The document discusses a quote attributed to Charles H. Duell in 1899 claiming that all inventions had already been invented. It notes this was said when technologies like radio, airplanes, computers and more were still to be developed.

1. Lecture 02
Study of Technology
“Everything that can be invented
has been invented”
- Purportedly said by Charles H. Duell,
Commissioner, U.S. Office of Patents, 1899
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2. ANTHROPOLOGY
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3. Evolution of the
human brain
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4. Study of technological anthropology
is not as advanced
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5. Evolution of technology is
closely linked with the evolution
of man
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6. REVOLUTION IN SCIENCE
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7. Alternating Current Power Plant
at World's Fair, Chicago, 1893.
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8. Albert Einstein
1879-1955
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9. Revolution in Science
special theory of relativity
discovery of the electron
theory of continental drift
model of the atom
big bang theory
uncertainty principle
quantum theory
discovery of the positron, neutron
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nuclear chain reaction

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11. Complexity of Technology
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12. Technology revolutions have this
remarkable ability of being nearly invisible
but yet so obvious right in front us.
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13. Any sufficiently advanced technology is indistinguishable
from magic
- Arthur C. Clark’s 3rd Law
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14. Study Exercise
What is Technology?
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15. What is Technology?
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16. All technology was once new
All technology was once new
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17. Is this technology?
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18. Technology in the 15th century
Technology in the 15th century
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19. Copyright © 2012, Ólafur Andri Ragnarsson
Source: www.pianoworld.com/gallery/piano_pictures2.htm

20. Bartolomeo Cristofori
1655-1731
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21. Piano Technology
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22. Nocturne
Op. 9 No 2
Frédéric Chopin
1810-1849
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23. Technology
Techne is greek for art or skill
Logos is greek for word, speech
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24. Copyright © 2012, Ólafur Andri Ragnarsson

25. The word “technology”
was coined by
Johann Beckmann (1739-1811),
a German scientific author
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26. Kevin Kelly: What Technology Wants
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27. What is Technology?
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28. Technology
Process by which an organization
transforms
labor, capital, material, and
information into products and
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32. Copyright © 2012, Ólafur Andri Ragnarsson

33. Product Performance
The value you get out of a
product for which you have paid
some cost
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34. 30 Years of Product Performance
1977 2007
Apple II $1,298 iMac 17-inch $1,199
4.000 bytes memory 1.000.000.000 bytes memory
Motorola 6502 1MHz Intel 2.0GHz
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35. 2000 2010
iMac iPhone
Mac OS 9.0.4 iOS 4.0
500 MHz PowerPC G3 CPU, 128MB Memory 1 Ghz ARM A4 CPU, 512MB Memory
Screen - 786K pixels Screen - 614K pixels
Storage - 30GB Hard Drive Storage - 32GB Flash Drive
Source: Ars Technical Images: Apple
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36. Product Performance
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37. Innovation
The change in the technology
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38. Innovation
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39. Innovation
Sustaining Disruptive
Evolutionary
Revolutionary
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40. Innovation
Sustaining Technology – Evolutionary
An innovation that improves a
product in an existing market in
ways that customers are expecting
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41. Innovation
Sustaining Technology – Revolutionary
An innovation that creates a new
market by allowing customers to solve
a problem in a radically new way
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42. Innovation
Disruptive Technology
An innovation that creates a new (an
unexpected) market by applying a
different set of values
Ford Model T
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43. Innovation
How does Innovation happens?