How retailers can use QR Codes, in concert with mini mobile sites, to reach out to their mobile-enabled customers with interactive, entertaining, engaging content that drives action.

1. What can QR codes do for you? Concepts and tips for growing your business

3. Engage and involve customers

4. Integrate your marketing

5. Provide speed and convenience

6. Simple and targeted customer interaction, service

8. Who uses QR codes?

9. What can you do with them?

11. Also called 2-D codes

12. A type of scanner code like the UPC

14. 150 million users in the U.S.

15. 40% have used QR codes

16. Phenomenal growth: 1,600% in 2010

17. 82% of users make > $50,000 a year

18. 79% of users range in age from 25-54

22. Photo

23. Content

24. Dial a telephone

25. Send an email

26. Provide a map

28. Accuracy: No typos

29. Engaging Content: Video, sound, entertainment

30. Convenience: Aim at mobile customers

31. Watch a Video

32. Interact with a Slideshow

33. Slideshow Tours

34. Click to Call

35. Click to Email

36. Click to Find

38. Engage: Think video. Map. One-tap phone dialing. Automating email.

39. Integrated marketing plan: Ties the large, affluent print audience to speed and convenience of digital mobile devices.

40. Target content: Give consumers specific, actionable information; NOT your home page

42. Promote events and sales in your ads.

43. Immediate Daily Deal online access

44. A featured product display with access to a video, instructions, other product information

46. Integrate your marketing

47. Engage and involve customers

48. Provide speed and convenience

49. Simple, targeted

50. Why QR Codes? See for yourself!