true). 
And they will tell you that it’s not your turn 
(and they are wrong).
SPECTATORS 
The gods are not spectators. Consumers are spectators. The 
fans in the stands are spectators. 
Marketers like spectators because guessing what they will do 
is easy and safe. You can build budgets 
By the way 
Volgens Seth is marketing DOOD, over
IS THE ARTIST FREE? 
Free to choose, free to switch, free to make whatever ruckus 
she chooses, sure. 
But not free of the lizard brain. 
Not free of the voice of insecurity or second thoughts 
Ever.
HABITS OF SUCCESFUL 
ARTISTS (A FEW) 
Learn to sell what you’ve made. 
Say thank you in writing. 
Speak in public. 
Fail often. 
See the world as it is. 
Make predictions. 
Write daily. 
Connect others. 
Lead a tribe.
SCHERPE KANTJES 
(ROUGH EDGES) 
In the name of productivity and mass-market acceptance, the 
industrialist sands off the rough edges. 
The artist understands that the rough edges are the entire 
point.
DON’T WASTE THIS 
PLATFORM 
We built this world for you. 
Not so you would watch more online videos, keep up on your 
feeds, and LOL with your high school friends. 
We built it so you could do what you’re capable of. 
Without apology and without excuse. 
Go.

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Seth Godin's The Icarus deception en bibliothecarissen

  • 1. DE GEPROGRAMMEERDE BIBLIOTHEEK Was een goed idee Maar inzichten evolueren Een bibliotheek gaat over verbinding maken In the connected world Bibliothecarissen programmeren Hebben vijf petten op: Producer, conciërge, leraar en impresario. Maar bovenal is hij (of zij) doorlopend een 'verbinder'.
  • 2. MAAR HOE PROGRAMMEER JE? Vanuit welke houding? Waarom doe je dat? Hoe doe je dat? Hierna komen geen antwoorden Noch een handleiding Een protocol Of leer je hoe te copy – pasten! Ik haal een man naar voren Een held?!?
  • 4. DE MAN VAN Linchpin (schakel, splitpen) (Nederlands: Onmisbaar) Tribes (stammetjes) Stop stealing dreams (what are schools for?) The library is a place, still Van de vijf rollen In the connected age, reading and writing remain the two skills that are more likely to pay off with exponential skills.
  • 5. THE ICARUS DECEPTION Ondertitel: How high will you fly Industriële tijdperk loopt op z’n end We leven in een connected world Kern van zijn boek: We zullen ons in de connected world als een kunstenaar moeten opstellen Doorlopend unieke ‘dingen’ tot stand brengen En vooral: mensen verbinden Noem het: ‘programmeren’ We doen als bibliotheek niet alles, maken keuzes
  • 6. WHY MAKE ART? Because you must. The new connected economy demands it and will reward you for nothing else. Because you can. Art is what it is to be human
  • 7. ART IS THE NEW SAFETY ZONE Hij onderscheidt safety and comfort zone Creating ideas that spread and connecting the disconnected are the two pillars of our new society, and both of them require the posture of the artist.
  • 8. FORGET SALVADOR DALI Art is not a gene or a specific talent. Art is an attitude, culturally driven and available to anyone who chooses to adopt it. Art isn’t something sold in a gallery or performed on a stage. Art is the unique work of a human being, work that touches another.
  • 9. NEW, REAL AND IMPORTANT The connection economy functions on a steady diet of new, real, and important. Art is difficult, risky, and frightening. It’s also the only option if we choose to care. What happened yesterday is over. Tomorrow the door is wide open, and then is your chance to connect.
  • 10. YOUR PAIN IS REAL It’s the pain of possibility, vulnerability, and risk. Once you stop feeling it, you’ve lost your best chance to make a difference. The easiest way to avoid the pain is to lull it to sleep by finding a job that numbs you. Soon the pain of the artist will be replaced by a different sort of pain, the pain of the cog, the pain of someone who knows that his gifts are being wasted and that his future is out of his control.
  • 11. THE CONNECTION ECONOMY DEMANDS THAT WE CREATE ART The search for the right answer is the enemy of art. The right answer belongs to the productivity-minded industrialists, to Taylor and the denizens of Scientific Management. Icarus was told not to fly too high and not to fly too low. But what’s the right altitude? Where’s the map, where’s the safe middle? Art has no right answer. The best we can hope for is an interesting answer.
