E-Commerce and the Real Retail Facts Gerard Zandbergen #ETS13

2. Retail is the fine art of separating
consumers from their money

3. We often overestimate how
quickly change will happen
We often underestimate the magnitude
of the changes when it does happen
(Gerd Leonhard, Media Futurist, 2009)

4. “E-Trade Conference 2013”
The Retail Facts Belgium 2013
and the effect of E-commerce on shops
in 20 minutes
Gerard Zandbergen
@1gerard

5. Locatus visits 400.000 shops every year
Amsterdam Brussels Barcelona

6. Overview Belgium: Shops everywhere
212.000 Retail outlets

7. België: overal lege winkels..
And: vacant units everywhere

8. 0,0%
2,0%
4,0%
6,0%
8,0%
10,0%
12,0%
14,0%
16,0%
18,0%
20,0%
A1 A2 B1 B2 C
Vacancy Belgium per segment 2013

9. The 4 big (external) drivers effecting retail
Crisis
Demography
Urbanisation
Technology

14. Retail drivers:
Bigger
Out-of-Town
Retail Chains
Footfall

17. Sectors effected: Hearing aids
0
50
100
150
200
250
300
2009 2010 2011 2012 2013

18. Sectors effected: Video stores
0
100
200
300
400
500
600
700
800
2009 2010 2011 2012 2013

19. Current Direct E-commerce
Retail Effects
VERY LIMITED IN BELGIUM
Not really there yet..
Video shops -47%
Internet/calling shops -41%
Radio/TV shops -37%
Betting shops -32%
Photo/film shops -30%
Postoffices -28%
DIY small shops -27%

20. Expected Direct E-commerce
Retail Effects
Where to be expected?
• Food?
• Crafts?
And by When?
We often underestimate the magnitude
of the changes when it does happen

21. Expected Direct E-commerce
Retail Effects, next 5 years
Not at all (hairdressers): 68%
Slightly (supermarkets): 20%
Large (clothing): 9%
Massive (electronics) 3%
We often underestimate the magnitude
of the changes when it does happen

22. Gerard Zandbergen
CEO Locatus International Research
Direct: +31348490270
Mobile: +31621553096
Locatus International Research
Pelmolenlaan 10
Postbus 139
3440AC Woerden
gerard.zandbergen@locatus.nl
www.locatus.com
BLOG
www.retailreflect.com
TWITTER
@1gerard