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Hannes Agnarsson Johnson - hannes (hjá) tmsoftware.is
@officialstation
#socialbizrvk
Allir starfsmenn eru markaðsmenn fyrirtækisins
Upplifun - beint eða óbeint
Ímynd og upplifun í kringum
fyrirtækið eða vörumerkið
Tónn & karakter
Ákveða sameiginlegan tón
Vingjarnleg og kurteis
Fá athugasemdir frá starfsmönnum
Í nafni fyrirtækisins /
allir starfsmenn
Via copybot.wordpress.com
Húmor
Eitt dæmi af mörgum
Via adweek.com
Frelsi
&
traust
Dæmi
Samfélagsmiðlastefnur
Department of Justice (Victoria, Australia): http://www.youtube.com/watch?v=8iQLkt5CG8I
www.voiceandtone.com
Skrifað og birt í nafni TM Software
Við erum óhrædd við að viðurkenna mistök og
reynum að leiðrétta þau eins fljótt og hægt er.
Við erum jákvæð, aldrei neikvæð.
Í augum viðskiptavina og almennings er
starfsfólk TM Software fulltrúar fyrirtækisins
hvar sem þeir koma fram.
Starfsfólk TM Software
Ekki pósta athugasemdum á samfélagsmiðla
sem þú myndir ekki segja augliti til auglitis við
samstarfsfólk, viðskiptavin, samstarfsaðila,
samkeppnisaðila eða ömmu þína.
Virkja starfsmenn
Síða til að deila
Sama rödd ➡ Branding ➡ Betri upplifun ➡ Aukinn vöxtur
Spurningar
Næstu skref
Skoða hjá öðrum
Móta samfélagsmiðlastefnuna á innranetinu
með starfsmönnum
Ég á Twitter: @officialstation
TM Software: @tmsoftware
Nýherji: @nyherjihf
#socialbizrvk
#ofurhetjur

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