  • 12. THE ASSETS THAT MATTER Trust Permission Remarkability Leadership Stories that spread Humanity: connection, compassion and humility
  • 13. PICK YOURSELF Our cultural instinct is to wait to get picked. To seek out the permission, authority, and safety that come from a publisher or a talk-show host or even a blogger who says, “I pick you.” Once you reject that impulse and realize that no one is going to select you – that Prince Charming has chosen another house in his search for Cinderella – then you can actually go to work. No one is going to pick you. Pick yourself
  • 14. SEEK OUT QUESTIONS, NOT ANSWERS The connection economy asks you to turn all that upside down, to not want or need or seek a map. Your instinct to search for a sinecure (that thing that was a safety zone is now merely a comfort zone) is proof that you’ve been brainwashed. () Seek out questions, not answers
  • 15. THE PIECES OF ART Personal Because it must reflect the artist Untested Because art is original Intended to connect because art unshared is invulnerable, selfish and ultimately pointless
  • 16. SIR KEN ROBINSON Creativity Is the process of having original ideas, That have value Echte waarde(n) Who’s in control?
  • 17. CONNECTION CAUSES CHANGE Author Michael Schrage wants you to ask: “Who do you want your customers to become?” Who will your customers become after they interact with you? Who will you become as a result?
  • 18. 6 DAILY HABITS Sit alone; sit quietly. Learn something new without any apparent practical benefit. Ask individuals for bold feedback; ignore what you hear from the crowd. Spend time encouraging other artists. Teach, with the intent of making change. Ship something that you created.
  • 19. A FEW WORLDVIEW QUESTIONS How do I get more? vs. How do I give more? How do I guarantee success? vs. How do I risk failure? Where is the map? vs. Where is the wilderness? Do I have enough money? vs. Have I made enough art?
  • 20. WHERE ARE THE GODS? The old work: Bale that cotton, mow that hay, load that barge. Fill in this form, obey these instructions, take this test. The new work: Start something. Figure it out. Connect. Make the call. Ask. Learn. Repeat. Risk it. Open. What’s next? The old world is machinelike. The new world is for mythological gods. Gods in charge of their destiny. Gods responsible for their choices. Gods with power and the freedom to use it. Us.
  • 21. THIS MIGHT NOT WORK This is the mantra of the artist. And of course, this is where the vulnerability comes from, and the fascination. If you’re sure it’s going to work, where is the tension? “This might work” is the twin sister of “This might not work.”
  • 22. THERE’S NO MAP Art has no safety map, no easy to follow manual, no guaranteed method. Once those things exist, the art becomes paint by numbers and is hardly worth doing.
  • 23. TO MAKE ART YOU NEED … … to remove three things: Control Motivation Approval
  • 24. RESISTANCE IS NOT TO BE AVOIDED If not enough people doubt you, you’re not making a difference the single most important sentence in this book: The resistance is not something to be avoided; it’s something to seek out. To Make Art, Think Like an Artist. To Connect, Be Human
  • 25. THREE FOUNDATIONS OF ART 1. Students need to learn to see 2. They are taught how to make 3. Then they start with a blank slate
  • 26. THREE USELESS QUESTIONS Where do you get your ideas? What sort of software do you use to do your writing? What should I do next?
  • 27. WORTH NOTING They will tell you that it’s easy (it’s not). They will tell you that it’s fun (it is, but only sometimes). They will tell you that you must be born with it (not true). And they will tell you that it’s not your turn (and they are wrong).
  • 28. SPECTATORS The gods are not spectators. Consumers are spectators. The fans in the stands are spectators. Marketers like spectators because guessing what they will do is easy and safe. You can build budgets By the way Volgens Seth is marketing DOOD, over
  • 29. IS THE ARTIST FREE? Free to choose, free to switch, free to make whatever ruckus she chooses, sure. But not free of the lizard brain. Not free of the voice of insecurity or second thoughts Ever.
  • 30. HABITS OF SUCCESFUL ARTISTS (A FEW) Learn to sell what you’ve made. Say thank you in writing. Speak in public. Fail often. See the world as it is. Make predictions. Write daily. Connect others. Lead a tribe.
  • 31. SCHERPE KANTJES (ROUGH EDGES) In the name of productivity and mass-market acceptance, the industrialist sands off the rough edges. The artist understands that the rough edges are the entire point.
  • 32. DON’T WASTE THIS PLATFORM We built this world for you. Not so you would watch more online videos, keep up on your feeds, and LOL with your high school friends. We built it so you could do what you’re capable of. Without apology and without excuse. Go.